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Martech Funding

Payfone’s $100 Million Funding: Customer Identification Software Matches Steps with New Omnichannel CX Benchmarks

Payfone Declares Latest Investment Will Accelerate Privacy-First Customer Identification Management Platform with Strategic Acquisitions Phone intelligence is undergoing a massive transformation as brands and omnichannel marketing platforms aim to deliver a smooth parallel customer experience. The Customer Experience goals can’t be fully verified without authenticating the user identity and thus prevent fraud. Therefore, CX is complete only when integrated alongside identity verification and authentication analytics…

UK-based Growth MarTech Firm ‘Attest’ Raises $15 Million in New Funding Round

London-based consumer growth marketing technology firm, also labeled as a Consumer-to-Consumer (C2C) marketing technology platform, Attest has announced its latest funding round. The company is now richer by $15 million, which it intends to use to democratize the martech stack with consumer intelligence, Big Data analytics and Marketing automation tactics. The company announced its funding in their blog. “Attest is delighted to announce a new $15 million dollar investment to deliver on our promise of democratizing…

AI in CX Management: ASAPP Scoops $185 Million Funding to Secure CX Innovations

AI in Customer Experience: ASAPP Scoops $185 Million Funding to Secure CX Innovations. Leading AI research firm, ASAPP is taking rapid strides in the field of AI-native technology for Customer Experience and Agency Automation. Disruptions caused by COVID-19 pandemic may have proved to be an overwhelming challenge to sustain businesses, But, for some AI leaders with strong business values, they are focusing on attracting funding and planning marketing and customer service expansion in new markets. ASAPP completed $185…

Universal Messaging Platform ‘Front’ Raises $59 Million in Series C Funding

Multi-channel communications and messaging platform Front has raised $59 million in their Series C funding round! This Martech Funding was led by Sequoia Capital, in partnership with some of the biggest leaders in the future of workspace. Founded in 2013, the SF-based startup has raised close to $140 million in 6 funding rounds. The Series B funding in January 2018 was their biggest raise-- $66 million, led by Sequoia Capital. Front Co-Founder and CEO Mathilde Collin announced the Series C funding details in her…

EU-based Social AdTech Firm Smartly.io Scoops $222 Million in Latest Funding Led by Providence Equity Partners

Today, Scandinavian social media advertising company Smartly.io announced that it has raised $222 million in a major funding round led by Providence Equity Partners (“Providence”), a leading American private equity firm. Providence currently specializes in media, communications, education and information industries. In an official blog, Smartly.io's Founder and CEO, Kristo Ovaska stated that the new funding will be channelized to fuel strategic growth in new markets through acquisitions and organic investments in Europe.…

Mobikon Raises US$ 12.5 Million Series B Round led by Binny Bansal

A Company which started as a customer engagement platform for the restaurants, is now transforming into a 360 degree Data Exchange platform for the F&B ecosystem. With over 6 years of experience in this ever evolving vertical, Mobikon is operating in 5 countries with 6000+ restaurants, on their platform. The company is now looking to transform its offering into a data exchange platform which will positively impact the F&B eco-system globally, keeping the restaurant business at the core. Read Also: Future of Brand…

Mobile Industry Leader Adjust Secures One of Europe’s Largest Funding Rounds in 2019, Raising $227 Million

Led by New Investors Eurazeo Growth, Morgan Stanley Alternative Investment Partners, Sofina, and Existing Investor Highland Europe, the Company's Round Brings Its Total Funding to $250 Million Adjust, the industry leader in mobile measurement and fraud prevention, announced it has raised $227 million in a new round of funding. Led by investors Eurazeo Growth, Highland Europe, Morgan Stanley Alternative Investment Partners and Sofina, it is one of Europe's largest capital raises in 2019. The financing round brings…

Industry-Leading Sales Enablement Platform Scoops $60 Million Series D

Sales Enablement platform is a key technology in the Sales ecosystem. Yesterday, Highspot announced that it has secured $60 million in Series D funding. ICONIQ Capital led the funding round, that included new investor, Sapphire Ventures, and all existing investors including Madrona Venture Group, OpenView, Salesforce Ventures and Shasta Ventures. The latest funding for the Sales Enablement Platform will allow the Company to focus on global expansion. This will bolster the current position as a Martech leader in the Sales…

People.ai Scoops $60 Million Series C Funding; Announces AI-based Revenue Intelligence Tool

People.ai Has Announced a New AI Solution to Help Sales, Marketing and Customer Success Teams Have Their Best Day at Work, Every Day In Marketing Technology, AI-driven tools are slowly but surely growing in prominence. Their adoption is driving Revenue Systems to deliver on Marketing, Sales and Customer Success objectives. People.ai has constantly taken steps to address the challenges in Personalization and Intent-based marketing and sales campaigns. Today, People.ai announced the launch of its latest creation, "The Wire".…

Braze Raises $80 Million in Latest Funding Round, More Than Doubling Valuation to $850 Million

The Braze Human Approach to Customer Engagement Continues to Disrupt Legacy Cloud Players Today, Braze (formerly Appboy), the leading global customer engagement platform that delivers personalized messaging experiences across push, email, apps, and more, announced an $80 million Series E round of funding led by Meritech Capital Partners, a venture capital company with investments in leading technology brands such as Facebook, MuleSoft, and Salesforce. This latest infusion of capital brings Braze to $130 million raised in…

