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McKinsey Research

Sprinklr Expands Research Capabilities with Product Experience Insights

Leading Brands in a Range of Industries – Including Bosch, Kingston Technology, L'oréal, Microsoft, and Procter & Gamble – Are Leveraging Product Experience Insights to Improve Products and Drive Revenue Sprinklr, the world’s first Unified Front Office Platform for modern channels, today announced Product Insights – a new function within Sprinklr Research. Product Insights uses Sprinklr’s AI capabilities – called Sprinklr Intuition AI – to automatically categorize customer comments across social media, review sites…