Browsing Tag

social engagement

An Emotionally Connected Customer Community Leads to Better Marketing ROI, Says Study

MTS Staff Writer Jul 16, 2021 0

The Community Matters report, which involved a survey of more than 4,000 US and UK consumers, explains how making customers feel aligned with your brand values, and offering experiential benefits that elevate their  shopping experience,…
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Entertainment

Conviva Q4 2020 Report: Smart TV Market and Big Screens Dominated Streaming Service

MTS Staff Writer Jan 31, 2021 0

Quarterly State of Streaming Report Shows Streaming Ad Resurgence, Falling Social Engagement Rates and Audiences Migrating to YouTube Conviva, the intelligence cloud for streaming media, released its State of Streaming report for Q4 2020,…
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Sales & Marketing

Social Engagement Scales Fundraising Efforts During Pandemic

MTS Staff Writer May 8, 2020 0

Toronto-based nonprofit first to leverage Grapevine6 content engagement technology COVID-19 is seriously impeding fundraising efforts for many nonprofit organizations. Grapveine6 is supporting these organizations in their social engagement…
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Social Media Monitoring

ListenFirst’s State of Social Report for Hospitals Reveals Top 10 U.S. Hospitals and…

PRNewswire Feb 21, 2020 0

Cleveland Clinic, Mayo Clinic, St. Jude Children's Research Hospital Claim Top Spots ListenFirst, the most comprehensive social analytics solution, released a report on the State of Social 2020: Hospital Networks, including a ranking of…
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Data Management Platforms

HotSwitch launches on Applicaster Zapp platform

PRNewswire Feb 19, 2020 0

Audience-interaction service brings new features to clients of Applicaster's expansive content management system, including DirecTV, FOX, Televisa HotSwitch, an audience-interaction engine for mobile, web and smart TV apps, has launched…
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Analytics

Alight Analytics Disrupts Marketing Analytics Industry With Suite of Next-Generation Solutions

prweb Feb 18, 2020 0

Combining the Speed of Self-Service Software With the Flexibility and Expertise of a Custom Consulting Engagement, Alight’s Solution Approach Provides a Much-Needed Third Option for Marketers Who Want Quick, yet Relevant and Actionable…
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Content Marketing

Libris by PhotoShelter and Greenfly Announce Strategic Partnership at Content Marketing World

PRNewswire Sep 3, 2019 5

Partnership will enable brands to boost social engagement at scale by sharing visual content in real time with influencers Libris by PhotoShelter and Greenfly Inc. announced at Content Marketing World a strategic partnership to empower…
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B2B Commerce

Spot.IM Raises $25 Million in Series D Funding

MTS Staff Writer Apr 30, 2019 0

New Resources Will Power the Expansion of Spot.IM’s Platform for Helping Digital Publishers Organically Grow the Lifetime Value of Their Readership Spot.IM, a social engagement and community platform for digital publishers, announced it…
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Analytics

FleishmanHillard Hires Matt Groch to Lead Development of Global Data Analytics Capability

PRNewswire Mar 12, 2018 0

Research and Technology Strategist Matt Groch Brings Experience in the Strategic Application of Research, Data and Technology Across a Variety of Industries FleishmanHillard (FH) recently announced the hire of Matt Groch as senior vice…
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