Browsing Tag

Media and Entertainment

Music.ly, TikTok, Triller and MoviePass Innovators Unite to Create Digital Media Disruption

Vinco Ventures, Inc. Executes Agreement to Complete a Plan of Merger with ZASH Vinco Ventures, Inc. and ZASH Global Media and Entertainment Corporation (“ZASH”), a U.S. based entertainment, content and distribution company, announced the signing of an Agreement to Complete a Plan of Merger subject to certain conditions, creating exciting acceleration and growth in live-streaming content, video-sharing, distribution and production within its own ecosystem. ZASH, led by media disruptor and financier Ted Farnsworth, Music.ly…

Firstlight Media Teams with Google Cloud to Deliver Next-Gen OTT

Unlocks Service Agility, Scalability, Extensibility Across Partner Ecosystems Firstlight Media announced that it has partnered with Google Cloud to support rapid deployment and expansion of OTT video streaming services. Firstlight Media's microservices-based architecture takes full advantage of Google Cloud capabilities, including: Agility to launch services in weeks, rather than months; Scalability for cost effective growth with customers' businesses and support for complex use cases; and Extensibility that…

ViacomCBS, DISH Media and Adcuratio Lead Industry in Delivering First-Ever Addressable Impressions Within a Live National Broadcast

Historic Activation on the CBS Broadcast Network Marks the First Time Broadcast Inventory is Enabled via MVPD Set-Top Box Powered by Adcuratio’s Groundbreaking Technology to Deliver Relevant Television Commercial Messaging at the Household Level ViacomCBS and DISH Media announced a significant industry breakthrough by delivering the first-ever addressable impressions within a live national broadcast via MVPD set-top box. Addressable ad replacement was successfully executed on a select number of live campaigns across DISH’s…

Freestar Announces Significant Investment From Abry Partners

Partnership fuels the company’s growth and innovation heading into 2021 Freestar, the leading monetization partner for content publishers, e-commerce sites, and app developers, announced a strategic investment from Abry Partners ("Abry"). Abry, a leading Boston-based private equity firm, manages over $5 billion of capital in its active funds and has completed more than $82 billion in transactions. Abry's investment is intended to help Freestar to provide its award-winning monetization services to more partners and pursue…

Amagi Expands Its European Operations

Amagi, a global leader in cloud-based SaaS technology for broadcast and streaming TV, announced that it has expanded its operations into France, DACH and NL markets, further strengthening its operations in Europe. The company, in the previous quarter, registered a YoY quarterly growth of 120%, and today supports more than 400 channels on its platform for a variety of services - linear channel creation, distribution and monetization, with 1000+ delivery end points. Industry veteran, Stefan Niesen, has recently joined Amagi…

ViacomCBS Appoints Raffaele Annecchino President and CEO, ViacomCBS Networks International

David Lynn to Leave ViacomCBS after 24 Years ViacomCBS, Inc. announced that Raffaele Annecchino has been appointed President and CEO of ViacomCBS Networks International (VCNI), effective immediately. He succeeds David Lynn, who is stepping down and will depart the company following a transition period. In his new role, Annecchino will oversee all of ViacomCBS’s media networks and related businesses outside the U.S. As part of this, he will be responsible for a portfolio of pay-TV entertainment brands and broadcast…

AWS and ViacomCBS Expand Strategic Agreement to Transform Content Creation and Delivery

Global media leader selects AWS as its preferred broadcast cloud provider to power one of the largest digital transformations in the media and entertainment industry Amazon Web Services, Inc. (AWS), an Amazon.com, Inc. company, and ViacomCBS announced an agreement that makes AWS the preferred cloud provider for ViacomCBS’s global broadcast media operations. As part of the strategic agreement, ViacomCBS will migrate operations for its entire broadcast footprint, which spans 425 linear television channels and 40 global data…

Greenfly Launches Fan Activation Software to Rapidly Crowdsource & Share Authentic Content

Enables teams, organizations and brands to seamlessly collect content in once click; organize and share back on social to drive deeper engagement with the most loyal communities Greenfly, the digital media exchange platform founded by former MLB All-Star and Dodger player Shawn Green, announced the launch of its new fan activation software, Greenfly +Engage. Through this automated, one-click technology, marketing teams at sports, entertainment and consumer brands can now gather, organize and publish authentic photos and…

Global Enters Podcast Commissioning Partnership With Dentsu’s Story Lab

Launching With ‘Hunting Ghislaine’ From Lbc The New Six Part Podcast Investigating the Mysterious Life of Ghislaine Maxwell Global, the Media and Entertainment group have joined forces with The Story Lab, part of dentsu Creative, to create a series of new podcasts. The content and commercial agreement will see Global partner with The Story Lab to co-commission six original podcasts within the next 12 months. The project sees Global and The Story Lab collaborate for the first time, to uncover stories which can be…

Oxford Road Fortifies Executive Team – Appoints Steven Abraham As President, Brings On Kraig Kitchin And Jennifer Laine

Multiple appointments come as agency expands media client base, capabilities, and undertakes large-scale purpose driven initiatives Oxford Road, a leading agency in audio and spoken word media, announced three key additions to its executive team, as the company enters a new phase of growth and charts an expanded course of industry innovation and new initiatives. Widely respected global agency veteran Steven Abraham joins Oxford Road as its new President. Audio industry veteran and pioneer Kraig Kitchin joins as Strategic…

