Pandemic

World's Simplest Brands study details how consumers rank leading brands, and what companies can gain by simplifying The pandemic has made people's lives more complex, according to research in the ninth edition of Siegel+Gale's World's…
Read More...

Ben & Jerry's is #1 industry brand consumers can't live without The consumer goods industry ranks fifth out of the 10 industries featured in MBLM's Brand Intimacy COVID Study, a study of brands based on emotional connections during the…
Read More...

The free virtual course from Brixton Finishing School will equip young people from challenged places in the  UK with knowledge and employability to enter the creative industries  The AD-Cademy, a free, 8-week virtual course has launched to…
Read More...

Consumer spend data expert analyzes the increase in tech purchases in 2021 Sensibill, the only customer data platform designed specifically for the financial services industry, shares this month’s Barcode Report on consumer…
Read More...

A quarter of businesses still make decisions without using data The pandemic has exposed an alarming shortage of data literacy skills among business decision makers, according to new research. Now more than ever, it is essential…
Read More...

Yet concerns remain around data privacy, misinformation, and isolation Growing use of new marketing media and technology has moved American consumer opinion in its favor since the Covid-19 pandemic began, a new study finds,…
Read More...

The pandemic changed the way people shop, work and get the services they need. It will take years to fully understand the coronavirus’s impact on work and life, but it’s already clear that the pandemic accelerated digital transformation. A…
Read More...

Remote work has led to more change in the workforce, and as a result, 53% of businesses have used more remote freelancers Upwork Inc., the world’s work marketplace that connects businesses with independent talent, today…
Read More...

List of the Companies Profiled in the Market: Microsoft Corporation (US), MPS Interactive Systems Limited(India), SAP SE (Germany), BI Worldwide(US), Verint Systems(US), Hoopla Software, Inc (US), Aon plc. (CUT-E GMBH) (UK), Influitive…
Read More...

Everything has changed. COVID forced us to re-think consumer experiences, resulting in a large, likely permanent shift in customer expectations.  How many of us, during the height of the pandemic, called customer service when we were…
Read More...

A2 Releases Expert Content and a New Guide Which, with its Turbo Features, Deliver Better Website Performance This year eCommerce websites and online shops have continued to rise in popularity. With many people remaining indoors for yet…
Read More...

As collaboration moves online and remote work is becoming more prominent, teams within the Planable platform have evolved from an average of 3.4 members before the pandemic to 5.7 in 2021. As a result, team members within Planable now…
Read More...

ISG Provider Lens™ report says remote work practices helped Brazilian SAP partners survive second wave of pandemic and strengthen workforces with skilled freelance consultants The SAP services industry in Brazil is recovering…
Read More...

OTT platforms and their evolution are impacting a change in ad inventory pricing and strategy models. The Covid-19 pandemic has intensified the demand of OTT services. We are in the era of on-demand content because brands, publishers,…
Read More...

Half of Americans spend less than one hour a week on their finances, but more than four hours on social media; Millennials focus more on their financial wellness than any other generation, according to new survey. The COVID-19 pandemic has…
Read More...

British advertising guru Dave Trott loves an analogy or two about creativity.  His latest recalls an incident in World War II in which the British had a problem: the Germans had better tanks with bigger guns. The Brits had to find a…
Read More...

Webinars have long since been a popular marketing and sales channel for brands to communicate with their audience and share recent updates, interesting information and much more. According to a recent 2021 ON24 Webinar Benchmark Report,…
Read More...

Nation’s Leading Fractional CMO Group Grows More Than 57% YOY Chief Outsiders, the nation’s largest and fastest growing Chief Marketing Officer firm with more than 80 fractional CMOs with Fortune 500 experience, revealed that demand for…
Read More...

Retail Media spending growth remained strong with Prime Day providing an extra boost in June Skai, -- a leading commerce intelligence platform -- is publishing its Q2 2021 Digital Marketing Quarterly Trends Infographic, an analysis of the…
Read More...

Kino by Kinetx, a unique streaming video chat platform designed for conversations, is partnering with Illinois Digital Education Alliance, Paint the Town and other businesses to offer human connection and engagement. Virtual never felt…
Read More...