Today’s Daily MarTech Round-up covers latest in Cloud, Marketing Analytics, Automation, Customer experience AI and ML announcements from Commerce Canal, …
IRI to Launch IRI Lift for Pinterest Marketing Optimization Solution
Pinterest Advertisers Will Have Access to the Industry’s Leading Optimization Solution, IRI Lift, Linking Pinterest Exposure to Offline Purchase Data …
Best PPC Strategies for Your E-commerce Website
For the past decade, the proportion of people spending most of their time on the internet has continued to grow. …
We Sent a Photographer to Profile the Lives of Translators Around the World, Here’s What We Learned
Today, we tend to take advantage of the way software moves our lives forward. Whether we’re using it to take …
Why Intrusion-Lite Advertising is the Future of Digital Ads
Over the past few years, the Digital Advertising landscape has vastly changed. In fact, this year for the first time, …
Button Announces Appointments of Chief Financial Officer, Chief People Officer, Chief Product Officer, and Chief Innovation Officer to Fuel the Future of Mobile Commerce
The company that drove more than $2 billion in mobile spending announces its newest executives Ken Stelzer, Stephanie Mardell, Jonathan …
Sidecar Named to the Deloitte 2019 Technology Fast 500
Sidecar grew 576% in the past three years, earning Deloitte’s recognition as a fastest growing company in North America Sidecar …
Reech Partners With Pinterest to Help Brands Collaborate With Pinterest Creators That Generated More Than 71 Billion Impressions in the Past 30 Days
Based on Reech Data, the Pinterest Creators Generated More Than 71 Billion Impressions in the past 30 Days Reech, the …
We’re Magnetic Grows Executive Leadership Team
Leading experiential firm We’re Magnetic announced today three significant hires across its business and creative departments: Managing Director Tim Hutchins, …
MarTech Interview with Redickaa Subrammanian, CEO at Resulticks
"Brands and Marketing professionals looking for a competitive edge should look to invest in building their understanding of this technology …
MakeMeReach Leading Global Digital Ad Platform Announces Pinterest Partnership
Pinterest joins Facebook, Instagram, Google, Twitter and Snapchat, enabling MakeMeReach to offer full-stack capabilities for media purchase, optimization and reporting …
ACTIVATE Partners with Pinterest to Provide Deeper Influencer Analytics to Brands, Agencies & Media Companies
ACTIVATE, the leading end-to-end influencer marketing marketplace, has become an official Pinterest Partner. The partnership will allow for ACTIVATE’s marketplace …
The Best Free Marketing Tools to Grow Your Business Using Pinterest
In the ever-changing world of social media, the main platforms continually vie for the greatest share of our time and …
What’s Happening to Brand Loyalty?
In this, the age of infinite options, the digitally savvy consumer is truly in control. This means unquestioning brand loyalty …
22 Creative Real Estate Marketing Tactics To Inspire You
Sean Clancy SEO director Edge Online With the number of licensed real estate agents in the country continuously growing, a …
3 Insights for Pinterest Advertising Campaigns that Drive Sales
Pinterest is a powerful social platform for brands wanting to sell products and services. Pinterest users (pinners) are actively looking …
Kroger Precision Marketing Partners with Pinterest on Targeting and Closed Loop Measurement
Relationship Will Enable Millions of Consumers to Interact with Their Favorite Brands The Kroger Co. and Kroger Precision Marketing (KPM) are …
De-Coding the E-Commerce Journey
Being customer-focused may be every marketers’ mantra, yet many brands are still falling short of creating a seamless customer experience. …
Digital Marketing Statistics Towards the End of 2018
The Report Intends to Shed Light on the Performance of Digital Marketing Through 2018 A total of $628.63 billion was …
AppsFlyer Appoints Brian Quinn as New US President & GM
Industry Veteran Joins the Global Leader in Mobile Attribution and Marketing Analytics to Aid Its Massive Expansion and Hyper-Growth in …