Browsing Tag

Shopping Trends

Light at the End of the COVID Tunnel: Advertisers Take Stock of Pandemic Best Practices

Will Braithwaite Feb 22, 2021 0

Advertisers have come a long way since the panic of March 2020. Last spring, when stay-at-home measures were first introduced around the country, out-of-home and movie theater advertising fell practically overnight. Meanwhile, consumers’…
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Customer Acquisition

How to Balance Attracting New Customers and Retaining Loyal Ones

Tina Wilson Feb 11, 2021 0

Overview: In today’s competitive landscape, brands can’t miss an opportunity to convert prospects or encourage past shoppers to buy again. The stakes are high for advertisers to strategically entice consumers and carry them along the path…
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Customer Data Platforms

Quick-Win Marketing Strategies for the COVID Holiday Season

Divya Mulanjur Nov 6, 2020 2

It goes without saying that holiday season 2020 is going to look very different from that of previous years’. Not only are we in the middle of a pandemic that has people struggling, we’re also in the midst of an election, a postal crisis,…
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E-Commerce and Mobile Commerce

Yotpo Survey of Consumers Pinpoints Changing Online Shopping Behaviors and Priorities Amidst Global…

MTS Staff Writer Mar 25, 2020 0

eCommerce Opportunity Sparks for Determined Direct-to-Consumer (D2C) Brands as Amazon Leaves Shoppers Stranded with One-Month-Plus Delays Yotpo, the leading eCommerce marketing platform, released its Consumers & Commerce 2020…
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E-Commerce and Mobile Commerce

New Acosta Report Breaks Down Blurred Line Between Online and Brick-and-Mortar Shopping

PRNewswire Jan 8, 2020 0

Online Grocery Pickup Accelerates Omnichannel Sales spotlights online grocery shopping trends, key demographics and implications to the marketing mix The line between online and brick-and-mortar shopping is becoming blurred, with…
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