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Mike Seiman

Five AdTech Trends to Watch in 2020

Digital Advertising is constantly changing with new channels, new ways of buying and new ways to measure response. Here’s what we can expect in the months ahead. While we’re still waiting for the final tally, all signs indicate that digital ad spending will, as predicted, surpass traditional ad spending for the first time. And, by most accounts, we can expect digital to continue an upward trajectory, hitting $172 billion by 2021, exceeding traditional spend by an astronomical $67 billion. Despite all the grumbling over…

MarTech Interview with Mike Seiman, CEO, Digital Remedy

"Being technology-vendor agnostic allows for the experience of integrating data and analytics into our tools, for the automation of buying media to be more frictionless than it typically would be." Tell us about your role and journey into digital asset efficiency? What made you start Digital Remedy? In 1994, I was fortunate to work with computers. In 1996, I started blogging, which lead to the creation of our first ad network in 1997. My philosophy has always been that if I hire better people around me, continue my…

Turner’s Donna Speciale Joins Digital Remedy Board of Directors

Digital Remedy, a white-labelled ad operations and sales solution for publishers, advertisers, and influencers, announced that Turner’s President of Ad Sales Donna Speciale has been appointed to the company’s board of directors, effective immediately. Her appointment follows the acquisition of CrowdHere and the elevation of its former CEO Nick Pahade to COO and president of Digital Remedy. “Donna is widely recognized as one of the best industry strategists, having foreseen how TV should be folded into the video category,”…