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Sales Engagement

Okta Announces Major Updates to the Okta Partner Connect Program

Okta, Inc., the leading independent provider of identity for the enterprise, at Oktane20 Live announced major updates and additions to its successful Okta Partner Connect program to propel partner sales growth in the new fiscal year. The new program offerings are designed to give partners additional resources along with deep Okta knowledge to run full sales cycles and solve complex customer challenges. “We have made critical updates to our program because as partners continue to play a bigger role in our business, it’s…

Sell From Home: EIMS Shifts to Remote Sales Engagement in Spain, the UK and New Zealand with 8×8

Global Technology Sales and Marketing Agency Enables Sales Representatives to Work Safely and Effectively from Home on 8x8 Cloud Communications Solution 8x8, Inc., a leading integrated cloud communications platform, announced EIMS, a United Kingdom-based technology lead-generation, sales and channel agency with global operations, is now using the 8x8 cloud communications solution to enable its sales representatives across Spain, the UK and New Zealand to safely and productively work from home. EIMS, founded in 1996,…

VanillaSoft Earns a 2020 Top Rated Award in Sales Engagement from TrustRadius

VanillaSoft, a leading sales engagement technology, announced that they have been recognized by TrustRadius with a 2020 Top Rated Award in the Sales Engagement category.  With a trScore of 9.5 out of 10, VanillaSoft is recognized by the TrustRadius community as a valuable player in the Sales Engagement space. “VanillaSoft has earned a Top-Rated award for Sales Engagement software based on customer feedback,” said Megan Headley, VP of Research at TrustRadius. “Reviewers praise VanillaSoft's easy-to-use sales lead…

New Study Found Outreach Provides 387% Return on Investment

According to the new study, Outreach's payback period is less than three months and freed up approximately 20% of sales reps' time to focus on incremental selling activity Outreach, the number one sales engagement platform, today released a new commissioned study conducted by Forrester Consulting on behalf of Outreach, The Total Economic Impact Of The Outreach Sales Engagement Platform. The study looked at companies that have deployed Outreach and found that an organization can expect to obtain a return on investment…

Outreach Launches Native Integration with Microsoft Dynamics 365 Sales

New collaboration opens up the power of the Outreach sales engagement platform to Dynamics 365 Sales users Outreach, the number one sales engagement platform, announced the launch of its new integration with Microsoft Dynamics 365 Sales. Customer-facing reps can now leverage Outreach's sales engagement platform while seamlessly syncing data with Microsoft Dynamics 365 Sales. These reps can expect to increase productivity, prioritize high-impact actions and improve their engagement with customers. Marketing Technology…

XANT Introduces Industry’s First Mobile Sales Engagement Solution

Leader in modern engagement solutions announces first-ever initiative aimed at benefiting sales teams on-the-go Revenue acceleration cloud company XANT announced the industry's first fully mobile sales engagement solution of its kind: Playbooks Mobile. Building on the XANT flagship product Playbooks, this innovative mobile experience provides sales reps all the proprietary buyer intelligence benefits of the full Playbooks platform wherever they go. "The future of sales engagement is mobile, and our new Playbooks Mobile…

ringDNA Acquires Andy Paul’s Popular Sales Podcast ‘Accelerate!’

ringDNA and Andy Paul Team Up to Empower and Educate Sales Professionals Worldwide ringDNA, the revenue acceleration platform that helps businesses scale growth through AI, announced it has acquired Andy Paul's hugely popular sales podcast, 'Accelerate!'. With a shared passion for using technology to humanize the workforce and empower better sellers, this acquisition will find ringDNA and Andy Paul delivering best practices, stories and sales tips from a vast network of the world's best and most influential sales leaders.…

Daily MarTech Roundup: Latest News, Insights, Funding and Updates

Today’s Daily MarTech Round-up covers the latest in Cloud, Marketing Analytics, Automation, Customer experience AI and ML announcements from 180byTwo, Grapevine6, e-Spirit, Twitter, Artificial Solutions, eBay, and Gong. 180byTwo Launches Unifi an AI-Powered Customer Data and Identity Platform for B2B Marketers 180byTwo announced today the launch of its AI-powered Customer data and Identity platform to meet the growing needs of Business-to-Business marketers looking to simplify data work-flows and centralize their…

Outreach Brings Renowned Podcaster Guy Raz to Share Lessons in Leadership at Unleash, the Largest Sales Engagement Conference in North…

Unleash brings together more than 3,000 sales and customer professionals for three days of learning, discussions of best practices, and networking in San Diego Outreach, the number one sales engagement platform, announced the speaker lineup for its annual conference, Unleash. Unleash brings together the best sales, operations, marketing, and success leaders from across the sales industry. Unleash provides an opportunity to learn best practices while connecting with leaders from fast-growing startups to Fortune 500…

Sales Engagement Firm CopyShoppe Evolves to RevShoppe and Adds Ben Sardella as CEO

Revshoppe Supports Customers of Outreach.io and SalesLoft to Optimize Their Platform, Processes, and People, to Reach the Full Revenue Potential of Their Sales Engagement Strategy As the sales engagement category has become central to the SaaS sales technology landscape, driven by the growth of unicorns like Outreach, SalesLoft, and others, the need for strategic services specifically addressing the sales engagement process has emerged. Originally started as CopyShoppe in 2018, and founded by sales engagement experts…

