Browsing Tag

Shopping Experiences

Returns Experience Continues to Grow in Significance for Consumers, Doddle Survey Finds

59 Percent of Respondents Note the Convenience of Ecommerce Returns has Become More Important to Them Since the Coronavirus Outbreak; Key for Retailers This Holiday Season and Beyond Doddle, a leading international ecommerce solutions provider that designs, develops and integrates consumer fulfilment and returns technology, announces the findings of its latest survey conducted to uncover how important the ecommerce returns experience is to consumers. The research of almost 1,400 U.S. consumers was done in October 2020.…

StitcherAds Helps Retailers Promote Products from Black-Owned Businesses During Facebook’s #BuyBlack Friday Campaign

StitcherAds, the leading platform for ad solutions and shopping experiences that drive incremental sales on Facebook, Instagram, Pinterest, and Snapchat, announced that it's lending its overlay technology to retailers for free to help them highlight products from Black-owned brands in ads on Facebook and Instagram in support of Facebook’s #BuyBlack Friday campaign. Facebook recently announced a ‘Season of Support,’ offering three months of support, resources, education, and thought leadership to support small businesses…

Contentserv and BigCommerce Partner to Deliver Engaging Shopping Experiences

Contentserv, the global Product Experience platform provider, announces its technology partnership with BigCommerce Inc., the makers of the leading open SaaS e-commerce platform, BigCommerce. BigCommerce is a lightweight yet powerful open SaaS e-commerce platform that combines a comprehensive stock management system with a versatile shop system while also facilitating multichannel sales. This partnership enables seamless integration between Contentserv and BigCommerce via a connector developed by Contentserv to syndicate…

Bambuser Launches New Features for Enhanced Live Video Shopping Experiences

Interactive live video streaming provider Bambuser announced the addition of several new features to the company's Live Video Shopping platform. The new capabilities enable retailers to drive deeper customer engagement and maximize the impact of their live streaming e-commerce initiatives, both during and after the events. Marketing Technology News: Time to Spend More on Influencer Marketing Across Multimedia Channels, Including OOH and Online Radio Major feature enhancements include: Multi-domain broadcasting: …

Achieve Greater Hyper-Personalization with ZineOne’s Flexible Connectors

Brands Can Now Easily Connect to Unlimited Data Sources For Greater Efficiencies at Multiple Customer Touchpoints ZineOne, whose Intelligent Customer Engagement (ICE) platform provides enterprise brands the power to offer consumers superior online shopping experiences, announced the availability of Flexible Connectors. The announcement further underscores the company's commitment to creating hyper-personalized online shopping experiences for consumers that foster customer loyalty and protect margins for brands.…

Bambuser Partners With Kjell & Company to Offer One-On-One Shopping Experiences to Digital Customers Using Live Streaming Video

Interactive live video streaming provider Bambuser and Swedish electronics chain Kjell & Company announced a partnership that will enable the retailer to provide customers with live, one-on-one shopping experiences via digital platforms. The initiative expands upon the capabilities of Bambuser's flagship, pioneering Live Video Shopping technology, and heralds the future of interactive e-commerce experiences. Kjell & Company, which first implemented Live Video Shopping with Bambuser in early 2020, is collaborating…

Eddie Bauer Selects Movable Ink for the Future of Creative Personalization

Partnership enables Eddie Bauer to generate real-time personalized creative based on cross-channel behavioral and contextual data Movable Ink, the leading software company powering creative personalization for the world’s largest brands, announced it was selected by Eddie Bauer for its platform that generates data-activated, contextually relevant creative at the time of engagement across email, mobile and web. This relationship underscores Eddie Bauer’s focus on driving marketing agility and delivering customer-centric…

Walgreens Boots Alliance Creates Personalized, Omnichannel Healthcare and Shopping Experiences Powered by New Customer Experience Management…

Company announces strategic partnership with industry leaders Microsoft and Adobe to launch second phase of digital transformation at the intersection of health and technology Walgreens Boots Alliance, Inc. announced an expansion of its strategic partnership with Microsoft and Adobe to launch a world-class digital experience and customer insights platform to deliver personalized healthcare and shopping offerings. It will provide Walgreens and Boots customers with products and services from its global pharmacy and retail…

BigCommerce Unveils Page Builder, Empowering Brands to Easily Create Next Generation Shopping Experiences

BigCommerce, a leading open SaaS commerce platform for fast-growing and established brands, today announced the release of Page Builder, an intuitive, drag-and-drop visual design tool that empowers merchants to quickly build differentiated shopping experiences across their online storefront. Now natively available to BigCommerce merchants across all plan types, Page Builder simplifies a brand’s ability to quickly build new and edit existing pages with drag-and-drop blocks of content called widgets—including individual…

How to Make the Most of Brick-And-Mortar During the Holidays

Predictions of a looming recession doesn't seem likely to hinder holiday shopping this year. In fact, despite what some call “unprecedented uncertainty,” analysts say holiday shopping will increase by 5% compared to last year. This is the time for brick-and-mortar retailers to capitalize on their physical locations and pull in extra profits as behemoths like Amazon continue to infringe on market share. According to Avionos research, 58% of consumers are most likely to buy big-ticket items like furniture or electronics…

Connecting Behavior for More Meaningful Engagements

Millions of consumers visit websites every day, leaving a trail of behaviors related to their wants, needs, desires. These research behaviors include comparing brands to determine who can fulfill their needs, weighing relevant product offerings, or searching for the most competitive rates. As these consumers shop for major-life purchases (MLPs)—things like cars, homes, loans, insurance, or education—they invest even more energy to insure these big-ticket items are right for them. In doing so, most visit multiple websites…

CrowdTwist Consumer Loyalty Study Finds Growing Distrust of Brands, Yet Strong Loyalty Program Engagement

Research Indicates That Brands Are Skeptical of How Brands Use Their Data, but Omnichannel Loyalty Programs Offer Brands a Competitive Advantage and the Opportunity to Rebuild Trust Through Relevancy CrowdTwist, an industry-leading provider of omnichannel loyalty and engagement solutions, released a research report titled "Engaging Consumers in an Age of Increasing Brand Distrust." CrowdTwist conducted research into consumer attitudes towards loyalty programs, brand engagement, emerging technologies, and shopping…

Avionos Releases New Data Revealing How Consumer Expectations Are Driving Retail Strategies

Report provides advice on how eCommerce decision makers can use digital transformation strategies to meet advanced customer expectations Today, Avionos, a digital services and solutions provider focused on connected customer engagement, releases its newest data study, “The 2018 Consumer Expectations Report.” The report reveals how increased customer expectations are driving brands and retailers to transform their digital landscapes as a means to stay competitive. To uncover more about eCommerce expectations today, Avionos…

Amplience Dynamic Content Unveiled to Further Refine CMS for Retail

Amplience Dynamic Content Is a Content Production, Management and Delivery Tool That Allows Retailers to Deliver Deeply Engaging and Targeted Shopping Experiences Amplience, the platform for retail engagement, announces the release of Dynamic Content, the next iteration of the company’s CMS for retail. Launched at this year’s Retail Engagement Summits in London and New York, Amplience Dynamic Content is a content production, management and delivery tool that allows retailers to deliver deeply engaging and targeted…