real-time personalization

Optimove, the Relationship Marketing Hub, and Dynamic Yield, the Experience Optimization Platform, announced a strategic integration that will allow brands to ensure each customer receives the optimal marketing treatment across channels.…
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"Real-time personalization is still nascent. It’s never been about a lack of data science or analytics, rather the biggest factor slowing customization down is an outcome to optimize towards."What inspired you to launch a mobile advertising…
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Evergage has authored First-Ever Industry Resource, Titled ‘One-to-One Personalization in the Age of Machine Learning’ Evergage, a real-time personalization platform company, announced the availability of its newly published book,…
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