Browsing Tag

mobile video advertising

Prediction Series 2019: Interview with Daniel Hurwitz, Chief Revenue Officer, Penthera

Sudipto Ghosh Feb 8, 2019 0

Tell us about your role at Penthera and how did you start here. For over a year, I’ve been CRO for Penthera. Before that, I spent more than two decades building and scaling…
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Mobile

Only 31% App Developers are Satisfied With Their Current Ad Revenues, Highlights Latest App…

MTS Staff Writer Aug 7, 2018 1

Chocolate, a global leader in mobile video advertising, announced the launch of App Developer Survey Report 2018. Focusing on app monetization, the survey report reveals insights about…
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Mobile Advertising

Global Programmatic Mobile Video Advertising Growing by 30% Quarterly: Chocolate Platform Report

PRNewswire Apr 10, 2018 0

Latest Data From Chocolate Marketplace Insights (CMI) Report Highlights Rapid Growth in In-App Video Ad Spend (+57%) and Full-Screen Video Ad Formats (+170%) Chocolate Platform, a…
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Mobile Advertising

New Year Surprise: Amazon Testing Waters with Google PLAs?

Sudipto Ghosh Jan 2, 2017 0

Amazon is gearing up for the New Year 2017 in a rather unprecedented manner. The e-commerce giant was seen testing its Product Listing Ads (PLAs) on Google AdWords. This is the first…
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Mobile Advertising

Yeahmobi Raises $91.9 Million; Big Push to Its Global Expansion Aspirations

Sudipto Ghosh Jan 2, 2017 0

World's leading monetization platform for app developers Yeahmobi raised close to $91.9 million to boost its global expansion plans. The intelligent mobile advertising platform is based…
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