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monetization platform

2Checkout Reports: COVID-19 Impact on Global Online Sales

Significant Increase in Software and Digital Goods Orders, as Companies and Individuals Seek to Improve Productivity and Security While Working Remotely and Spending More Time at Home 2Checkout, the leading all-in-one monetization platform for global businesses, released findings of global online sales occurring in March. The results, derived from 2Checkout’s platform data, collected from more than 17,000 merchants selling both services and digital and physical goods, indicate a sharp spike in online commerce aligning…

SocialFlow Announces Close of $3.5 Million Funding Round

The leading Social Media Distribution Platform for Publishers and Media Continues to innovate SocialFlow, the leading social media distribution and monetization platform, announced the close of a $3.5 million funding round. The company continues to be profitable and will use the new capital to retire debt and fund continued product development and marketing. SocialFlow's technology enables the world's most successful publishers to more effectively distribute engaging social content across Facebook, Twitter, Instagram,…

SpotX Selected to Join Prebid.org Board

Chief Technology Officer J. Allen Dove Will Join Prebid.org's Leadership Team SpotX, the leading global video advertising and monetization platform, announced the availability of its latest Prebid adapter video header bidding solution. Prebid, the open source header bidding solution, will allow publishers using SpotX's adapter to implement header bidding without commitment to any one supply-side platform or the use of proprietary wrappers. J. Allen Dove, Chief Technology Officer at SpotX, has also been selected to join…

SpotX Appoints First Ever Chief Scientist and Opens 27th Office

Signaling Continued Growth, Spotx Hires Former Rakuten Marketing CTO to Lead New Salt Lake City Office SpotX, the leading global video advertising and monetization platform, announced the appointment of Dr. Neal Richter as its first Chief Scientist. Richter will head up SpotX's new Salt Lake City, Utah office which will serve as a hub for research and development teams. Reporting directly to J. Allen Dove, SpotX's Chief Technology Officer (CTO), Richter will invest in SpotX data science and machine learning efforts as…

Nativo’s Next Generation Ad Server and Monetization Platform Gains Wide Adoption with Premium Publishers

Premium Publishers Including the Globe and Mail, Tribune Publishing, Lonely Planet and the Philadelphia Inquirer Choose Nativo to Accelerate Their Adoption of Next Generation Creative Formats and Boost Go-To-Market Speed Nativo, the leading monetization platform for premium publishers, continues to quickly expand its footprint with publishers looking to drive their bottom-line and explore alternative best-in-class solutions to Google Ad Manager. Nativo’s platform now serves more than 500 major publishers across the US and…

SpotX Fuels Revenue Growth for Philo’s Advertising Platform via Demand Facilitation

Spotx's Demand Facilitation Services Connects Media Buyers to Premium CTV Inventory SpotX, the leading global video advertising and monetization platform, announced a new partnership with virtual multichannel video programming distributor (vMVPD) Philo, a national entertainment-focused streaming television service, to power the programmatic monetization of its live and video on demand over-the-top (OTT) inventory that is available through SpotX, Philo's supply-side platform (SSP). Ninety percent of content consumption…

SpotX and clypd Bridge Audiences between National Linear TV and OTT

Discovery and Fox Corporation Among the First Partners to Deploy New Data-Driven Cross-Platform Advertising Solution SpotX, the leading global video advertising and monetization platform, together with clypd, the leading audience-based sales platform for television advertising, announced a plan to integrate their platforms and build products that focus on audience efficiencies and solve for the current state of media fragmentation across linear TV and over-the-top (OTT). The collaboration allows for the unification of…

BrightLine And SpotX Make Buying Enhanced TV Ads At Scale Easy

SpotX Enables One-Stop Solution for Programmatically Buying Brightline Enhanced AD Units Across Array of Premium Media Owners SpotX, the leading global video advertising and monetization platform, announced an expanded partnership with BrightLine, the market leader in enhanced TV advertising, to deliver a direct pipeline of premium inventory to advertisers, enhanced with BrightLine's robust suite of personalized and interactive ad formats. The solution streamlines the execution of enhanced ads at scale across over-the-top…