OTT Measurement

Adelphic Integration Unifies Linear and OTT Measurement for Viant Advertisers Viant Technology Inc., a leading people-based advertising software company, and iSpot.tv, the leader in real-time TV ad measurement and attribution, today…
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SpotX brings game-changing MetriX to OTT measurement Solution combines AudienceProject and TechEdge data capabilities to provide new insights into growing OTT audiences, including OTT’s incremental reach to linear TV SpotX, the leading…
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Company is committed to providing accurate and in-depth reporting and insights to drive advertising efficiency The coronavirus pandemic has shined a spotlight on the power of over-the-top (OTT) TV. With consumers sheltering in place, …
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