Ireland – Home of Halloween

Did you know Halloween began in Ireland? Halloween – a time for thrills, chills and wonderful traditions. But did you know that everyone's favorite spooky holiday began in Ireland? Trace Halloween right back to its origins and you'll find yourself in the mists of pagan Ireland over 3,000 years ago – a time when the ancient festival of Samhain was celebrated in the heart of Ireland's Ancient East to mark the beginning of winter. Marketing Technology News: Momo Announces New Executive Chairman and CEO At…

ViacomCBS Announces Leadership of Global Streaming Organization

Positions company to seize global opportunity in streaming through integrated strategy and structure across free and pay platforms Strengthens cross-house content and franchise collaboration across ViacomCBS streaming ecosystem ahead of Paramount+ launch in early 2021 Tom Ryan named President and CEO, ViacomCBS Streaming; Kelly Day, COO, ViacomCBS Networks International, to assume additional role of President of Streaming, ViacomCBS Networks International ViacomCBS announced a new leadership structure for its global…

The Walt Disney Company Announces Strategic Reorganization of Its Media and Entertainment Businesses

New Structure Designed to Further Accelerate the Company’s Direct-to-Consumer Strategy, in light of the Rapid Success of Disney+ Company’s Creative Engines Will Focus on Producing Content for DTC as well as Legacy Platforms, while Newly Centralized Distribution Group Will Oversee Commercialization and Distribution of All Content Globally Alan F. Horn and Alan Bergman, Peter Rice, and James Pitaro Will Lead the Company’s Three Content Creation Groups Kareem Daniel Named Chairman, Media and Entertainment Distribution,…

Octopus Interactive Announces International Expansion and Continued Rideshare Rebound

Tablet-based Rideshare Ad Platform Anticipates Growing Demand for Premium Video Inventory Octopus Interactive, the largest network of interactive screens inside Uber and Lyft vehicles, announced further international expansion, new capabilities and evidence of continued recovery in the rideshare economy as the company prepares for accelerating demand in 2020 and 2021. The expansion comes as Octopus’ viewership and engagement metrics continue to recover from the initial shock of the Covid-19 pandemic, with screen…

YuppTV Acquires Rights of Dream11 Indian Premier League 2020

The streaming platform has added a new feather to its cap by telecasting DREAM11 IPL 2020 on YuppTV YuppTV, the world's leading OTT platform for South-Asian content, has acquired the rights for Dream11 Indian Premier League 2020 for a total of 60 matches. The streaming platform will telecast the matches LIVE across more than 10 territories. Amidst the lockdown, a large number of sports fans will virtually enjoy the experience of Dream11 IPL 2020 sitting at home. With a greater fan following and immense viewership, the …

NAB Show Launches NAB Amplify, Serving Global Media and Entertainment Community

Year-Round Digital Platform Supports Networking, Discovery, Education and Commerce NAB Show, the world's leading convention for media, entertainment and technology professionals, is launching NAB AmplifyTM, a dynamic year-round digital platform designed to extend the impact of NAB Show throughout the year by providing opportunities for networking, discovery and education. Launching in November 2020, NAB Amplify will engage and grow the global NAB Show community through an innovative and interactive online experience.…

Priya Dogra appointed President, WarnerMedia Entertainment Networks, EMEA and APAC

WarnerMedia, a division of AT&T Inc., has announced the appointment of Priya Dogra as President, WarnerMedia Entertainment Networks, EMEA and APAC. For the time being, Dogra will continue her responsibilities as Executive Vice President, Strategy & Corporate Development for WarnerMedia. With her added responsibilities, Dogra will report to Gerhard Zeiler, Chief Revenue Officer, WarnerMedia & President, WarnerMedia International Networks. She replaces Giorgio Stock who stepped down at the end of June.…

What Veritone Intends to Achieve with UGC Library from Collab?

The maker of aiWare Veritone has signed a creative agreement with Collab to expand its content licensing services to include User-Generated Content (UGC) Library. As part of the deal, Collab would supply impactful UGC stock inventory to meet the dynamic needs of various marketing and advertising teams in the digital industry. The two companies would provide creatives as benchmarks of digital media continue to evolve around licensing and creative projects. Collab, an independent digital entertainment studio has been a…

EY Survey: Media and Entertainment Companies Say They Must Reinvent to Survive the Next Five Years

50% believe they can no longer rely on traditional business models Over a third (34%) of media and entertainment (M&E) executives admit that their company will no longer exist in five years unless their business undergoes reinvention. This is according to a new EY survey, How are media and entertainment businesses reinventing in an age of transformation?, which analyzes the views of more than 350 global industry executives to reveal the catalysts, strategies and actions that are shaping business transformation. Faced…

Deluxe Completes Comprehensive Restructuring And Announces New Leadership

Eric Cummins named Chief Executive Officer Deluxe, the leading content creation to distribution company, announced that it has completed its comprehensive restructuring and has appointed Eric Cummins as the company's next Chief Executive Officer (CEO). As a result of the restructuring and successful emergence from Chapter 11, Deluxe has shed more than 75 percent of its debt and obtained $115 million in new financing. Effective immediately, Cummins will succeed Deluxe's current CEO, John Wallace, who is retiring after…