Uberflip Boosts Engagement for ABM with New Suite of Functionality

Uberflip Now Delivers Ability to Drive Traffic to Marketing Streams by Allowing Sales Reps to Create a One-To-One Content Experience They Can Use for Personalized Sales Outreach On the heels of a $32 million Series-A funding, Uberflip has announced a major expansion of its content experience platform to support ABM. The new suite of functionality would help customers to scale their ABM programs and shorten sales cycles by 50%. Uberflip is a cloud-based content experience platform that creates personalized content…

Bedrock Analytics Closes $7.2 Million Funding; Launches Bedrock 2.0

Bedrock Analytics New Funding to Bring Intelligent Analytics to the Consumer Packaged Goods Industry, Offer Deeper and More Accessible Insights for CPG Brands to Grow Their Sales in Retail Bedrock Analytics, an intelligent analytics and insights automation platform for the Consumer Packaged Goods (CPG) industry, has completed a $7.2 million round of financing, led by Cervin Ventures and Illuminate Ventures, with participation from other private and institutional investors. Recommended Read: Contextual Content and AI:…

Effective Mobile Advertising Pivots on Blockchain, AI/ML and Anti-Fatigue Technologies

S4M Is Planning to Reinforce Mobile Advertising Technology with a More Powerful System for Campaign Management and Cost Optimization Last month, S4M scooped $12 million Series B funding to put an end to the big-divide in offline and online advertising. Currently, S4M brands their technology as ‘Shopper Marketing Made Easy’. S4M, as a global mobile advertising technology provider, connects brands to consumers by bridging the gap between digital advertising and the real-world. To prepare for this martech funding, S4M too…

OnCrawl SEO Solution Scoops $4 Million to Expand International Deployment

OnCrawl Is a Powerful SEO Crawler and Log Analyzer in SaaS Mode Dedicated to Seo Audits and Daily Monitoring The French OnCrawl solution dedicated to SEO performance optimization has announced raising $4 million to accelerate its international deployment. The company is progressing towards achieving one goal: to become the world market leader in SEO. Currently, OnCrawl is a powerful SEO crawler and log analyzer in SaaS mode dedicated to SEO audits and daily monitoring. Recommended Read: Contextual Content and AI: The New…

Conga Continues to Lead the Race in Intelligent Document Automation

Conga Has Also Raised $47 Million in Fresh Funding Led by Insight Venture Partners and Salesforce Ventures to Fuel Global Growth In a major funding round, Conga, the global leader in Intelligent Document Automation, announced that it has received $47 million in new funding led by Insight Venture Partners and Salesforce Ventures. Conga announced a strong start to 2018 growth, fueled by the acquisitions of Octiv, Orchestrate, LLC, and Counselytics. Conga is a Salesforce Premier Partner and has more than 700,000 users in…

Valimail Accelerates its Mission to Authenticate the World’s Communications with $25 Million Funding Round

Funding Will Extend Valimail's Leadership of Automated Email Authentication Pioneer Valimail, the world's leader in automating email authentication, announced it has raised a $25 million round of funding to accelerate its global growth and expand its portfolio of trust-based anti-impersonation services. Valimail provides the only automated email trust platform. Many leading organizations, including Yelp, Uber, Fannie Mae, Manulife, WeWork, and others, use Valimail to stop fraud, brand abuse, and data theft. The Series…

Outreach Secures $65 Million In Series D Funding To Increase Revenue Team Productivity And Return

More Than 2,400 Companies Use Outreach's Machine Learning Technology to Generate High-Quality Leads, Close Deals and Retain Customers Outreach, the leading Customer Engagement Platform, has secured $65 million in Series D financing, more than doubling the company's valuation over its Series C round. The round was led by Spark Capital and includes investment from Sapphire Ventures as well as from existing investors DFJ Growth, Four Rivers Group, Mayfield, MHS Capital, Microsoft Ventures and Trinity Ventures, bringing…

InsightSquared Raises $23 Million to Bolster Position as Leading Revenue Intelligence Platform

InsightSquared Continues to Drive Growth of Revenue Intelligence Platform; Funding to Help Drive Growth, Expand to Serve Enterprise Customers, Accelerate Development of Marketing Solutions In one of the biggest funding rounds of the year, leading Revenue Intelligence platform provider, InsightSquared, has announced that it has closed $23 million in Series D funding. The Series D funding was led by Tola Capital. Existing investors Accomplice, Draper Fisher Jurvetson, Two Sigma and NextView also participated in the round. …

S4M Drives Home $12 Million Series B Funding to Further Refine Marketing Attribution Models

S4M to Capitalize New Series B Funding to Close the Offline and Online Advertising Divide S4M, a global AdTech MarTech company specializing in drive-to-store campaigns, has announced that it has raised $12 Million in a Series B round from Sofiouest with participation from existing investors Bpifrance and Entrepreneur Venture. Series B Funding Likely to Bridge Online and Offline Investments by Delivering Real-World Metrics E-commerce remains a critical channel for brands and retailers to generate sales. However, 90% of…

$150 Million Deal… Gannett Acquires PPC Giant WordStream

WordStream's Acquisition Marks An Exciting Chapter in Local Search Marketing and PPC Ecosystem  Gannett, the owner of USA Today, has officially announced WordStream's acquisition. The deal will cost Gannett $150 million, and it would enable the American media company to fortify their digital transformation journey. WordStream, founded by marketing influencer Larry Kim in 2007, is widely recognized as a leading provider of cloud-based SaaS solutions for local and regional businesses and agencies. The Online advertising…