Native Advertising

Revcontent, a leading content marketing and native advertising platform, announces its strategic partnership with Brazilian financial powerhouse Money Times. The up-and-coming, independent outlet covers the latest stories in the financial…
Read More...

Revcontent's innovative platform proves to be game-changing for one of the biggest names in native advertising Tapstone, the pioneering force behind Native for Direct Response advertising, has leveraged Revcontent's platform to implement…
Read More...

In any year, the arrival of the final month spurs the usual flurry of reflections and prognostications for the year to come. Much has been said and written about all the terribly unfortunate occurrences of 2020, and we don't need to…
Read More...

Unique Ability to Reach the Financial Web Drives 64% YOY Revenue Growth in US in Q3 and Underscores its Role as a Key Revenue Stream for Publishers and In-Context Solution for Premium Brands In an otherwise disruptive and challenging year…
Read More...

Bidtellect, a leading content distribution demand-side platform for native advertising, announced Generation 5.0 of its nDSP (Native Demand Side Platform). The latest generation is a culmination of at least two years of advancements that…
Read More...

MGID, the global pioneer in native advertising, has announced its partnership with digital publishing network, Abrams Media to bring content recommendations across the publisher's global portfolio on all devices, with the aim to improve the…
Read More...

Today’s AdTech Roundup covers the latest in Native and Programmatic Advertising, Technology, TV Advertising, Audience Data announcements Outbrain, Amazon, Horizon Media, edatanetworks, and Amazon Ads. Outbrain Announces New Strategic…
Read More...

Marketers can now reach 285 million consumers programmatically within a range of Opera owned and operated mobile placements Outbrain, the world's leading discovery and native advertising platform on the open web, announced a new…
Read More...

The new auto-optimization solution enables marketers to maximize conversions within a budget, hit a specific Cost Per Action goal or within a Cost Per Click range Outbrain, the world's leading discovery and native advertising platform on…
Read More...

RealClear Media Group adopts MGID's solution MGID, the global pioneer in native advertising, announced its partnership with RealClear Media Group (RCMG), the trusted, go-to source for news that matters. RCMG will implement MGID's…
Read More...

Outbrain, the world's leading discovery and native advertising platform on the open web, announced the launch of Carousel, an interactive Smartad format. With the new ad experience, Outbrain is bringing a familiar swipeable gallery…
Read More...

Outbrain, the world's leading discovery and native advertising platform on the open web, released new Cyber Weekend data highlighting the shift in trust between social media and consumers compared with the impact of quality news…
Read More...

Outbrain, the world's leading discovery and native advertising platform on the open web, announced that it has partnered with the Local Media Consortium (LMC), a strategic alliance of local media companies, as the organization’s preferred…
Read More...

Agreement gives MGID’s advertisers access to native inventory across Opera Ad’s global newsfeed MGID, the global pioneer in native advertising, announced it has signed a deal with Opera Ads, one of the world’s major browser providers and…
Read More...

Today’s AdTech Roundup covers the latest in Native and Programmatic Advertising, Technology, TV Advertising, Audience Data announcements Nielsen, Microsoft, Google, Digital Remedy and Outbrain. Nielsen Joins Forces With Talon Outdoor to…
Read More...

Outbrain, the world’s leading discovery and native advertising platform for the open web, announced the launch of a new ad product helping app marketers to tap into the full potential of the open web cost-effectively. Performance at scale…
Read More...

Agreement gives advertisers access to native inventory across Microsoft's global news properties MGID, the global pioneer in native advertising, announced it has signed a global deal with Microsoft to provide native advertising across its…
Read More...

Industry-leading IP geolocation technology chosen to enhance native content delivery, providing geo-based ad serving and fraud prevention Seeding Alliance, a leading specialist in native advertising, has seen significantly improved…
Read More...

Advertising measurement is a terrific science. When done right, it can drive sustained revenues with a retained customer base for a very long period of time. Even in 2020, CPM remains the most preferred choice of ad sales payment, despite…
Read More...

Qubz adopts MGID's innovative technology to bring native advertising forward in the Middle East and North Africa market MGID and Qubz have announced a strategic partnership aiming to provide enhanced advertising efficacy to MENA…
Read More...