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Prime Video

Updated VIZIO SmartCast Now Available on Company’s 2021 TV Line-Up for Endless Entertainment

VIZIO's Smartcast Experience Is Faster and More Responsive, With More Free Channels and Popular Apps Built-In, and Wireless Streaming Features for the Ultimate Smart Home Experience VIZIO, Inc., the #1 American-based TV brand, known for delivering incredible value and performance, continues to improve the award-winning SmartCast platform. With faster navigation, more content than ever before, versatile work from home features and improved smart home functionality, it is easier than ever to stream and interact with your…

MOVIES ANYWHERE Now Available on Vizio Smartcast TVs, Letting Users Bring Their Movie Collections Together in One Place

MOVIES ANYWHERE provides access to 7,900+ digital movies from across digital retailers VIZIO, Inc. and MOVIES ANYWHERE announce the addition of the MOVIES ANYWHERE app to VIZIO SmartCast, the award-winning Smart TV platform. MOVIES ANYWHERE offers an innovative way for users to access their favorite digital movies purchased across platforms and digital retailer accounts, all in one seamless experience. MOVIES ANYWHERE brings together users' movie collections from Sony Pictures Entertainment, Universal Pictures…

Even Advertisers Avoid Their Own Ads—Here’s How to Make Them Better

When’s the last time you skipped an ad on YouTube or fast-forwarded past a commercial on your DVR? There’s no shame in admitting it—even if you’re a marketer who eats, sleeps, and breathes advertising in your day job. In fact, Pressboard recently conducted a survey that found that advertisers, of all people, are just as averse to ads as anyone else. 98% stream ad-free content on platforms like Netflix or Prime Video, for example, and 79% own a DVR they use to skip commercials. We might just be the only industry that…

Why Advertisers Can’t Ignore the Amazon Opportunity

In the ad world, Amazon isn’t in the same league as Facebook and Google. That’s because Amazon is in a league of its own. Facebook and Google are where consumers often hear about brands and products, but Amazon is where they buy them. That’s a crucial distinction for advertisers. Some 75 percent of online consumers now shop at Amazon most of the time. That means the company has an unmatched trove of consumer purchasing data. Such data combined with Amazon’s impressive reach has made Amazon become a burgeoning…