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Sales Engagement Archives — MarTech Series
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Sales Engagement

VanillaSoft Acquires Autoklose to Disrupt Sales Intelligence Market

New, first-of-its-kind integration aligns corporate and employer brand strategy across social media and employee review site VanillaSoft, a leading sales engagement technology company, is pleased to announce that they have acquired email automation and sales intelligence platform vendor Autoklose. Autoklose is an all-in-one outbound email automation and integrated B2B contact database platform used by sales teams to nurture and develop sales opportunities. The email capabilities feature lead generation, drip campaigns,…

SurveyGizmo Announces Corporate Name Change to Alchemer to Reflect Focus on Creating Customer-Centric Organizations

Alchemer transforms customer feedback into actionable gold SurveyGizmo – a global leader in customer experience (CX) and voice-of-the-customer (VOC) technology – announced that it has changed its company name to Alchemer. The new name change better reflects the company’s mission in helping businesses transform into customer-centric organizations. "SurveyGizmo served us well. It was fun and whimsical. It communicated clearly that we provide survey software and that our software is approachable and easy to use," said David…

Hippo Video Named Leader in G2 Report for Video Email and Sales Engagement Categories

Hippo Video, a fast-growing business in the Video Customer Experience (CX) domain is named a Leader in the G2 Fall 2020 Grid Report in Video Email and Sales Engagement Categories. Hippo Video has enabled many salespeople to achieve a high conversion ratio by using videos inside their sales outreach. G2 is a leading business peer-to-peer review website where leaders are determined based on data aggregated from the G2 community and from online sources and social networks. Hippo Video scored an 8.9 for its ease of setup and…

Daily MarTech Roundup: Latest Marketing and Sales Technology News, Product Announcements and Insights

Today’s Daily MarTech Roundup covers the latest in Cloud, Marketing Analytics, Automation, Customer experience, AI, and ML announcements from Infosys (Customer Experience), ManyChat (Customer Service), Dun & Bradstreet (Analytics), XANT (Sales Engagement), and Adverity (AI/ML). Infosys to Acquire Blue Acorn iCi Infosys, a global leader in next-generation digital services and consulting, announced a definitive agreement to acquire Blue Acorn iCi, Adobe Platinum partner in the US, and a leader in digital customer…

CGS Commended by Frost & Sullivan for its Introduction of Augmented Reality in an Immersive Customer Experience Solution, Teamwork AR

Teamwork AR addresses businesses' changing demands by delivering remote support, enhanced training, and more interactive sales engagement Based on its recent analysis of the European customer experience (CX) outsourcing services market, Frost & Sullivan recognizes CGS with the 2020 European New Product Innovation Award for its Teamwork AR solution. The Teamwork AR app works on any device – smartphone, laptop, or tablet – giving users access to self-guided assistance in an augmented reality (AR) setting, making the…

Forrester Gives XANT The Highest Scores In AI And Automation In Recent Sales Engagement Wave

XANT, the leading Enterprise Sales Engagement Platform, was recognized in the recent Forrester Wave™: Sales Engagement, Q3 2020 report with the highest scores in the AI and automation criteria. XANT also received the highest possible score in the category vision criteria which reflects XANT's strong point of view on revenue generation and differentiated approach. The report gave XANT the highest possible score in eleven other criteria, including CRM integration, email/calendaring integration, dialer integration,…

XANT Appoints Industry Veteran, Mark Novakovich As Chief Financial Officer

XANT, the leading Enterprise Sales Engagement Platform, announces Mark Novakovich, former Chief Financial Officer of Control4, as new CFO. Novakovich has a record of driving performance to meet and exceed growth and financial objectives. He spent the last 15 years at Control4, where he helped to scale the company from pre-revenue to $300 million. While at Control4 he helped take the company public in 2013, increased shareholders' value during the six years as a publicly-traded company, and aided in a $700 million all-cash…

HubSpot Announces Major Upgrade To Its Sales CRM, Marrying Enterprise Power With Consumer Ease-of-Use

HubSpot, a leading growth platform, is bringing power and ease-of-use to enterprise sales software with a major upgrade of its sales CRM, Sales Hub Enterprise. Custom objects, sophisticated sales reporting, and advanced permissions have been added to give sales leaders new levels of control and flexibility in their CRM, while enhanced sales engagement and configure-price-quote (CPQ) capabilities make it easier than ever for teams to connect with prospects and close deals quickly. Power and Ease-of-Use: The New Standard for…

Outreach Named 6th on LinkedIn’s 2020 Top Startups List

Outreach, the number one sales engagement platform, has been named to LinkedIn's 2020 Top Startups list in the U.S. for the second year in a row. The startup came in 6th on the list. The list is an annual ranking of the emerging startups to work for and is based on the behavior of over a half-billion LinkedIn members in four core areas: employment growth, engagement with the company and its current employees, job interest, and attraction of top talent. "We work hard to be a great place to work and to create an environment…

ringDNA Launches Guided Selling to Remove the Guesswork from Sales in the Remote Economy

Guided Selling uses AI to recommend next best actions for sales reps - including whom to contact, when and how to contact them, and what to say - transforming every rep into a top performer As all sales teams have migrated to a remote sales model, reps are now grappling with a host of new challenges while lacking the face-to-face training from managers and peers that once helped them succeed. To meet the needs of a changing sales workforce, ringDNA, the provider of award-winning sales enablement solutions, launched Guided…

