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    • MarTech Interview Series
      • MarTech Interview with Hugh Fletcher, Global Head of Consultancy and Innovation at Wunderman Thompson Commerce
        MarTech Interview with Hugh Fletcher, Global Head of Consultancy and Innovation at Wunderman Thompson Commerce
      • MarTech Interview with Parker Morse, Founder and CEO at H Code
        MarTech Interview with Parker Morse, Founder and CEO at H Code
      • MarTech Interview with Dennis Becker, Chairman and CEO at Mobivity
        MarTech Interview with Dennis Becker, Chairman and CEO at Mobivity
      • MarTech Interview with Steve Gershik, CMO at inRiver
        MarTech Interview with Steve Gershik, CMO at inRiver
      • MarTech Interview with Howard Brown, Founder and CEO at ringDNA
        MarTech Interview with Howard Brown, Founder and CEO at ringDNA
    • Tech Bytes
      • Prediction Series 2019: Interview with Scott Webb, CEO at Avionos
        Prediction Series 2019: Interview with Scott Webb, CEO at Avionos
      • TechBytes with Robert McGovern, CEO at PreciseTarget
        TechBytes with Robert McGovern, CEO at PreciseTarget
      • TechBytes with Daniel Winterstein, Co-Founder at Good-Loop
        TechBytes with Daniel Winterstein, Co-Founder at Good-Loop
      • TechBytes with Priya Patel Dockerty, Marketing Director UKI and Nordics at Magnolia
        TechBytes with Priya Patel Dockerty, Marketing Director UKI and Nordics at Magnolia
      • TechBytes with Joe Toscano, Founder and CVO (BEACON) and Darren Guarnaccia, Chief Product Officer (Crownpeak)
        TechBytes with Joe Toscano (BEACON) and Darren Guarnaccia (Crownpeak)
    • Fireside Chats
      • Fireside Chat with Brandon Logsdon President and GM, Marketing Cloud Solutions at PDI
        Fireside Chat with Brandon Logsdon President and GM, Marketing Cloud Solutions at PDI
      • Fireside Chat with Mike Davie, CEO at Quadrant
        Fireside Chat with Mike Davie, CEO at Quadrant
      • Fireside Chat with Mitch Ratcliffe Marketing Expert at Metaforce
        Fireside Chat with Mitch Ratcliffe, Marketing Partner at Metaforce
      • Fireside Chat with James Ontra, Co-Founder, Shulffrr
        Fireside Chat with James Ontra, Co-Founder at Shufflrr
      • Fireside Chat with Cameron Church
        Fireside Chat with Cameron Church
  • Insights
    • Columnists
      • Social Selling Is Risky Business: How to Mitigate the Dangers
        Social Selling Is Risky Business: How to Mitigate the Dangers
      • How Can Marketing Team Up with Sales on Personalization’s ‘Last Mile’?
        How Can Marketing Team Up with Sales on Personalization’s ‘Last Mile’?
      • Why GDPR Changes Everything … for the Better
        Why GDPR Changes Everything…for the Better
      • A-Z Glossary For Good TV Marketing - Part 3
        A-Z Glossary For Good TV Marketing – Part 3
      • A-Z Glossary For Good TV Marketing - Part 2
        A-Z Glossary For Good TV Marketing – Part 2
    • Guest Authors
      • Social Selling Is Risky Business: How to Mitigate the Dangers
        Social Selling Is Risky Business: How to Mitigate the Dangers
      • Ad Fraud: The New Way to Launder Money
        Ad Fraud: The New Way to Launder Money
      • What’s Up, Doc?: How Digital Technologies and AI Are Changing Healthcare
        What’s Up, Doc?: How Digital Technologies and AI Are Changing Healthcare
      • Where Are NFPs Going Wrong with Their Advertising?
        Where Are NFPs Going Wrong with Their Advertising?
      • We Sent a Photographer to Profile the Lives of Translators Around the World, Here’s What We Learned
        We Sent a Photographer to Profile the Lives of Translators Around the World, Here’s What We Learned
    • Staff Writers
      • 75 Inspiring Martech Leaders Who Are Prepared for 2020
        75 Inspiring Martech Leaders Who Are Prepared for 2020
      • Tech Fraternity Finds Inspiration in Sundar Pichai's Promotion as the New CEO of Alphabet
        Tech Fraternity Finds Inspiration in Sundar Pichai’s Promotion as the New CEO of Alphabet
      • Uberflip's SnapApp Acquisition Welds Personalized Content with Lead Qualification
        Uberflip’s SnapApp Acquisition Welds Personalized Content with Lead Qualification
      • Fan-tastic FC Barcelona and 80 Million Instagram Followers: What Every Marketer Should Learn from Rakuten Arena's Omnichannel Media Marketing
        Fan-tastic FC Barcelona and 80 Million Instagram Followers: What Every Marketer Could Learn from Rakuten Arena’s Omnichannel Media Marketing
      • What Louis Vuitton (LVMH) Buying Tiffany & Co. Means for Retail Marketing
        What Louis Vuitton (LVMH) Buying Tiffany & Co. Means for Retail Marketing
  • MarTech Radar
    • MarTech RADAR
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Social Media Platforms

