Top Picks from Martech Series. Original Martech Insights from the Week Gone By. Our staff writers compiled a bulletin covering …
Pinterest and AspireIQ Collaborate to Expand Influencer Marketing Initiatives for Brands
AspireIQ Wants to Introduce Brands to Pinterest’s 250 Million+ Users Through Influencer Marketing AspireIQ (formerly Revfluence) announced that it would …
Amazon Advertising Inventory Now Available in 4C’s Scope Platform
Marketers Can Now Buy Amazon’s Sponsored Product Ads Alongside Apple News, Facebook, Instagram, Linkedin, NBCUniversal, Pinterest, Twitter, and Snapchat 4C, …
Crossmedia and 4C Partner to Deploy Audience-Centric Marketing
Agency Will Leverage Scope by 4C to Fuel Cross-Channel Efforts for Leading Brands 4C, a global data science and marketing …
Hootsuite Adds New Features, Partnerships and Integrations to Help Enterprises Succeed With Social
New Boost Feature Enables Customers to Promote Top Performing Content; Pinterest Integration Helps Retail, CPG and Hospitality & Tourism Clients …
Data Privacy, Ads Drive Customer Dissatisfaction in Social Media, ACSI Data Show
Pinterest Earns Top Marks in User Satisfaction as Facebook, Twitter Drop Facebook, LinkedIn, and Twitter have the least satisfied users …
Sprout Social Announces Pinterest Integration
Pinterest Integration Enables Social Marketers to Create, Publish and Measure Visual Content Within Sprout Social Every month, more than 200 million people …
5 Pinterest Hacks That Can Be Used For B2B Marketing
Pinterest, When Used Intelligently, Can Help You Drive Traffic to Your Website and Help Your Marketing Strategy Too Wait! Before …
TechBytes with Roger Graham, Senior Director, Marketing and Growth, Hootsuite
Roger Graham Senior Director, Marketing and Growth, Hootsuite Social media marketing and intelligence platforms are the most fascinating technology stacks …
TechBytes with Liz Gottbrecht, VP Marketing, Mavrck
Liz Gottbrecht VP Marketing at Mavrck Every brand needs its share of influencers, advocates, referrers, and loyalists that people trust. …
VidMob Named Official Pinterest Marketing Partner
Pinterest Launches Creative Specialty and Taps VidMob to Help Brands Scale Creation of Pinterest Content Leading creative tech company VidMob has been …
Pinterest Expands Pinterest Marketing Partners Program With Creative Specialty
Pinterest’s Creative PMPs Now Allow Pinterest Advertisers To Engage With Seven New Ad Platforms Pinterest recently announced the addition of …
Google and Microsoft Execs Among Speakers at the SparkPost European Customer Forum 2018
Julian Toledo from Google, Terry Zink from Microsoft, Lili Crowley from AOL, and SparkPost’s CEO Phillip Merrick to Speak at …
![Why Your Brand Needs to Become [P]interesting to Reign Social ROI](https://martechseries.com/wp-content/uploads/2018/04/printrest-840x440.jpg)
Why Your Brand Needs to Become [P]interesting to Reign Social ROI
Brands that have not yet looked at Pinterest to amplify their social ROI could be missing out on a big …
Are You Pinterested Yet? User-Generated-Content Is Going to Transform Online Advertising
Given the recent news that Pinterest has hired its first COO as part of its plans to launch a public …
The Death Of Cash Back And Loyalty Programs – The Burgeoning Impact Of Influencer Marketers
More Merchants Leaving Traditional Affiliate Channels As Influencers Prove Their Worth A tectonic shift is occurring in performance marketing, traditional traffic is under a microscope as advertisers grow to understand …
Pinterest to Go with Auto-Play Video Ads to Drive Revenue
Pinterest aims to make $500 million in revenue by placing auto-play video ads in more places Pinterest has been testing …