Browsing Tag

Media Intelligence

Meltwater Acquires Business Information Company Owler for $24.5 Million in a Combination of Cash and Equity

Meltwater B.V., a leading global SaaS provider of media intelligence and social analytics, has entered into a definitive agreement to acquire crowd-sourcing company Owler, a Silicon Valley innovator in the $30 billion market for business information. Since its inception in 2011, Owler has grown its user base exponentially to become the second largest online business community in the world, next to LinkedIn. The Owler community consists of 5 million active business professionals who contribute up-to-date business…

Meltwater Announces Agreement To Acquire Leading Social Influencer Marketing Company Klear For $17.8 Million In A Combination Of Cash And…

Meltwater B.V., a leading global SaaS provider of media intelligence and social analytics, has entered into an agreement to acquire Klear, an Israeli SaaS company and a market leader in the fast-growing influencer marketing space. Marketing Technology News: Realeyes Named Winner In 2021 Artificial Intelligence Excellence Awards For Its Attention… For the full year 2020, Klear reached revenues of $7.6 million. Excluding earn-out, Meltwater has agreed to purchase Klear for a price of 1.4 times 2020 revenue settled in…

125% Revenue Growth and More Innovative AI Technology in 2020

Announcement (Selskabsmeddelelse) no. 5-2021  The media-tech company Hypefactors presents solid growth figures for 2020. Despite the unexpected challenges arising from the covid-19 situation, 2020 was the best year for Hypefactors so far. Revenue for the period amounted to DKK 4.380m, compared to DKK 1.950m in 2019, corresponding to an increase of 125%. Hypefactors reached an annual recurring revenue (ARR) of DKK 4.910m as per December 31, 2020, (2019: 2.760m) which is an increase over the last twelve months of 78%.…

G2 Names Meltwater #1 in Media Monitoring

Meltwater, a leading global provider of media intelligence and social analytics solutions, has been recognized as #1 in Media Monitoring and a Leader across software categories including Social Media, PR Analytics and Media and Influencer Targeting by G2, a leading business software review platforms. G2 rankings are based on real customer reviews, and Meltwater users highlighted the product’s ease of use, coverage across news and social media and world-class support in their reviews of Meltwater services. Marketing…

CaptionHub Supports AWS Media Intelligence Solutions To Revolutionize Translation For Enterprise Live Video

CaptionHub announces its collaboration with Amazon Web Services (AWS) as part of the launch of AWS Media Intelligence solutions for high-accuracy subtitling CaptionHub announces its collaboration with Amazon Web Services (AWS) as part of the launch of AWS Media Intelligence (AWS MI) solutions to deliver high-accuracy transcription and translation for their enterprise clients, at scale. AWS MI solutions allow organizations to analyze their media content, discover new insights and opportunities, and increase the lifetime…

Meltwater Announces Agreement to Acquire Leading Social Media Intelligence Company Linkfluence for 50 Million Euro in a Combination of Cash,…

Meltwater B.V., a leading global provider of media intelligence and social analytics, has entered into an agreement under which it is committed to acquire Linkfluence, a French SaaS company using artificial intelligence to algorithmically mine social media for consumer insights. Marketing Technology News: HPOne Receives Its 10th Marcum Tech Top 40 Award For Company Growth The Linkfluence acquisition would be Meltwater’s ninth since 2016, and the first since the company was listed on Euronext Growth Oslo in December 2020.…

CARMA Manchete Acquisition Empowers Portuguese PR Professionals to Improve Media Evaluation

Acquisition Brings Together Media Intelligence Innovation and Experience Helping PRs Identify & Understand the Metrics That Matter to Them CARMA International, one of the world’s largest privately owned integrated media intelligence companies, announced it has acquired Manchete, a Portuguese pioneer in media monitoring and intelligence. The acquisition gives new and existing customers access to a robust media monitoring, analysis and evaluation platform; helping PR professionals demonstrate the impact of their work via…

Meltwater Becomes Title Partner of Champions Chess Tour and Appoints Magnus Carlsen as Global Brand Ambassador

Meltwater, a leading global provider of media intelligence and social analytics solutions, will be the title partner for Play Magnus Group’s Champions Chess Tour. With this agreement, Meltwater also becomes a partner for Magnus Carlsen, four-time World Chess Champion. This Christmas, the first major tournament of the Champions Chess Tour has attracted millions of viewers across the world. The tournament airs on Eurosport globally, on NRK in Norway and draws significant viewership across multiple online streaming platforms…

Live-Streaming Captures Singapore’s Attention Amidst Online Shopping Growth

Fresh insights from Meltwater and Shopee reveal how consumer behaviour and online commerce evolved in Singapore through pandemic-riddled 2020 As COVID-19 accelerated the shift to online shopping, one format emerged the winner: live-streaming. Insights from media intelligence firm Meltwater found that conversations around live streams and gamification of the online shopping experience in Singapore increased by a whopping 1890% on forums and social media – and are continuing to rise consistently since March. In fact, since…

Whip Media Group Partners with BB to Provide Industry’s Most Comprehensive View

New Global Partnership Enables Viewers to Better Discover Streaming Video Titles and for Media Companies to More Strategically Distribute Their Content Whip Media Group, which offers the leading data-driven content value management platform powering the world's largest entertainment organizations, announced a strategic global partnership with BB, a leading media intelligence and content distribution researcher. As part of the exclusive partnership, the companies will provide a real-time streaming availability for more…