LIFEAID Launches Northern California Advertising and Retail Marketing Campaign with Pro-Basketball Star
Social Media Marketing, Social Media Platforms

LIFEAID Launches Northern California Advertising and Retail Marketing Campaign with Pro-Basketball Star

LIFEAID Beverage Co. signs Golden State Warrior star Kevon Looney FITAID, one of the most popular items in the LIFEAID …

PRNewswireOctober 30, 2019, 2:00 pmOctober 30, 2019 0 644
E-Commerce Marketing Strategies: For 2019 & Beyond
Guest Authors, Native & Programmatic Advertising

E-Commerce Marketing Strategies: For 2019 and Beyond

“The New American Dream is a version of the entrepreneurial journey that is unlike anything that has ever existed before,” …

Jason FinkelsteinOctober 23, 2019, 12:40 amOctober 23, 2019 0 1676
PR Newswire Launches Asia-Pacific Communications Survey 2019 - Press Releases and Content Distribution Trends
Social Media Platforms

PR Newswire Launches Asia-Pacific Communications Survey 2019 – Press Releases and Content Distribution Trends

With the rapid development of technologies such as news recommender algorithms and mobile-first social media platforms, corporate communications in the …

MTS Staff WriterSeptember 30, 2019, 9:25 pmSeptember 30, 2019 6 957
Convenience trumps concern: 31% of consumers shop on social media despite worries, according to new MarkMonitor research
Analytics, Social Media Platforms

Convenience Trumps Concern: 31% of Consumers Shop on Social Media Despite Worries, According to New MarkMonitor Research

Majority of Consumers Believe More Should Be Done to Protect Them Online More than 90% of consumers have concerns about …

PRNewswireSeptember 18, 2019, 4:35 pmSeptember 18, 2019 0 700
LATV Network Launches "History by Us" in Celebration of Hispanic Heritage Month
Social Media Platforms, Technology

LATV Network Launches “History by Us” in Celebration of Hispanic Heritage Month

LATV, the premier destination for the Latinx millennial, celebrates Hispanic Heritage Month by launching their “History By Us” campaign with …

PRNewswireSeptember 15, 2019, 4:34 pmSeptember 13, 2019 0 977
It's Time to Stamp AI's Authority on Every Online Advertising Campaign
Mobile Advertising

It’s Time to Stamp AI’s Authority on Every Online Advertising Campaign

Online advertisements are becoming increasingly hyper-targeted with the rise of social media. Social media platforms such as Facebook, Twitter, Youtube …

PRNewswireJune 26, 2019, 8:54 pmJune 26, 2019 1 1061
Leading YouTube Multi-Channel Network Announces Launch of its Development and Investment Division, Yoola Ventures
Video Advertising

Leading YouTube Multi-Channel Network Announces Launch of its Development and Investment Division, Yoola Ventures

Ian Somerhalder and Mingyian are the First Project Partners of Yoola Ventures Yoola, one of the largest YouTube multi-channel networks …

MTS Staff WriterJune 6, 2019, 7:13 pmJune 6, 2019 0 1019
Image Protect Secures First Major Fotofy Technology Partnership
Mobile Advertising

Image Protect Secures First Major Fotofy Technology Partnership

Revolutionary Platform Development Concludes in Preparation for Launch of Trend Setting Revenue Generating Image Distribution System Image Protect Inc.(“Image Protect” …

PRNewswireMay 14, 2019, 1:53 pmMay 14, 2019 0 544
It's the Year of Localized Social Marketing — Here's Why
Guest Authors

It’s the Year of Localized Social Marketing — Here’s Why

Localized social marketing uses specifically crafted social content to engage audiences at the local level. It’s a social media strategy …

Monica HoMay 13, 2019, 4:00 pmMay 9, 2019 3 2575
Social Market Analytics Partners with RCM-X for Sentiment-Driven Advanced Algo Trading
Social Media Platforms

