Marketing Content

Consumer insights platform, DISQO, and Do The WeRQ – a grassroots organization working to increase LGBTQ+ representation and share-of-voice in the advertising industry – have released new research on Americans' views of LGBTQ+…
Read More...

SEO Experts Share 3 Insights Into The Importance Of Social Media For Search Engine Rankings By PK SEO As social media continues to dominate how we communicate with each other, businesses have been improving their digital marketing…
Read More...

Messenger Marketing is one of the latest marketing strategies that use messaging platforms such as Facebook Messenger, WeChat, WhatsApp, Telegram, etc., for marketing purposes. Messenger Marketing can work wonders by generating leads,…
Read More...

Following the best practices for web design in 2021 ensures your website is optimized for the users and search engines algorithms. Your website is the most valuable asset in the online world. It reflects your brand identity and business…
Read More...

Travel Brands recommended to focus on communicating trust and confidence as industries rebuild post-lockdown. New research stresses the importance of using authentic social media and marketing content for travel-related industries as they…
Read More...

Salsify, the Commerce Experience Management (CommerceXM) platform that helps brands and retailers win on the digital shelf, announced the release of an exclusive workflow library stocked with pre-built templates capable of helping brands…
Read More...

Wise Agent CRM has made updates to its real estate team management to foster seamless communication and sharing between linked accounts. The new updates include features that encourage a team's accountability and success, even when…
Read More...

Kaleidoscope, the leading digital marketing company for orthodontic practices announces our descriptive, illustrative journey through our new One Stop Shop's Wheel of Services...first stop: Marketing Technology News: Helium…
Read More...

Customer value management trailblazer DecisionLink unveiled the next generation of ValueCloud, a significant new release for the industry’s first and leading enterprise platform for customer value management (CVM). The platform’s new…
Read More...

TAKUMI’s new creative arm ushers in the next generation of influencer marketing to craft the future of branded content TAKUMI appoints Jim Meadows as Chief Strategy Officer to lead TAKUMI X TAKUMI, the world’s leading influencer…
Read More...

Updated digital suite provides brands and agencies with quick solutions to common problems in content discoverability Few comms solutions are one-size-fits-all, and digital content is no exception. MultiVu's new Digital Content Studio…
Read More...

The majority of businesses around the world now use social media to bring in new customers, increase brand awareness, and stay in touch with past customers. But, few do it as effectively as they could. It is important to stand out from…
Read More...

Global leader in luxury goods will create immersive brand experiences across social channels Sprinklr, the leading Customer Experience Management platform (CXM), today announced that the Prada Group, a global leader in the luxury goods…
Read More...

There’s no greater transformative force in the world’s businesses than technology’s ability to connect people, increase competitiveness, and ultimately help organizations grow. But as the Business Technology market nears $4 trillion in…
Read More...

Privacy issues are front and centre in our major economies. Talk of regulation is in the air everywhere; not just in California, where the California Consumer Privacy Act (CCPA) becomes effective on January 1, 2020, or the European Union,…
Read More...

Organizations continue to place a strong value on content, serving as the catalyst for educating audiences about solutions and trends, as well as elevating thought leadership within their respective industries and beyond. When done…
Read More...

A successful Email Marketing strategy lies in making your communication irresistible to your receivers. You need to redevise your Email Marketing strategy if you have a very high number of people unsubscribing from your list. If your…
Read More...

Path Analytics and Pathfactory for Sales Give B2B Marketers and Salespeople Access to Actionable, Cutting-Edge Data on Marketing Performance and Buyer Behavior Does anyone really read our marketing content? Are those leads marketing sent…
Read More...

It’s only February, and 2018 has presented marketers with new opportunities as well as tasked them with an array of challenges. Advancements in innovative technologies, including Virtual Reality (VR) and Machine Learning (ML) have offered a…
Read More...