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TechBytes with Krish Mantripragada, Chief Product Officer at Seismic

Please tell us about your journey into technology and how you started in the industry? I always knew I wanted to go into technology. I graduated from the Indian Institute of Technology in Delhi, which is one of the top technology schools globally. I came to the US and got my Ph.D. at MIT, building algorithms for assembly sequence analysis and supply chain management. I started working in product management, product strategy, and R&D for software companies, building products to optimize supply chains, enable…

Seismic Names Krish Mantripragada Chief Product Officer

Former Medallia CPO/EVP and veteran enterprise software executive joins Seismic to lead product innovation, development, and operations Seismic, the industry-leading and award-winning sales enablement and marketing orchestration platform provider,  announced Krish Mantripragada has joined as chief product officer. At Seismic, Krish will bring a deeply customer-centric approach to driving the company's overall product innovation, development and operations, and accelerating global growth. With more than two decades of…

Seismic Earns the #1 Spot in the G2 Grid Report for Sales Enablement, Fall 2020

Seismic, the industry-leading and award-winning sales enablement and marketing orchestration platform provider, announced it is the Leader in the G2 Grid Report for Sales Enablement | Fall 2020 and G2 Enterprise Grid Report for Sales Enablement | Fall 2020. This is the seventh consecutive year that it has been recognized in the Leader Quadrant for the Grid® Report for Sales Enablement, based on high customer satisfaction and likeliness to recommend ratings from actual users on G2. On a scale of one to five, 97 percent of…

Seismic Raises $92 Million in Series F Funding Led by the Permira Funds, Valuing Company at ~$1.6 Billion

Seismic to Use Funding to Accelerate Innovation, Global Expansion, and Acquisitions Seismic, the industry-leading sales enablement and marketing orchestration platform provider, and Permira, the global private equity firm, announced Seismic has raised a Series F round of $92M led by a company backed by the Permira funds to accelerate Seismic’s rapid innovation, international growth, and M&A activity. Additional new strategic investors include Ameriprise Financial and EDBI. Existing investors participating in the round…

Seismic is Named to the 2020 Forbes Cloud 100

Seismic has been named to the Forbes 2020 Cloud 100, the definitive ranking of the top 100 private cloud companies in the world, published by Forbes in partnership with Bessemer Venture Partners and Salesforce Ventures. "I'm extremely proud to see Seismic named to the Forbes Cloud 100 in back-to-back years, and as the highest-ranking sales enablement platform on the list," said Doug Winter, CEO and co-founder, Seismic. "Over the last year, we've continued to make big moves in an effort to deepen our position as the market…

Seismic Appoints Heather Cole as Vice President, Market Growth

Former Forrester-SiriusDecisions VP and Research Director Brings Decades of Sales Enablement Experience to the Market-Leading Cloud Company Seismic, the industry-leading and award-winning sales enablement and marketing orchestration platform provider, announced Heather Cole has joined the company as Vice President, Market Growth. In her new role at Seismic, Heather will leverage her in-depth understanding of the enablement market, buyers and trends to help drive growth and further inform Seismic's offering and…

Seismic Launches Interactive Content to Improve Digital Engagement for Marketers and Sellers in Summer 2020 Release

Seismic, the industry-leading, and award-winning sales enablement and marketing orchestration platform provider, announced the launch of new Interactive Content capabilities, enabling marketers and sellers to deliver high impact, personalized content at scale. Combined with Seismic's market-leading personalization and content analytics, remote sellers can now come close to mimicking an in-person environment, in which they are adapting to buyer reactions and feedback in near real-time, resulting in higher win rates and faster…

Seismic Surpasses 100 Technology Integrations Available to Customers

Seismic Experiences Significant Partner Ecosystem Growth; New Integrations Include Adobe, Domo, Gong, Lessonly, SalesLoft, Snowflake and More Seismic, the industry-leading and award-winning sales enablement and marketing orchestration platform provider, announced it has exceeded 100 technology integrations that provide customers with the sales enablement industry's largest partner ecosystem. Ranging from CRM and business intelligence to marketing automation and sales engagement, Seismic is purpose-built to work with any…

Seismic Named a Leader in Sixth Consecutive G2 Grid Report for Sales Enablement

Seismic earns number one spot in the G2 Enterprise Grid® Report for Sales Enablement, and received high honors from customers across other reports and indexes  Seismic, the industry-leading and award-winning sales enablement and marketing orchestration platform provider, today announced its position as a market Leader in G2's Summer 2020 Grid® Report for Sales Enablement. This is the sixth consecutive year that Seismic has been recognized in the Leader Quadrant, competing against more than 60 other organizations.…

Seismic and Vertical IQ Partner to Empower Banks with More Personalized Client Interactions

Integration Relies on Seismic LiveDocs® Technology and Vertical IQ's Rich Industry Intelligence to Automatically Generate Insightful, Custom Content for Any Industry Seismic, the industry-leading and award-winning sales enablement platform provider, has partnered with Vertical IQ, an industry intelligence solution that readies sales and marketing professionals with the insight needed to win, grow and retain more business. Bankers can leverage Vertical IQ's industry intelligence and Seismic's dynamic content automation…

