Speaking the language of a target audience is key to market penetration and success. A new batch of Translation and …
Why Collaborative Technologies Need a Bigger Role in the Martech Stack as CMOs Expand In-House Creative Agencies?
The modern marvel of Martech stack has brought us better insight, targeting, timing and reach. In many ways, the advent …
People.ai Launches Campaign360, the Industry’s Only AI-based Solution To Ensure Sales and Marketing Alignment, Lead Follow Up and Campaign to Opportunity Accountability
People.ai, creators of the only Revenue Intelligence System powered by AI, announced Campaign360, a new solution that delivers insight into the …
Xerox Unveils New Services Offerings to Advance Clients’ Digital Transformations
Expanded Portfolio Enables Clients to Redefine the Way They Work, and Reimagine the Employee and Client Experience at the Intersection …
ServiceTitan Names Former PlayStation and Intuit Executive Guy Longworth as Company’s First Chief Marketing Officer
No. 1 Home Service Business Management Software Expands Its Executive Team with Former Intuit Quickbooks and Sony Playstation Marketing Chief …
Interview with Santi Pierini, President and COO, CAKE
"Our goal is to give marketers a detailed picture of how all the elements of their campaigns are contributing to …
Outsell and DSplus’s Toyota CH-R Launch Campaign Honored With Coveted Industry Awards
Integrated Digital Marketing Campaign Created for Toyota Wins Gold Stevie in 2018 American Business Awards, Digiday Content Marketing Award and …
Adobe Brings Accurate Attribution with Advertising Analytics
New Launch from Adobe Analytics Helps to Understand the Efficiency of Search Advertising Investment into Digital Property Adobe Analytics has …
Full Circle Digital Source Tracker Unveiled to Refine Martech Revenues
Full Circle Digital Source Tracker Is a New Technology That Extends Full Circle Insights’ Product Suite to Empower Performance Marketers …