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programmatic email

SparkPost Appoints Richard Harris as Chief Executive Officer

A Former Oracle Executive, Richard Harris to Lead SparkPost Through Next Phase of Rapid Growth SparkPost, the cloud email API service preferred by leading Internet and technology companies, recently announced that Richard Harris has joined SparkPost as Chief Executive Officer. He succeeds outgoing CEO Phillip Merrick. Harris is joining SparkPost at a time when the company is positioned for continued growth. “Premier businesses such as Zillow, Pinterest, Intercom, and The New York Times recognize that SparkPost’s…

Neverbounce Announces Major Expansion of Third-Party Integrations

NeverBounce Integrations for HubSpot and SendGrid are Available Now, While Integrations With MailerLite and MailJet Will Arrive Later This Week NeverBounce, the industry-leading email verification and list cleaning service, announces new API integrations with several of the world's leading email marketing and sales automation platforms. Four new integrations are set to launch this week, with six additional integrations coming in the next six weeks. Today, NeverBounce integrations for HubSpot, the inbound marketing and…

CoolUtils.com Offers Groundbreaking Email Search App – Mail Terrier

Mail Terrier Finds the Right Email Even If It Has to Sift Through Thousands of Particular Documents CoolUtils.com announced the launch of its latest utility app, Mail Terrier, which can search through endless folders of emails in seconds, using only one keyword, phrase or a combination of either. Mail Terrier can even search through emails received from multiple programs (Outlook, Yahoo, Gmail, Thunderbird, etc.) and is far more focused than usual in-built email search software. Mail Terrier was developed to search…

Valimail Achieves SOC 2 Type 2 Certification

Valimail IDEA Platform, Designed to Bring Trust to Email, Demonstrates Continued Commitment to Customers for Security Best Practices Valimail, the world's only provider of fully automated email authentication, announced that it has completed a SOC 2 Type 2 certification. SOC 2, developed by the American Institute of Certified Public Accountants (AICPA), is a widely recognized authoritative guidance that ensures a company's information security measures in line with today's specific cloud requirements. As companies…

dotmailer Boosts Customer Personalization Through Nosto Integration

Nosto Email Personalization Widgets Allow Dotmailer Users to Deliver Experiences Tailored to Individual Customers, in Real Time and Across Any Device dotmailer, a leading marketing automation platform with omnichannel capabilities, has announced that a partnership with Nosto, a global ecommerce personalization solution, will allow brands to deliver a more personalized shopping experience. Using Nosto’s Email Personalization Widgets, dotmailer customers will be able to automatically tailor emails and newsletters in just…

SparkPost Celebrates Opening of New Maryland Headquarters to Accommodate Rapid Growth

New Building More Than Doubles Company Footprint in Howard County SparkPost, a cloud email API service preferred by leading internet and technology companies, announced that it has opened new headquarters in Maryland to accommodate rapid company growth, expanding from approximately 13,900 square feet to 29,665 square feet at its new location at 9160 Guilford Road in Columbia, Md. SparkPost's new, two-story Maryland headquarters features innovative design and was carefully chosen with longevity in mind. Approximately 88…

Companies With Secure Email to Gain Unlimited Free Brand Impressions to Drive Increased Digital Commerce

New BIMI Standard Puts Company Logos on Authentic Email Messages, Increasing Trust Agari, a leading cybersecurity company, announced the first pilot of an online brand standard developed with major email providers Comcast, Google, Microsoft and Oath (Yahoo, AOL) that will offer companies the opportunity to display brand logos for free, increase trust with their customers, and ultimately lead to more revenue by increasing response rates and engagement. Brand Indicators for Message Identification (BIMI) is a standard way…

Barometric Unveils Capability to Track and Measure Direct Mail With Unprecedented Level of Accuracy

Combined Benefits of Digital and Direct Mail Tracking Via Proprietary Device Graph Mapped to USPS Postal Addresses Opens New Visibility to Create Better Engagement Barometric, MRC accredited provider of advanced cross-environment tracking and measurement solutions, recently announced its new solution for holistically tracking and measuring the effectiveness of direct mail in driving both online and offline conversions. By using its propriety Device Graph, Barometric is now able to bridge direct mail and digital marketing…

Inkit Integrates with Iterable: Direct Mail Better Than Ever

Strategic Partnership Leverages Companies’ Focus on Delivering Real-Time, Triggered, Direct Mail Automation for Omni-Channel Marketers Inkit, the dominant direct mail automation platform, recently announced a partnership and integration with Iterable, provider of the next-generation Growth Marketing Platform. Inkit’s direct mail infrastructure and the Iterable’s growth marketing platform make direct mail simpler, faster, and more automated than ever. The strategic partnership provides growth marketers with a user-friendly…

Lucidchart Integrates with Google Hangouts Chat to Extend Collaboration with G Suite

New Offering Enhances Ability for Teams to Utilize Lucidchart Where They Work Lucidchart, the visual productivity platform that drives innovation and collaboration, announced a new product integration with Hangouts Chat, the collaboration tool in G Suite built to bring teams together. This announcement extends Lucidchart's robust offering within the G Suite environment and provides even more opportunities for users to utilize Lucidchart seamlessly as they work. "For years now, we've integrated tightly with G Suite,…

NeverBounce Releases New White Paper on Email Attrition

"The State of Email Attrition 2018" Analyzes NeverBounce User Data to Determine the Attrition Rate of B2B and B2C Email Addresses NeverBounce, the industry-leading email verification and list cleaning service, recently released a new white paper examining the average email attrition rate of B2B versus B2C email addresses. Based on user data analyzed over a 12-month period, the white paper "The State of Email Attrition 2018" looks at the average attrition rate, or "churn rate" of B2C email addresses, addresses featuring…

Google AMP for Gmail: A Marketer’s View

Email AMPed-up It’s rare when something stirs up the attention of both email marketers and the tech community at large, but AMP for Gmail did just that. Seems there’s power in the Google name. Ever since the internet giant announced its expansion of AMP (Accelerated Mobile Pages) to Gmail, there’s been plenty of inside scuttlebutt amongst email industry insiders, as well as some open criticism of the idea. As a long-time B2B marketer, what struck me as most significant about the announcement was the larger…

Interview with Pawel Sala, Co-Founder & MD – FreshMail

"Victory does not come easy, you have to constantly strive for it. You have to focus on doing things that are worth doing."On Marketing Technology MTS: Tell us a little bit about your role and how you got here. (what inspired you to start a martech company) The very idea of FreshMail was not mine - it came to life in Chris’s head - my business partner. In 2006 when we started with this project we saw that on the Polish market we had several players who offered very poor solutions. We knew that this was a perfect…