Tapjoy Launches Country Multipliers As Its Mobile Offerwall Sees Its Best Quarter Ever in Q4 2020
Country-specific currency exchange rates enabled Ludia to increase ad revenue by 165% percent across more than a dozen countries.
Tapjoy, a leading mobile advertising and app monetization company, launched a self-serve Country Multipliers tool for its industry leading offerwall, designed to help app publishers optimize revenue on a per-country basis. Now available through the Tapjoy dashboard, Country Multipliers enable publishers to increase offerwall conversions by awarding virtual currency for rewarded advertising…