Partnerships

Invoca, the leader in conversation intelligence for revenue teams, announced at its annual Invoca Summit, the Invoca Exchange, a marketplace of more than 40 partner solutions and integrations. Integrations include Google, Salesforce, Facebook, Adobe, Tealium, and Five9. The company also announced new partnerships with FullStory and Criteo to help brands deliver exceptional digital customer experiences and increased revenue. The Invoca Exchange provides a simple, centralized hub for marketing, eCommerce, sales, and…

Travel Mindset, the leading tourism and lifestyle brand influencer marketing agency, announced that it has partnered with BLACK GIRL DIGITAL, INC. to expand its global presence, focus on creating more diverse brand partnerships, and amplify messaging that authentically speaks to people of color (POC). Through this strategic partnership, Travel Mindset and BLACK GIRL DIGITAL, INC. will provide the most comprehensive influencer marketing strategies, with a dedication to making sure Black voices and POC are not only…

Seasoned Industry Veteran Brings Years of Integrated Advertising and Marketing Experience to New Role OpenSlate, the leading independent provider of video content ratings across the world’s largest digital platforms, announced that Stephanie Vandenberg has joined the company as Senior Vice President of Sales, Brand and Agency Partnerships. Vandenberg brings over two decades of media and ad tech experience to OpenSlate, where she will spearhead growth by driving new brand partnerships and client-retention initiatives while…

Influential, the AI-powered social data and conversion platform that connects brands and influencers via transparent data and machine learning, has just announced the hiring of WME agent, Cody Irizarry. Working out of Influential's Los Angeles headquarters, he will primarily focus his efforts on furthering the partnership between Influential and Endeavor, which began in May of 2018, with an investment into Influential's Series B round of funding. Marketing Technology News: Rakuten Marketing Data Reveals Cyber Weekend…

Global digital media company - LiveXLive Media, announced that Kyle Hoedl has been named its Vice President of Marketing. The Live Entertainment technology platform also tapped Jason Miller, who has been named its Global Head of Sales and Brand Partnerships. In his capacity as VP of Marketing at LiveXLive, Kyle Hoedl will oversee brand marketing, marketing partnerships, subscription growth, social media and customer relationship management, and help define LiveXLive as the world's leading platform for live and recorded…

Tell us about your role and the team/technology you handle at Allocadia. As the Head of Business Development and Partnerships my focus is determining what the market is doing, where Allocadia fits within the broader martech environment and developing relationships within that ecosystem of key MartTech partners to provide the best outcomes for our common customers. What is the essence of your Partner-Customer relationship? Allocadia is a core part of any marketing technology landscape, we partner with the key vendors and…