Meltwater Announces New Product Updates and a New Corporate Website

Meltwater, a global leader in media intelligence, announces its Aurora Product Release, detailing a range of solutions, workflows and new functionality in its flagship product. The release follows the success of the Fjord Product Release last October, and the release name is another nod to Meltwater’s Norwegian heritage. Meltwater has also launched a brand new website, which articulates everything that the company now offers, and how they help to bring Marketing, PR and Communications teams closer together, with an…

Daily MarTech Roundup: Latest News, Insights, Funding and Updates

Today’s Daily MarTech Round-up covers the latest in Cloud, Marketing Analytics, Automation, Customer experience AI and ML announcements from Comscore, XCentium, DoubleVerify, NYNJA, DataQ, Yext. Comscore Announces Launch of “QuickScore” for Local Television Comscore, a trusted partner for planning, transacting and evaluating media across platforms, announced the launch of Comscore QuickScore, a television ratings report that provides viewership insights to local media within 48 hours of broadcast for faster, more efficient…

MarTech Interview with Nicole Silver, VP of Marketing at Button

"If you’re not getting sick of telling your company’s story, you’re either not telling it consistently or not telling it often enough." Journey Into Tech You went from working on Capitol Hill to leading some of the most forward-thinking B2B Marketing technology companies. Could you walk us through your journey to leading Marketing at Button? Sure, first of all, thank you so much for having me, and I hope you and the MarTech Series Team are all staying safe and healthy. Especially during this time of uncertainty, I…

Meltwater Announces Integrated Product Suite To Enable Collaboration Across Departments

Meltwater, a global leader in media intelligence, announces its Fjord Product Release, empowering Public Relations, Communications, and Marketing teams with an intuitive all-in-one product suite. With a world-class Product and Engineering organization, bolstered by a range of acquisitions, Meltwater is positioned as a leading global partner for any organization looking to optimize their media intelligence or social analytics through the use of AI-driven insights. By focusing on simplicity and efficiency, Meltwater…

Meredith National Media Group Announces New Brand Leadership Roles

Leading digital media and marketing company, Meredith Corporation has announced a series of new leadership roles for some of its leading National Media Group brands. These new roles include: Liz Vaccariello, VP/Editor-in-Chief of Real Simple – Previously the VP/Editor-in-Chief of Parents, Vaccariello will now head one of the premier titles in the women's lifestyle space. Vaccariello will continue to serve as Content Director for multiple Meredith brands, along with Stephen Orr, VP/Editor-in-Chief of Better Homes…

TechBytes with Jenn Deering Davis, Head of Communications at Cision

Tell us about your role and journey into Technology. What inspired you to work at Cision? My first college internship was in Marketing at a dot-com company. That company didn’t last very long, but I got a taste for the tech industry and joined a few friends to build our own startup. Later, I got my Ph.D. in Communication Technology to learn everything I could about the societal impacts of technology. But ultimately I decided I wanted to be the one creating the tech, not the one studying it, and in 2008 my Co-Founder and I…

Conviva Launches Content Insights, Introduces New Standard for Streaming Media Strategy, Promotion and Monetization Decisions

Conviva Content Insights and next generation Conviva Experience Insights expand integrated intelligence portfolio and deepen viewer journey and quality of experience optimization capabilities Conviva, the global leader in streaming media intelligence, announced the launch of Conviva Content Insights and the next generation of Conviva Experience Insights, the latest innovations in the Conviva Insights Portfolio. Conviva Content Insights introduces a new industry standard for…

Cision 2019 State of the Media Report Reveals a Decline in Distrust of the Media and Growing Concerns About Staffing and Resources

To uncover the latest trends and biggest challenges facing the media industry, Cision released its 2019 State of the Media Report, the company's tenth annual State of the Media. This year's report was Cision's largest ever, surveying nearly 2,000 journalists from 10 countries around the world, to learn about the main issues facing the global media industry in 2019, and how PR and communications professionals can better work with their journalist counterparts. Despite an increasing number of challenges facing…

What a Growth-Focused MarTech Acquisition Looks Like?

  Recently, Mynewsdek had acquired Mention to further strengthen brand value in Martech. We spoke to Mattias Malmstrom, CEO at Mynewsdesk and Matthieu Vaxelaire, CEO, Mention to further know about their joint plans to accelerate into Marketing Technology space. How did you plan the MarTech acquisition? What do your product and overall business roadmap look like for Marketing Technology customers? Mattias: Mynewsdesk is a European / Nordic market leader in PR workflow SaaS. The MarTech acquisition of Mention was not an…

Fight Fake News in Journalism: Media Intelligence, Your Best Ammunition

Original Content, Distributed Directly from Brands, Still Matters, According to the Cision CMO Media Intelligence companies have demonstrated how 2018 could be the most challenging year for journalism and content marketing. Fighting against constant accusations of fake news on one hand and staying on top of media intelligence and analytics, journalists and content marketing professionals have an unprecedented battle ahead. Fake news has been prevalent for the entire lifetime of the internet, but it’s just how fast it can…