Revenue Marketing

Veteran executive Carlos Hidalgo brings decades of sales and marketing expertise to the role of Chief Revenue Officer at Demand Spring Revenue Marketing consultancy Demand Spring is pleased to welcome veteran sales and marketing executive…
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Jennifer Foreman brings an extensive track record in creating a world-class brand experience Promethean, a leading global education technology company, announced that Jennifer Foreman has joined the company as chief marketing officer.…
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Seasoned Technology Executive Brings Depth of Expertise in Applying AI to Solve for GTM Challenges Mperativ, the Revenue Marketing Platform that aligns marketing with sales, customer success, and finance on the…
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Revenue Marketers continue to prove they are highly resilient and adaptable Revenue Marketing consultancy Demand Spring released the results of their fifth annual Revenue Marketing B2B Benchmark Report. This year’s report shows that even…
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Revenue Marketing consultancy Demand Spring is pleased to announce that they have been certified as a Drift Solutions Partner. The Drift Solutions Partner certification ensures that Demand Spring clients using…
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Chesters to Drive UserZoom's Global Marketing and Strategic Communications as Company Builds on Record Growth UserZoom, the leader in Experience Insights Management (XIM), today announced that Sophie Chesters has joined the company as its…
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E-book offers expert analysis and advice from the industry’s top marketing minds Revenue Marketing consultancy Demand Spring today released “The 10 Biggest CMO Challenges of 2022”, an ebook that offers expert analysis and advice from the…
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What does it take for today’s B2B marketers to reshape their martech strategy and marketing plans for better alignment in order to scale business ROI? Julie Zadow, Senior Vice President and CMO in Residence at Demand Spring shares her…
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Kentik, the network observability company, announced a series of strategic go-to-market leadership appointments to support its continued market expansion and revenue growth. Kentik Co-founder Justin Biegel is promoted to chief operating…
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Revenue Marketing consultancy Demand Spring is pleased to announce the launch of Leap Advisory - a unique advisory service that offers personalized, actionable advice from marketing experts who have worked in the field and know the…
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Results outlined in ‘The State of MarTech During a Pandemic’ indicate COVID-19 has had a variety of impacts on the MarTech stack Revenue Marketing consultancy Demand Spring has released the results of their recent “MarTech Stack in a…
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Surveys to determine how marketers are adapting to working from home; changes to martech stack  Revenue Marketing consultancy Demand Spring is launching two surveys that will help them get a sense of how marketers are adapting to working…
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Workshops focus on pivoting marketing strategies and messaging for COVID-19; marketing leadership in a time of crisis Revenue Marketing consultancy Demand Spring knows first-hand the challenges that marketers are facing during the current…
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Revenue Marketing consultancy Demand Spring released a report outlining their top 10 marketing predictions for 2020. Marketing seldom follows a set plan. As Demand Spring’s team of consultants have discovered in the journeys they share…
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"If you want to be successful either in Marketing or Sales, you have to provide actual value to every prospect and every customer each time you have a touch point with them." Hi Etai. Welcome back to MarTech Series. Can you tell us about…
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Revenue Marketing is making a more direct, measurable contribution to organizations’ top-line than ever before Revenue Marketing consultancy Demand Spring released the results of their third annual Revenue Marketing B2B Benchmark Survey.…
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Marketo’s Fearless 50 List recognizes the top 50 marketers in the world Revenue Marketing consultancy Demand Spring is thrilled to congratulate Nadia Milani, Digital Marketing Manager at Grand & Toy, on being named to the 2019…
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VP Strategy Consulting; CMO in Residence Add Depth of Experience; Further Strengthen Demand Spring’s Revenue Marketing Expertise Revenue Marketing consultancy Demand Spring announced two new additions to their ever-expanding team. Matt…
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The Pedowitz Group (TPG), the only Revenue Marketing firm in the world, has released the Revenue Marketing Index 2019 Report. The report supports marketing professionals in their ongoing efforts to operationalize business accountability,…
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Marketo and The Pedowitz Group Will Provide Pre-Configured Software and Services to Help Manufacturers Create More Personalized Marketing Efforts Marketo Inc., the leading provider of engagement marketing software and solutions,…
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