Browsing Tag

smartling

We Sent a Photographer to Profile the Lives of Translators Around the World, Here’s What We Learned

Today, we tend to take advantage of the way software moves our lives forward. Whether we’re using it to take a Lime scooter across Paris, binge watch our favorite shows on Netflix, or communicate with family, friends, and colleagues around the globe with WhatsApp– technology is at the center. But, what we also forget about are the people behind the software we use every day. Here at Smartling, our Marketing team was on a mission to humanize our company and the industry. We realized the best way to do it was to peel back…

Smartling Releases ‘Move the World with Words’ Book at Global Ready Translation Summit

Coffee table book and $100 million commitment to industry aims to recognize the human element of global commerce Smartling, the premier software and translation services company that established the Enterprise Translation Cloud category, today releases its first-ever print publication, the “Move the World with Words” coffee table book, at the Global Ready Translation Summit in New York City. Alongside the launch of the book, Smartling is also announcing its commitment to investing $100 million in translator pay and…

MarTech Interview with Ani Obermeier, VP of Marketing at Smartling

"It is essential to create robust knowledge bases that drive operational efficiencies, scalability and growth that can be automated through AI." Tell us about your role and journey into technology. How did you end up at Smartling? Like for so many, travel has been my passion since childhood. You could call me a “stamp collector” if that was still a thing. There is nothing more invigorating to me than experiencing different cultures, immersing myself in local customs and communicating with the locals. It feeds my curiosity,…

Smartling Promotes Ani Obermeier to Vice President of Marketing

Veteran global marketer levels-up position at translation technology and services company Smartling, the premier software and translation services company that established the Enterprise Translation Cloud category, announces the promotion of Annette Obermeier (Ani) to Vice President of Marketing. Ani previously held the role of Senior Director of Global Marketing and has been with Smartling since 2017. “I wholeheartedly believe in Smartling’s mission, vision and values. As a New York City-transplant by way of Australia and…

Smartling Announces Expanded Automation Capabilities at Global Ready Conference

Translation Software and Services Company Debuts New Automation Features and Interface, Increasing Translation Speed and Cost Savings Smartling, the premier software and translation services company that established the Enterprise Translation Cloud category, today announces a new platform experience at Global Ready Conference 2019, the company’s annual user conference in San Francisco, with new features: Dynamic Workflows, Smartling Draft and a feature that automatically selects the best machine translation option from…

Interview with Janice Caston, VP Global Marketing, Toluna

"Today's marketing research platforms have evolved to provide a better quality of insights. This innovation has totally disqualified the idea that DIY surveys and direct-access approaches only serve as 'quick gut check' research."Tell us about your role at Toluna and how you got here? What galvanized you to join Toluna? I joined Toluna in 2009 when ITWP acquired the company with the aim of expanding into a new category of market research. At that point in time, I'd experienced the best of what the consumer insights…