MarTech Interview with Etai Beck, CEO at Folloze

"If you want to be successful either in Marketing or Sales, you have to provide actual value to every prospect and every customer each time you have a touch point with them." Hi Etai. Welcome back to MarTech Series. Can you tell us about your most memorable moments in MarTech from 2011-2019? Professionally, the most amazing thing that happened to me during that time was Co-founding Folloze in 2013 and building it into an innovative and successful company. In addition to creating an important product that solves a very…

Outreach Ends 2019 with Unicorn Valuation, More Than 4,000 Customers, and Title of Fourth Fastest Growing Company in North America

The Sales Engagement Platform Continues the Momentum That Propelled It to Category Leadership Outreach, the number one sales engagement platform, is closing out 2019 following another year of explosive growth. The year started strong for Outreach as the company closed Series E financing at a $1.1B valuation, making it the most valuable company – and the only unicorn – in the sales engagement category. Customers continued to see significant returns in 2019, from startups to enterprises, as the company grew to more than…

XANT Playbooks Ranked Enterprise Leader in G2 Reports

Sales Solution from XANT Singled out for Market Presence and Customer Satisfaction XANT, formerly InsideSales.com, announced it has been named the enterprise leader in the latest G2 Grid® report for Outbound Call Tracking platforms. The XANT Playbooks product ranked first in the Grid, receiving the highest scores for market presence and customer satisfaction. XANT Playbooks achieved an overall user score of 90, beating out every other sales acceleration vendor in the market.  In addition to Outbound Call Tracking, XANT…

Outreach Unveils Game-Changing AI Capabilities that Help Sales Reps Engage Smarter at Dreamforce 2019

Unicorn startup debuts Outreach Amplify machine learning technologies so customers gain rapid, actionable insights to dramatically increase productivity Outreach, the number one sales engagement platform, announced new Outreach Amplify machine learning capabilities that redefine the next generation of artificial intelligence for sales. These capabilities put machine learning to work and make sales reps more productive and their engagement with customers more impactful. Marketing Technology News: Adobe MAX 2019:…

Gartner Names Modus in its List of Top Sales Engagement Platforms

Modus among 11 vendors to be included in 2019 Gartner Market Guide for Sales Engagement Platforms Gartner, the world’s leading research and advisory company, named Modus to its Market Guide for Sales Engagement Platforms. Modus is among 11 vendors to be named in this industry list. The Gartner Market Guide for Sales Engagement Platforms is used by marketing leaders to identify providers that can bridge the gap between their team and sales, especially within sales processes and the buyer journey. Marketing Technology…

SalesLoft Acquires Opportunity Management Provider Costello

Acquisition Strengthens #1 Sales Engagement Platform for Account Executives and Sales Management SalesLoft, provider of the #1 Sales Engagement Platform, announced its acquisition of Costello, a provider of opportunity management software with quick deal updates, guided selling playbooks, pipeline collaboration, and real-time sync to CRM. The acquisition furthers SalesLoft’s mission to help account executives not only prospect and build pipeline, but manage their day and their deals, from creation through close.…

MarTech Interview with Sydney Sloan, CMO at SalesLoft

"When you have the ability to keep a history of all customer interactions, you will be able to serve your customers better, and as a result, drive more revenue, retention, and growth for your business." As a CMO of a Sales software company, what unique challenges do you meet and overcome in driving Marketing and Sales campaigns daily? I’ve always thought of myself as a go-to-market and a sales-minded marketer. I’m fortunate to serve as the CMO at SalesLoft, where I get to work alongside our own high-powered Sales team, and…

MarTech Interview with Elizabeth Cholawsky, President and CEO at HG Insights

"Technology Intelligence is unique in that it can not only help our customers identify which accounts have the highest propensity to buy, but also, through our spend intelligence, the accounts with the greatest revenue potential." Could you tell us about your role and journey into Technology? I’ve always been interested in how technology can be used to solve bigger and bigger problems. At university and grad school, and early in my career, I developed computer models to help understand various Social Science phenomena,…

Showpad Recognized in 2019 Gartner Market Guide for Sales Engagement Platforms

Leading research and advisory firm Gartner names Showpad as a Representative Vendor Showpad, the leading sales enablement solution, has been included among 14 total vendors in the August 2019 Gartner "Market Guide for Sales Engagement Platforms." According to the report, “sales engagement platforms have emerged as a viable option for organizations aiming to implement a holistic sales enablement program. Sales engagement vendors’ platforms largely focus on one or more of the three core areas of sales enablement…

InsightSquared Acquires Olono, Answers Revenue Teams’ Call for Real-time Actionable Intelligence

Combination of Leading Revenue Intelligence Solution with Activity Data Capture and Next Best Action Sales Engine Offers Industry’s Most Complete Platform to Drive Predictable Growth InsightSquared, the leading provider of revenue intelligence solutions, has acquired Olono, a leader in sales activity management. The acquisition solidifies InsightSquared’s position as the vendor of choice for revenue operations professionals who want to equip go-to-market teams with a suite of integrated tools to help businesses make…