Banner Before Header
Browsing Tag


Yolanda T. Cochran Joins ViacomCBS Kids & Family Entertainment Group as Senior VP

ViacomCBS has named Yolanda T. Cochran as Senior Vice President, Live-Action Long-Form Production, ViacomCBS Kids & Family, responsible for managing all aspects of live-action physical production for the Nickelodeon brands – Nickelodeon, Nick Jr., TeenNick and Nicktoons – and for Gen Z-focused brand Awesomeness. Based in Hollywood, Cochran will report to Megan Ring, Executive Vice President of Production, ViacomCBS. Marketing Technology News: CyberScout Hires Global Marketing Executive Jeremy Barnett as Chief…

Vertebrae Delivers Augmented Reality at Scale for ‘Power Rangers’ 25th Anniversary Campaign

Saban’s Power Rangers Ad Campaign Marks First Multi-Environment Augmented Reality Experience on Mobile Web With Saban Brands, Vertebrae, the leading augmented and virtual reality platform, has unveiled the first multi-environment mobile Web Augmented Reality (AR) ad experience as part of the official twenty-fifth-anniversary campaign for Saban’s Power Rangers, the iconic superhero franchise. Currently, Vertebrae is the leading augmented and virtual reality advertising platform enabling marketers to captivate and…