Outreach Expands Leadership Team, Adds Chief People Officer Leslie Pendergrast

Outreach, the number one sales engagement platform, announced hiring Leslie Pendergrast to the new role of Chief People Officer. Pendergrast brings more than 20 years of experience driving global technology growth and has held senior Human Resources leadership roles in both public and private companies. "As Outreach grows its employee base and expands into new markets, we searched for a talented global human resources executive with a track record of bringing startup technology companies to scale, while ensuring employees…

Daily MarTech Roundup: Latest Marketing and Sales Technology News, Product Announcements and Insights

Today’s Daily MarTech Roundup covers the latest in Cloud, Marketing Analytics, Automation, Customer experience, AI and ML announcements from WPP (Customer Experience), Demandbase (Account-Based Marketing), Influsoft (Influencer Marketing), VanillaSoft (Sales Engagement), and Pegasystems  (Automation). WPP Acquires Velvet Consulting WPP announced that Wunderman Thompson has acquired Velvet Consulting, a leading French customer experience consultancy. By combining marketing, data science, and technology, Velvet Consulting…

VanillaSoft Named a Contender in Independent Analyst Report, Sales Engagement, Q3 2020

VanillaSoft, a leading sales engagement technology company, is among a select group of companies that were invited by Forrester to participate in The Forrester Wave™: Sales Engagement, Q3, 2020. Marking its first appearance in a Forrester Wave, VanillaSoft was named a contender in this report. Marketing Technology News: Equifax Names Andrea Lawson as Chief Talent and Diversity Officer In this report, Forrester evaluated the eight most significant sales engagement vendors, and looked at each vendor’s performance across…

Outreach Named a Leader in Sales Engagement By Independent Research Firm

Analyst Report States: "Outreach outpaces others with product innovation and an intuitive platform" and receives highest score in current offering category Outreach, the number one sales engagement platform, announced that it was named a leader in The Forrester Wave™: Sales Engagement, Q3 2020. The platform earned the highest scores possible in 11 criteria in the evaluation and received the highest score of any vendor in the current offering category. Forrester recognized Outreach as "a strong fit for organizations that…

Daily MarTech Roundup: Latest Marketing and Sales Technology News, Product Announcements and Insights

Today’s Daily MarTech Round-up covers the latest in Cloud, Marketing Analytics, Automation, Customer experience, AI and ML announcements from Poly (Unified Communications), TransUnion (People-based Marketing), Zoom (Video Communications), LiveIntent (Identity Management), and Prospur.io (Sales engagement). Poly Appoints Dave Shull President and Chief Executive Officer Plantronics, Inc. (“Poly“), a global communications company that powers meaningful human connection and collaboration, announced the appointment of Dave…

Prospur.Io, a Leading Digital Sales Engagement Platform for Small and Medium Businesses Announced That It Has Joined the Microsoft ISV…

Prospur.io, a leading digital sales engagement platform for Small and Medium businesses, today announced that it has joined the Microsoft ISV Connect program to help small business owners recover from COVID-19 pandemic with a unique "Pay what you can" offer for SMB's. With this partnership, small and medium-sized organizations can use Prospur's digital tools, which are built on top of Microsoft Power Apps, to help them acquire, engage, and retain customers as well as close sales. Using accessible-by-design technologies,…

Pegasystems Recognized in Critical Capabilities for Sales Force Automation Report

Pega receives highest product score for B2C Sales use case Pegasystems Inc., the software company empowering digital transformation at the world's leading enterprises, announced it has been recognized by leading research firm Gartner in its Gartner Critical Capabilities for Sales Force Automation (1) report. Among the three use cases examined in the report, Pega received the highest score of any vendor in the B2C Sales Use Case category for Pega Sales Automation™. Gartner evaluated 15 sales force automation (SFA)…

MarTech Interview with Greg Segall, CEO at Alyce

"Attribution and showcasing ROI is essential for marketing teams to tangibly measure the ROI from any gifting programs that they have set up." Greg, please tell us about your career path, what your role is at Alyce and how you bring about exceptional results in your role. Right out of college, where I majored in design, I started a digital marketing agency called, “One Pica.” Started in 2002, I bootstrapped the company and over the next ten years grew it into one of the country’s largest digital marketing agencies.…

VanillaSoft Appoints Darryl Praill as Chief Revenue Officer

VanillaSoft, a leading sales engagement technology company, is pleased to announce that CMO Darryl Praill will immediately assume the role of Chief Revenue Officer. Darryl joined VanillaSoft as Chief Marketing Officer in 2017, and has successfully increased VanillaSoft’s profile in the sales technology space and among industry influencers worldwide. In addition to Darryl’s vast marketing experience, he also has an extensive background in sales and business development, making it a logical step for him to transition to the…

ZoomInfo Continues to Strengthen Its Commitment to Security and Privacy

Receives ISO 27001 and SOC 2 Type II Certifications to Further Protect Customer Data ZoomInfo, a global leader in go-to-market (GTM) intelligence solutions, is continuing to increase its commitment to data security and privacy. The company has successfully completed its International Organization for Standardization (ISO) 27001 and Service Organization Control (SOC) 2 Type II audits for selected services and global controls of the ZoomInfo platform, enabling it to consistently meet the security needs and growing…
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