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6 Symptoms of Outgrowing Your CMP – Solutions to Overcome the Shortfalls

The early adopters of CMP's were pioneers; trailblazers that paved the way for an entire category born out of the need to more efficiently manage the proliferation of digital content. The truth, however, is that the software options available at the time were limited, and the market's offerings were under-developed. In most cases, products were created as channel-specific solutions (such as publishing articles to a resource hub, or feeding content across a brand's social channels). Others took shape from generic Project…