Seismic Named a Market Leader in Research in Action’s Vendor Selection Matrix

Seismic, the industry-leading and award-winning sales enablement and marketing orchestration platform provider, today announced its leadership position in Research in Action's Vendor Selection Matrix - Sales Engagement Management (SEM) SaaS and Software: The Top 15 Global Vendors 2020. This is the second consecutive year Seismic has received this honour. Seismic was recognised for its growth strategy, due to the acquisition of content marketing platform Percolate in November 2019, for opening new offices in France and …

Seismic Adds New Offices in France and Germany to Augment Existing UK Presence

Seismic, the industry-leading and award-winning sales enablement and marketing orchestration platform provider, has expanded its EMEA footprint with new offices in Paris, France and Düsseldorf, Germany to better localise its offerings in the region. The expansion comes in response to the success Seismic has seen thus far in EMEA, as well as the rapidly growing demand for its best-in-class solutions globally. Marketing Technology News: Kin + Carta Obtains Microsoft Gold Cloud Platform Competency Since Seismic opened its…

Observe, Listen, then Speak: Why Soft Skills are Still Crucial to Sellers

There are many concrete and measurable skills, also known as hard skills, that a salesperson must learn to have a successful sales career. A proficiency in CRM and sales enablement technology; conducting the right kind of research; and the ability to interpret data, whether from a win/loss analysis, content analytics, or somewhere in between, are just a few of them. These skills are becoming increasingly more important, too, with recent analysis from Gartner finding that greater emphasis is being put on sellers being…

Percolate, a Seismic Company, Named a Leader in 2020 Gartner Magic Quadrant for Content Marketing Platforms

Percolate Evaluated Based on its Ability to Execute and Completeness of Vision Seismic, the sales enablement leader and world’s most powerful storytelling platform, today announced Percolate, the marketing orchestration company acquired by Seismic in November 2019, has been named a Leader in the 2020 Gartner Magic Quadrant for Content Marketing Platforms. This is the third consecutive year Percolate has been recognized as a Leader for its completeness of vision and ability to execute. “I’m proud Percolate has been…

Aragon Research Names Seismic a “Leader” in the Globe for Sales Enablement Platforms for Fourth Consecutive Year

Evaluation Based on Completeness of Strategy and Performance Seismic, the market leader for sales and marketing enablement platforms, announced Aragon Research, Inc. has named Seismic a "Leader" in the Globe for Sales Enablement Platforms, 2020. This is the fourth consecutive year Seismic has been named a "Leader." The report notes Seismic's strengths in content management, discoverability, analytics, and automation, along with the company's customer success initiatives and current installed base. The Globe for Sales…

Seismic Rolls Out Fast and Flexible Deployment Options

Seismic Now Offers Accelerated Implementation Programs So Customers Can Start Seeing Benefits in as Few as Five Days Seismic, the market leader for sales enablement platforms, has rolled out accelerated implementation programs so companies can deploy Seismic's award-winning SaaS platform in as few as five business days. Seismic created the implementation programs based on experience onboarding more than 750 customers. The result includes tools such as easy to follow implementation templates and checklists designed to get…

Seismic Wins 2019 Aragon Research Innovation Award for Sales Enablement

Vendors are selected for Innovation Awards based on the core innovation of their product or service Seismic, the market leader for sales enablement platforms, has been named a winner of the 2019 Aragon Research Innovation Award for sales enablement. This award recognizes Seismic's achievements in leading the sales enablement industry on powerful content management, personalization, and intelligence. Content hosted in Seismic's scalable content platform can be managed centrally by marketing teams and available to sellers…

Seismic Names Michael Londgren Chief Marketing Officer

Former Google Cloud and DocuSign Marketing Executive Joins SaaS Sales Enablement Market Leader to Help Drive Global Expansion Seismic, the recognized SaaS sales enablement platform category leader, announced Michael Londgren has joined the company as its chief marketing officer (CMO). Michael will lead Seismic’s marketing strategy and operations worldwide. Prior to Seismic, Michael held marketing executive roles at Google Cloud and DocuSign. At Google Cloud, Michael led product marketing for G Suite and helped the…

Allego and Seismic Form Strategic Partnership to Optimize Sales Readiness with Personalized Content, Learning and Collaboration, All in One…

New Integration Between Market Leaders Delivers the Benefits of Allego’s Sales Learning and Readiness Platform with Seismic’s Advanced Sales Enablement Solution Allego and Seismic announced a strategic partnership to help sales and marketing organizations improve performance by providing a central resource for all of their personalized sales collateral, customer engagement videos, and relevant just-in-time learning material. The companies have completed a technology integration, which combines Allego’s leading sales…

Seismic Powers New Gamification Initiatives for Rackspace’s Partner Program

Company taps sales enablement leader to engage partners, provide incentives, and offer consistent content across the entire direct and channel sales ecosystem Seismic, the recognized leader in sales and marketing enablement, announced that Rackspace will use its sales and partner enablement platform to engage with and incentivize their partners through a newly updated Rackspace Partner Portal that employs gamification. Rackspace will use Seismic to provide partners with the same training materials and marketing content that…