Marketing Content

Travel Brands recommended to focus on communicating trust and confidence as industries rebuild post-lockdown. New research stresses the importance of using authentic social media and marketing content for travel-related industries as they…
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Salsify, the Commerce Experience Management (CommerceXM) platform that helps brands and retailers win on the digital shelf, announced the release of an exclusive workflow library stocked with pre-built templates capable of helping brands…
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Wise Agent CRM has made updates to its real estate team management to foster seamless communication and sharing between linked accounts. The new updates include features that encourage a team's accountability and success, even when…
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Kaleidoscope, the leading digital marketing company for orthodontic practices announces our descriptive, illustrative journey through our new One Stop Shop's Wheel of Services...first stop: Marketing Technology News: Helium…
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Customer value management trailblazer DecisionLink unveiled the next generation of ValueCloud, a significant new release for the industry’s first and leading enterprise platform for customer value management (CVM). The platform’s new…
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TAKUMI’s new creative arm ushers in the next generation of influencer marketing to craft the future of branded content TAKUMI appoints Jim Meadows as Chief Strategy Officer to lead TAKUMI X TAKUMI, the world’s leading influencer…
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Updated digital suite provides brands and agencies with quick solutions to common problems in content discoverability Few comms solutions are one-size-fits-all, and digital content is no exception. MultiVu's new Digital Content Studio…
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The majority of businesses around the world now use social media to bring in new customers, increase brand awareness, and stay in touch with past customers. But, few do it as effectively as they could. It is important to stand out from…
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Global leader in luxury goods will create immersive brand experiences across social channels Sprinklr, the leading Customer Experience Management platform (CXM), today announced that the Prada Group, a global leader in the luxury goods…
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There’s no greater transformative force in the world’s businesses than technology’s ability to connect people, increase competitiveness, and ultimately help organizations grow. But as the Business Technology market nears $4 trillion in…
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Privacy issues are front and centre in our major economies. Talk of regulation is in the air everywhere; not just in California, where the California Consumer Privacy Act (CCPA) becomes effective on January 1, 2020, or the European Union,…
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Organizations continue to place a strong value on content, serving as the catalyst for educating audiences about solutions and trends, as well as elevating thought leadership within their respective industries and beyond. When done…
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A successful Email Marketing strategy lies in making your communication irresistible to your receivers. You need to redevise your Email Marketing strategy if you have a very high number of people unsubscribing from your list. If your…
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Path Analytics and Pathfactory for Sales Give B2B Marketers and Salespeople Access to Actionable, Cutting-Edge Data on Marketing Performance and Buyer Behavior Does anyone really read our marketing content? Are those leads marketing sent…
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It’s only February, and 2018 has presented marketers with new opportunities as well as tasked them with an array of challenges. Advancements in innovative technologies, including Virtual Reality (VR) and Machine Learning (ML) have offered a…
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