Social Market Analytics Partners with RCM-X for Sentiment-Driven Advanced Algo Trading

RCM-X, the Trading Technology Subsidiary of Rcm Alternatives, and Social Market Analytics (SMA) Announced a Partnership to Incorporate Sma’s Cryptocurrency …

PRNewswireMay 3, 2019, 4:39 pmMay 3, 2019 0 1364
Private Messaging Apps Are Where the Most Sharing Takes Place, Ahead of Social Media and Word of Mouth
Social Media Platforms

Private Messaging Apps Are Where the Most Sharing Takes Place, Ahead of Social Media and Word of Mouth

New Research Shows That 63 percent of Internet Users Now Share Content and Recommendations Using Private Messaging Apps Using private …

MTS Staff WriterMarch 29, 2019, 7:06 pmMarch 29, 2019 0 1955
Consumers and Investors Still Flocking to Social Media Companies Despite Privacy Concerns
Social Media Platforms

Consumers and Investors Still Flocking to Social Media Companies Despite Privacy Concerns

Financialnewsmedia.com News Commentary This may be counter-intuitive given all the negative media concerning privacy matters with social media platforms, but …

PRNewswireFebruary 14, 2019, 6:26 pmFebruary 14, 2019 2 1679
Canon Discovery Services Whitepaper: Social Media Discovery in Employment and Personal Injury Litigation
Content Discovery, Social Media Monitoring

Canon Discovery Services Releases Whitepaper Social Media Discovery

Canon Discovery Services, a division of Canon Business Process Services (Canon), has published a whitepaper focused on how social media …

PRNewswireAugust 28, 2018, 10:01 pmAugust 28, 2018 0 1487
Report: Undercover Arms Race between Media and Commerce Platforms
Video Marketing

Report: The Undercover Arms Race between Media and Commerce Platforms

New Magisto Study Examines the Market Forces Upending the Balance of Online Commerce & Social Media Media, advertising and commerce …

PRNewswireJuly 27, 2018, 2:07 pmJuly 27, 2018 0 1236
Wibbitz Introduces Storyteller Circles to Connect Global Community of Creators
AI/ML, Video

Wibbitz Introduces Storyteller Circles to Connect Global Community of Creators

Wibbitz, the leading AI-powered video creation company, introduced Storyteller Circle – a diverse community of creative professionals looking to expand their networks …

PRNewswireJuly 26, 2018, 5:34 pmJuly 26, 2018 0 1001
Adoption of Social Business Models Growing, Says ISG
Social, Social Media Marketing, Uncategorized

Adoption of Social Business Models Growing, Says ISG

ISG Provider Lens Report Evaluates 60 Social Business and Collaboration Solutions Providers The popularity of social media platforms and applications …

PRNewswireJune 22, 2018, 9:43 pmJune 22, 2018 0 4594
You Can Now Share GoPro Moments Directly to Your Instagram Stories
Social Media Platforms, Video

You Can Now Share GoPro Moments Directly to Your Instagram Stories

New Sharing Feature of GoPro Helps Move Content to Insta Directly From App This is the news that is going …

MTS Staff WriterMay 2, 2018, 10:26 pmFebruary 9, 2019 0 2310
You42 To Begin Public Presale On July 2, 2018
Content, Social Media Platforms, Video

You42 To Begin Public Presale On July 2, 2018

You42 a Social Entertainment Platform That Allows Users to Create, Share and Consume a Wide Range of Content You42, the …

PRNewswireApril 23, 2018, 6:13 pmMarch 21, 2019 0 1089
BrandFIT Influencer Marketing Platform Simplifies Digital Campaign Delivery Across The Globe
Influencer Marketing, Social Media Advertising, Social Media Platforms

BrandFIT Influencer Marketing Platform Simplifies Digital Campaign Delivery Across The Globe

BrandFIT ‘s Online Platforms to Revolutionize Advertising Industry BrandFIT has developed a unique online platform enabling brands to directly access …

MTS Staff WriterApril 20, 2018, 9:00 pmApril 20, 2018 0 1259
Pulsar Launches "Google Trends" For Social Media
Analytics, Audience Data, Social Media Platforms

Pulsar Launches “Google Trends” For Social Media

Pulsar TRENDS Offers the Easiest and Quickest Way to Get Instant Insights and Ideas from Social Media Pulsar, an audience intelligence …

PRNewswireApril 18, 2018, 6:45 pmApril 18, 2018 0 1859

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MarTech Series covers marketing technology news, editorial insights and digital marketing trends from around the globe. Updates on modern marketing tech adoption, martech interviews, tech articles and events.

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