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Project Management

Essential Technology for Remote Workers During the COVID-19 Pandemic

The COVID-19 outbreak has forced millions of workers around the globe, across different industries, to work from home. Companies like Amazon, Facebook, and Google have all asked employees to work remotely for the foreseeable future, in attempts to curb infection rates. Smaller companies have also followed suit, as most countries order employees from non-essential businesses to stay home. While before the outbreak, remote work was considered a perk, the virus has now made it a daily routine. A large-scale experiment has…

MarTech Interview with Josh Poduska, Chief Data Scientist at Domino Data Lab

"I think it is unrealistic to expect AI and ML to solve all the world’s problems. In my opinion, there will be plenty of situations where AI and ML are not the right fit." Know Me Hi Josh, tell us about your journey and how you arrived at Domino Data Lab. I’ve been in the analytics space for about 18 years and have loved every step along the way. We, humans, are naturally prone to making decisions based on a limited understanding. Information, when properly communicated, frees us from our biases and…

17 Ways Agile Teams Can Stay Collaborative While Working From Home

Feeling more than a little lost after being unexpectedly thrust into the world of remote work? You’re not alone. Agile teams all over the world are feeling the strain as COVID-19 has made looking at each other through a webcam our new reality. According to the last State of Agile Report, 78% of organizations engage in some remote work. But it’s never been like this. Need some ideas to help your agile team stay connected and productive when you’re working from home? Here are 17 things you can do right away. 1. Invest in Your…

Gardenia Willoughby Joins Marca Global as Director of Account Services

Marca Global is proud to welcome Gardenia Willoughby as their new Director of Account Services Willoughby brings extensive experience in strategic marketing, communications, project management and business development to Marca Global's team. Previously a Partner and head of Project Management at New York's Makeable LLC, Willoughby has proven expertise in leading teams and consistently delivering top-level results to clients—a track record that makes her an excellent addition to Marca. Marketing Technology News: Auth0…

TechBytes with Mayank Mishra, Head of Engineering at Contentstack

Could you tell us about your role and the team/technology you handle at Contentstack? I am the VP of Engineering at Contentstack and lead our Engineering organization in India, which includes Product Innovation and Development, Project Management, Cloud Operations, Service Reliability, Security, QA, and docs. Our team is the innovation engine at Contentstack and uses some of the most cutting edge technologies to make Contentstack the most powerful, most trustworthy and most cherished platform for our customers. What is…

Why Software Projects Take Longer Than Expected

If you've been in or dealt with the software industry for any length of time, you're probably familiar with the truth that software projects always take longer than planned. There are, of course, several reasons this is the case. In this article, we’ll take a look at some of the more common ones and offer suggestions on how to prevent them from arising. Software Planning When developing software, there are hundreds, if not thousands, of tasks to complete and various resources to manage between these tasks. Moreover, these…

G2 Marks First Million Reviews with Chicago’s Best B2B Tech Companies Reveal

G2 marks milestone by showing Chicago pride and giving a glimpse into the growth of Chicago tech G2.com (formerly G2 Crowd), the world's largest B2B tech marketplace for software and services that helps businesses make smarter buying decisions, has launched its ranking of the Top B2B Tech Companies in the Chicago area in partnership with the Illinois Technology Association (ITA). Founded and headquartered in Chicago, G2 created the list to celebrate reaching its first million reviews. The rankings give a glimpse into…

How Every Marketer Can Learn Basic Project Management Skills (And Why They Should)

If you’re a marketer, then at some point, you’ll need to manage a project. This can be an intimidating prospect if you’ve never taken the lead on a project before. However, developing basic project management skills can be invaluable no matter where you’re at in your career. This is true whether you’re a Manager guiding your team, a middle-Manager taking your first steps toward leading campaigns, or an entry-level staffer looking for a way to move up. You don’t necessarily need to become an expert in this area. You…

Project Management Tools Critical for Marketing Teams’ Success

Study Identifies What Marketing Teams Want (And Don't Care About) When It Comes to Productivity Whether they're part of a small team wearing multiple hats or a large, distributed department serving the needs of a Fortune 500 brand,  marketers are increasingly relying on project management (PM) solutions to help them deliver more work faster. But what do these marketers value most when it's time to invest in a new tool? A research study conducted by MetaCommunications in partnership with Drive Research under the direction…

TechBytes with Cristina Olmo, VP of Marketing, Wrike

Tell us about your role at Wrike and the team/technology that you handle. I’m the VP of Marketing at Wrike, and I have a areally exciting role of helping Wrike cement its status as one of the leaders in the Collaborative Work Management (CWM) space. Wrike has a unique marketing organization — we’re spread across 3 countries but still function as a single, cohesive team. That tight-knit global collaboration is powered by technology, including our own platform. Wrike, along with Slack, Google Drive, Adobe Creative Cloud and…

From Creative Brief to Campaign Launch – Introducing Asana for Marketing and Creative Teams

New Suite of Features and Integrations with Adobe, Litmus, Dropbox and Slack Give Marketing and Creative Teams the Clarity to Create Asana, a leading work management platform for teams, announced the introduction of Asana for Marketing and Creative Teams, an end-to-end solution for teams to manage their entire marketing and design process from start to finish. The suite of new features and integrations are now available in Asana’s recently launched product offering, Asana Business. According to a 2018 survey by the…

Interview with John Reese, SVP Marketing, Mavenlink

"There’s a convergence taking place in managing data, giving AI an opportunity to go to work and enable businesses to make better, faster decisions within the SaaS product itself." Tell us about your role at Mavenlink and how you got here? Since I was young, I’ve had a particular interest in technology and innovation. I knew I wanted to get into tech as I was coming out of undergraduate school and have since spent more than 20 years marketing B2B technologies, mainly software and SaaS. I joined Mavenlink about three…

Insightly Adds Enterprise-Grade CRM Dashboards and Insight Cards

Mid-Sized Businesses Seeking Alternatives to Underutilized, Costly, Legacy CRMs, Can Now Make Better Business Decisions Based on Real Insights Insightly, the CRM for building lifelong customer relationships, has released new dashboards and Insight Cards that allow companies to visualize their operational and customer data directly within Insightly CRM. For most midsized companies, the CRM is their primary system of record and therefore a natural place in which to capture, visualize and share data. Read More: S4M…