TechBytes with Mike Anderson, Co-Founder and CTO,Tealium
Mike Anderson Co-Founder and CTO, Tealium Of all the marketing technologies, Customer Data Platforms (CDPs), are growing in popularity and …
TechBytes with Will Federman, Executive Editor, The Tylt
Will Federman Executive Editor, The Tylt Video content truly helps build intimate, long-lasting brand-focused relationships. As the dynamic of mobile-only …
TechBytes with Edward Chu, Director of Software Engineering, Bedrock Analytics
Edward Chu Director, Software Engineering, Bedrock Analytics Most CMOs would agree that the power of data intelligence and automation tools …
TechBytes with Andrew Barrett, Director, Email Deliverability, Compliance, & ISP Relations, Braze (formerly Appboy)
Andrew Barrett Director, Email Deliverability, Compliance, & ISP Relations at Braze The performance of Email Marketing campaigns can be measured …
TechBytes with Bobby McFarland, President at CrossInstall
Tell us how your role, as President and Co-Founder, at CrossInstall and your technology has grown to meet the company …
TechBytes with Dorian Kim, VP, Retargeting and Programmatic Operations, AppLift
Dorian Kim VP, Retargeting and Programmatic Operations, AppLift Audience segmentation remains the most challenging aspects of building powerful targeting campaigns. …
TechBytes with Orr Orenstein, COO, Aki Technologies
Orr Orenstein COO, Aki Technologies "Mobile moments" are the currency for mobile marketing campaigns. Relatable moments on mobile help brands …
TechBytes with Erin Jaeger, Director, Product Marketing, Yext
Erin Jaeger Director, Product Marketing, Yext Most business, especially SMBs struggle to control the information available about them, online. Yext's …
TechBytes with Matt Trotta, GM, North America, Playbuzz
Matt Trotta GM, North America, Playbuzz We were moved by the significant disruptions in the market for user-generated content and …
TechBytes with Basil Shikin, VP, Engineering, AppLovin
Basil Shikin VP, Engineering, AppLovin In July, AppLovin had announced the launch of Lion Studios, a media division that works with …
TechBytes with Matt Harada, GM Data, Sovrn Holdings
Matt Harada GM Data, Sovrn AI is a potent tool to combat the Fake News menace. Publishers are looking for …
TechBytes with Holly Carter, Director, Product Marketing, Confirmit
Holly Carter Director, Product Marketing, Confirmit Advertising online to Gen Z is a hurdle that most brands have to overcome. …
TechBytes with Peter Lenz, Senior Geospatial Analyst, Dstillery
Peter Lenz Senior Geospatial Analyst, Dstillery Three things that rule real-time marketing today -- location, location, and location. Geodata-based marketing tells …
TechBytes with Dan Hess, Chief Product Officer, comScore
Dan Hess Chief Product Officer, comScore 55 petabytes of data every day! That's the kind of data deluge that comScore …
TechBytes with Mark Connon, Chief Operating Officer, Tapad
Mark Connon Chief Operating Officer, Tapad In 2018, US advertisers could be spending $46 billion on programmatic digital display advertising …
TechBytes with Zephrin Lasker, VP, E-Commerce, Rakuten Viber
Zephrin Lasker VP, E-Commerce, Rakuten Viber Rakuten Viber has been at the forefront of the mobile commerce wave. We spoke …
TechBytes with Tony Calzaretta, VP Design and Creative, Pandora
Tony Calzaretta VP Design and Creative, Pandora Pandora has recently integrated with Snapchat to allows its users to access premium …
TechBytes with Mark Ballard, VP, Research, Merkle
Mark Ballard VP, Research, Merkle Social media advertising has been the vanguard of growth for firms and brands that are …
TechBytes with Hila Shitrit Nissim, VP Communications, Slidely
Hila Shitrit Nissim VP Communications, Slidely Video is one of the fastest growing modes of digital advertising that also has …
TechBytes with Chris Zaloumis, Senior Director, Enterprise Video Offerings, IBM
Chris Zaloumis Senior Director, Enterprise Video Offerings, IBM Video has taken the enterprise by storm. B2B video is poised to …