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Tag: Programmatic Ecosystem

Key GTM Tips for 2024: Going Beyond Walled Gardens with the Right Mix
Content

Key GTM Tips for 2024: Going Beyond Walled Gardens with the Right Mix

Michael Akkerman -
0
At Least Four-in-Ten Campaigns Will Run on CTV in the Next Two Years, According to OpenX and ExchangeWire Research
Predictive Marketing

At Least Four-in-Ten Campaigns Will Run on CTV in the Next Two Years, According to OpenX and ExchangeWire Research

Business Wire -
0
TripleLift Partners with ID5 to Advance Advertiser Targeting Across the Open Web
Customer Experience Management

TripleLift and Reset Digital Forge Partnership to Help Advertisers Meet Diverse Spending Goals All The Way Through The Programmatic Ecosystem

PRNewswire -
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RTB House Bolsters Executive Team With the Hire of Michael Lamb as Chief Commercial Officer
Customer Experience Management

RTB House Bolsters Executive Team With the Hire of Michael Lamb as Chief Commercial Officer

Business Wire -
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Captiv8 and TikTok: Driving the Future of Social Commerce Together
Customer Experience Management

Direct Digital Holdings Partners with FreeWheel’s Beeswax to Simplify and Expand Access to Multicultural and General Market CTV Ad Inventory

PRNewswire -
0
MarTech Interview with Rachel Gantz, Managing Director, Proximic by Comscore
AI/ML

MarTech Interview with Rachel Gantz, Managing Director, Proximic by Comscore

Paroma Sen -
0
PandaFantasy invites fans to monetize their sports knowledge by using the first fantasy stock market for sports
Native & Programmatic Advertising

Adlook Launches GreenPath, Helping Advertisers Maximize Sustainability & Performance Without Sacrificing Either

MTS Staff Writer -
0
Nativo Announces ESTO 2023 Sponsorship
Native & Programmatic Advertising

Nativo’s Direct Path to Premium Supply Reduces Carbon Footprint in Programmatic Advertising

PRNewswire -
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IAB Tech Lab Releases the Sustainability Playbook to Achieve a Sustainable Programmatic Marketplace
Customer Experience Management

IAB Tech Lab Releases the Sustainability Playbook to Achieve a Sustainable Programmatic Marketplace

PRNewswire -
0
Auctane Appoints Laura Goldberg as Chief Marketing Officer
Technology

Ad Tech Industry Leader Hervé Brunet Joins VIOOH’s Board of Directors

PRNewswire -
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Navigating The Role Of Identity Solutions For Publishers In The Programmatic Ecosystem
Content Management

Navigating The Role Of Identity Solutions For Publishers In The Programmatic Ecosystem

Fraser Fruhauf -
0
dxFeed becomes Strategic Data Advisor for Goracle
Content

Peer39 Adds Experian to its Contextual Data Marketplace

MTS Staff Writer -
0
RTB House Welcomes Analytics Leader Jaysen Gillespie To Boost Its Retargeting Efforts
Analytics

RTB House Appoints Łukasz Włodarczyk to the Newly Created Position of VP of Programmatic Ecosystem Growth & Innovation

prweb -
0
MOLOCO Launches MOLOCO Cloud to Enable Self-Serve Programmatic Advertising for Mobile Marketers
Advertising Trends

MOLOCO Launches the MOLOCO Studio to Design Mobile Ad Creative Optimized for the Programmatic Ecosystem

MTS Staff Writer -
1
TechBytes with Elan Carter, Vice President, US Programmatic Strategy, YouAppi
Interviews

TechBytes with Elan Carter, Vice President, US Programmatic Strategy, YouAppi

Sudipto Ghosh -
0
Barry Adams
Interviews

Interview with Barry Adams, General Manager, BidSwitch

Sudipto Ghosh -
0

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