Market Intelligence

Granular market intelligence from HG Insights provides go-to-market teams with actionable insights for everything from strategic planning to campaign execution HG Insights, the global leader in technology intelligence, recently launched its new market intelligence product, a key addition to their existing portfolio of business intelligence solutions. HG’s Market Intelligence delivers the actionable insights business leaders need to understand their markets in depth, make better business decisions and go-to-market (GTM)…

First-of-its-kind intelligence platform will help brands make smarter, faster decisions by connecting consumer and market insights to performance marketing Kenshoo, a global leader in marketing technology, announced its intent to acquire Signals Analytics, a pioneer in AI-powered analytics for market intelligence. The acquisition positions the company to solve the biggest challenge brands face in the post-COVID-19 era: How to catch up with accelerated e-commerce adoption and be best positioned to understand, engage and…

Moore, a leading provider of performance-driven marketing solutions, announces the formation of AudienceFirst Media. The company will combine 30 years of National Fundraising Lists’ brokerage experience with the most advanced data-driven consumer targeting capabilities to identify and maximize new audiences for growth. John Ernst, senior vice president of strategy and insight at Moore, has been promoted to president of AudienceFirst Media. Ernst will be joined by Diane Hardy, who will bring her 16 years of experience at…

Digimind announces the opening of its new office in Amsterdam, Netherlands to support growth in the Northern Europe region. Stephen Dale, previously VP Sales for Digimind APAC, is appointed VP Sales for Northern Europe. Digimind announces the opening of its new office in Amsterdam, Netherlands. This new office will be the base to accelerate the growth of Digimind in the Northern Europe region, including the United Kingdom, the Netherlands, and Nordic countries (Denmark, Finland, Norway, Sweden). Marketing Technology…

Prestigious Annual Awards Program Recognizes Standout Marketing, Advertising and Sales Technology Around the World MarTech Breakthrough, a leading market intelligence organization that recognizes the top companies, technologies and products in the global marketing, sales and advertising technology industry, announced that Sitecore, the global leader in digital experience management software, has been selected as the winner of the “Best Overall Content Marketing Solution” award in the third annual MarTech Breakthrough Awards…

CDP honored with MarTech BreakThrough Award win for second straight year BlueConic, the world’s leading pure-play customer data platform (CDP), announced that it has been named “Best Customer Data Platform” in the third annual MarTech Breakthrough Awards program conducted by MarTech Breakthrough, a leading market intelligence organization that recognizes the top companies, technologies, and products in the global marketing, sales, and advertising technology industry today. It’s the second consecutive year the company has…

Exclusive technology unlocks the deepest insights across performance, revenue, and market intelligence Chorus.ai, the No. 1 Conversation Intelligence Platform for high growth sales teams, announced it has 13 granted patents, including the most recent addition which models voice calls to improve an outcome of a call between a representative and a customer, making it the most robust portfolio in the Conversation Intelligence market. Collectively, each patent solves a gap in the sales industry to fully understand sales rep…

Prestigious Annual Awards Program Recognizes Standout Marketing, Advertising and Sales Technology Around the World Sailthru, the leading personalized marketing automation technology provider for retailers and publishers, announced that it has been selected as the winner of the “Best Overall Email Marketing Company” award in the third annual MarTech Breakthrough Awards program conducted by MarTech Breakthrough, a leading market intelligence organization that recognizes the top companies, technologies and products in the…

Commerce Signals, a Verisk Financial business and leading source of U.S. consumer spending insights,  announced the availability of the Commerce Signals Merchant Tracker, a ground-breaking solution for businesses to better understand where consumers are spending and how their own sales compare to other merchants. Never before have businesses been able to benchmark sales and market share vs. other named merchants at a county level. Spending trends are also broken-out between online and in-store sales. The Commerce Signals…

Company aims to increase global headcount by an additional 20% before the end of the year SimilarWeb, the world’s leading market intelligence company, announced that Kevin Spurway and Ron Asher have joined the executive leadership team as Chief Marketing Officer and Chief Technology Officer, respectively, and will report to CEO Or Offer. Kevin will be responsible for global marketing efforts for SimilarWeb, and will be based in Washington, DC. Ron will lead the company’s engineering organization, responsible for…

