Marketing and Sales

Sabre e-commerce solutions combine with Vizergy's best-in-class web development services to deliver high-performing websites for hoteliers Vizergy® Digital, a leader in digital marketing and sales for the hospitality industry, announced a…
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Mimeo, the global provider of online managed print and content distribution, has announced the release of episode seven of Talk of the Trade—Marketing and Sales Success Stories, a monthly podcast that focuses on providing expert-led…
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Funds will be used to accelerate growth and launch new product features and integrations Plannuh, a SaaS company automating core marketing leadership processes including planning, financial management, and optimization of business…
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With marketing evolving over the years to become less of a cost centre and more of an impact and ROI driven function that can directly influence sales results, today’s marketing leaders have to adapt use of their marketing automation and…
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The move toward digital engagement has been years in the making across every industry. When COVID-19 struck, companies had no other choice but to make a dramatic shift toward using digital channels as the primary way to engage with…
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6sense, the market leading account engagement platform, today announced the acquisition of Fortella. The move combines Fortella's AI-driven pipeline intelligence with the 6sense platform, adding essential pipeline planning, forecasting and…
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A deeper understanding of your target audience allows you to properly customize your marketing and sales messaging to convey what matters at the right time to your future customers. Audience segmentation allows marketers and sales teams…
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Target Corporation named Sarah Travis president of Roundel, the retailer's in-house media company. Roundel helps advertisers connect directly with Target's guests through personalized, relevant marketing messages across Target's owned…
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Customer Experience Drives Customer Loyalty: Here are a few basic fundamentals to keep in mind Customer experience is a priority for most leading businesses, some of the most successful brands have been able to gain traction and market…
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Businesses across the globe are on a precipice. According to an article, which appeared in The New York Times on April 9, 2021, “Huge swaths of the economy shut down last spring and are now being turned back on. But as roughly three million…
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To bridge the communication gaps in marketing and sales, there will be a lot more demand for martech and salestech products that boost video conferencing and team communication, as global companies optimize their work and customer-facing…
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Listen carefully and you might just detect a note of quiet optimism in digital media circles, as publishers reflect on selected healthy signals from 2020 and look forward to a resurgent economy, driven by pent-up savings from the long, dull…
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Contextual Technographics Add Depth and Actionable Insight to Sales and Marketing Data Stack IntentData.io, Inc. announces the release of Contextual Technographic Data to fill a gap in enterprise and rapid growth companies' marketing data…
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Kaon's platform powered millions of digital sales and marketing engagements for global B2B enterprises in 2020; fueling a 30% growth in personnel to meet future and current demand Kaon Interactive, the leading provider of interactive…
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Evolving consumer behavior and expectations, particularly among Millennial and Generation Z consumers, have pushed customer service to move beyond omnichannel to truly differentiate and compete on customer experience. With continued…
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Exceed.ai has raised $4 million in funding for its AI-powered assistant that helps companies scale their marketing and sales operations by automatically qualifying leads through email, webchat, and SMS. Investors include Glilot Capital and…
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Early adopters realise 37% increase in email open rates and 20% increase in return on ad spend Dun & Bradstreet, a leading global provider of business decisioning data and analytics, announced the availability of D&B Buyer Intent…
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Sales enablement technology provider builds leadership team to further guide expansion Mediafly, a provider of sales enablement technology, content management and advisory services that create interactive, value-based selling experiences,…
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Company's Partner-First Approach Brings B2B Marketers Orchestrated Engagement and Maximum ROI RollWorks, a division of NextRoll, announced the new RollWorks technology partner ecosystem, and added partnerships with Folloze, LeanData, …
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Alight’s next-generation analytics solutions integrate seamlessly with Tableau’s industry-leading platform Alight Analytics, the industry leader in marketing and sales analytics, is expanding its longtime partnership with Tableau Software,…
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