The ability to see, understand and respond to consumer actions in near-real time is a fundamental necessity for today’s marketers. …
SAS and ThreatMetrix Team up to Fight Identity Fraud
SAS’ Powerful Machine Learning Capabilities Will Apply ThreatMetrix Digital Identity Intelligence Analytics giant SAS has joined forces with leading digital identity solutions …
More Than Half of Organizations Say Analytics Makes Them More Innovative, According to a SAS Survey
72 Percent Recognize the Benefits of Analytics but Only 39 Percent Use It to Inform Strategy ANALYTICS EXPERIENCE — Nearly three-quarters …
SAS Is No. 1 in Advanced and Predictive Analytics Market, Says IDC Report
SAS again surpasses all predictive and advanced analytics suppliers, according to the IDC report, Worldwide Big Data and Analytics Software 2017 …
TechBytes with Wilson Raj, Global Director, Customer Intelligence, SAS
Wilson Raj Global Director, Customer Intelligence, SAS Advanced Analytics are influencing the adoption of automation technologies for marketing and sales. …
CSU-Global Teams with Analytics Leader SAS to Offer Joint Certificate
Students Earning Applied Data Analytics Certificate Will Get a Leg up in Booming Analytics Economy Students at Colorado State University-Global …
TechBytes with Didrik Fjeldstad, VP Brand Marketing, SAS
Didrik Fjeldstad VP Brand Marketing, SAS Didrik Fjeldstad, VP Brand Marketing, SAS, tells us about the key drivers of their …
Customer Analytics Can ‘Significantly’ Improve Bottom Line, but Most Brands Still Fall Short of Applying It in Real Time, per New Study
Harvard Business Review Analytic Services Study Provides Insight into Leading Analytical Strategies from H&R Block and TelefóNica Chile With the …
Domino Data Lab Partners With SAS to Accelerate Data Science Work in the Cloud
Cloud-Deployable Technology Empowers Innovation Breakthroughs With Faster Research Processes and Streamlined Model Delivery Domino Data Lab, provider of an open …
SAS Named As A Leader in AI-based Text Analytics By Independent Research Firm
SAS Earned Top Marks in the Forrester Report in Many Sub-Categories Finding insights in unstructured data befuddles many organizations, but …
Interview with Daina Middleton, CEO, Ansira
"Moving from a transactional to a relational approach to marketing is having a profound effect on marketing programs." Tell us about …
Lockheed Martin Collaborates with SAS on Cutting-Edge Analytics
Lockheed Martin’s Collaboration with SAS Showcases Company’s Commitment to Resolving Customer Problems with the aid of Artificial Intelligence and Machine …
Independent Research Firm: SAS a Leader in Cross-Channel Campaign Management
SAS, which excels at helping marketers better understand customer behavior, has been named a leader in The Forrester Wave: Cross-Channel Campaign …
Oliver Schabenberger Appointed as Chief Operating Officer, SAS
Schabenberger Will Handle the Role of Chief Operating Officer while Retaining his role as CTO Jim Goodnight, CEO and co-founder of …
SAS a Leader: Gartner 2017 Magic Quadrant for Digital Marketing Analytics
SAS Recognized For Its Ability To Execute With Completeness Of Vision Measuring the effectiveness of digital marketing is among the …
New How-To Book Puts SAS® Visual Analytics in Focus
An Introduction To SAS® Visual Analytics: How To Explore Numbers, Design Reports, And Gain Insight Into Your Data Covers Everything …
SAS Survey: Organizations Face GDPR Challenges
Less Than Half Have A Structured Plan In Place To Comply With GDPR, 58 Percent Don’t Fully Understand The Consequences …
New SAS® Platform Capabilities Answer the Needs of the Modern, Analytics-Driven Company
Analytics leader SAS is already helping customers like Cox Automotive Media Group, GE Transportation, the North Carolina Department of Transportation, Numeris and Sprint, …
SAS is No. 1 in advanced and predictive analytics market share, says analyst report
SAS again tops all predictive and advanced analytics suppliers and data integration suppliers, according to the IDC report, IDC Worldwide Business …
SAS to Host Analytics Innovation Conference in Washington
In an age when analytics is the keystone to smarter decisions, happier customers and higher profits, it’s never been more …