Provides Brands Improved Campaign Guidance Amid Rapidly Changing Consumer Landscape Valassis, a Vericast business and the leader in marketing technology and consumer engagement, is launching a new insights-based solution – Connected Analytics – that uniquely combines proprietary data and sales insight to fuel omnichannel marketing strategies designed to maximize ROI and profitability. Through the combination of patented Valassis Consumer Graph™ intelligence, proprietary coupon redemption and permissioned client sales…

BlueOcean makes it easy for executives and marketers to make dynamic decisions with on-demand auditing and market intelligence  BlueOcean launches out of stealth after two years in development to provide AI-driven brand audits for just $17,000 in seven days. The company, which has worked with hundreds of brands including Microsoft, Panda Express and Pabst Blue Ribbon is harnessing algorithms to speed up the time it takes to get brand insight and strategy recommendations that drive business outcomes at a fraction of the…

New analytics will introduce an element of trade payment risk and other assessments for public and private companies S&P Global Market Intelligence announced today the launch of S&P Global RiskGauge Reports, a new Credit Analytics offering that provides detailed credit risk views of businesses and investments in an efficient, robust and customizable format. The S&P Global RiskGauge Reports are available for more than 50 million public and private companies globally, including small- and medium-enterprises…

With its tools for automatic summarization, the discovery of emerging topics and the extraction of meaningful relationships from unstructured content, MeaningCloud simplifies, accelerates and optimizes Market and Competitive Intelligence processes and facilitates the generation of game-changing insights MeaningCloud, a leading company in text analytics and deep semantic analysis, has incorporated new products to its Market and Competitive Intelligence offering. In today's hyperconnected world, companies do not lack sources…

International Data Corporation (IDC), the premier global provider of market intelligence and advisory services, and Ecosystems, the leading platform for winning and growing customers based on quantified business outcomes, are excited to announce a global strategic partnership. Improving the scale and consistency with which B2B sales teams communicate business value to customers can be challenging, requiring both effective industry content and a software infrastructure to bring that content to the point of sale. Through…

Finance Leader, Matt Gallatin, Joins Team Enabling More Responsive Data Strategies Reltio, an award-winning software as a service (SaaS) company helping innovative Global 2000 companies win in the experience economy, today announced the appointment of Matt Gallatin as Chief Financial Officer. Gallatin brings nearly three decades of experience in financial management for technology companies, including Drawbridge, OneLogin and Yahoo!, to Reltio's executive team. Gallatin will oversee the company's financial controls and…

New market data and real-life insights unveiled to help CIOs and IT executives successfully lead their organization through the next phase of the pandemic and beyond International Data Corporation (IDC), the premier global provider of market intelligence and advisory services, announced a strategic partnership with TrustRadius, the most trusted customer voice and insights platform, to deliver a new webinar series, Crisis through Recovery. Through this series and new partnership, attendees will benefit from the combined…

International E-Commerce Services Provider Enables Amazon Sellers, SMBs & Larger Enterprise Traders Tap Fast-Growth Middle East & North Africa (MENA) Market Global payments and e-commerce services provider PingPong Payments, has announced the first-ever payments processing and currency exchange service for the UAE currency, the Arab Emirates dollar (AED), breaking open access to the fast-growing MENA market for U.S. and international products and services sellers. AED is the latest currency to be added to PingPong…

6Pages, just launched out of beta, is a specialized market-intelligence service focused on far-reaching market shifts in business & technology 6Pages announces today the general release of its market-intelligence service out of beta. The subscription service offers briefs on far-reaching market shifts in business and technology. 6Pages systematically scans thousands of market events using a combination of technology and human curation, surfacing and connecting signals of change, and running consulting-style sprints to…

A new index of leading indicators for IT spending launched by International Data Corporation (IDC) supports recent forecasts that point toward declines in overall tech spending in 2020, but also highlights opportunities where businesses may be looking to increase short-term investments as part of their response to the COVID-19 crisis. Enterprise respondents to a global survey identified expected cuts in spending on traditional technologies including PCs, mobile devices, server/storage infrastructure, and IT services, but…