The Gauge Archives — MarTech Series

Nielsen Launches The Ad Supported Gauge, a New Look at the Ad-Supported TV Landscape

Native & Programmatic Advertising PRNewswire - May 2, 2025

Streaming Climbs to Record High in July, Linear TV Falls Below 50%, According to Nielsen’s July 2023 Report of The Gauge

Analytics PRNewswire - August 16, 2023

TV Streaming Usage Hits All-Time High in June, According to Nielsen’s June 2023 Report of The Gauge

Analytics PRNewswire - July 18, 2023

Cable Viewing Rebounds in March, Amplified by Sports, College Basketball Playoffs, according to Nielsen’s Latest Report of The Gauge

Customer Experience Management PRNewswire - April 18, 2023

Nielsen: TV Usage Booms Again in January, Fueled by Broadcast and Streaming Content Viewing, according to The Gauge

Analytics PRNewswire - February 16, 2023

Nielsen: TV Viewing Surged in November, Powered by Sports and Streaming Content, according to The Gauge

Content PRNewswire - December 15, 2022

Sports Boost Broadcast Viewing in September, but Streaming Remains Top Format for Audiences, according to Nielsen’s Latest Report from The Gauge

Customer Experience Management PRNewswire - October 20, 2022

Nielsen: Streaming Accounted for More Than One-Third of TV Viewing in June, According To The Gauge

Customer Experience Management PRNewswire - July 21, 2022

The Gauge, Nielsen’s Total TV and Streaming Snapshot, Reveals Streaming Has its Largest Share Yet in March

Analytics PRNewswire - April 21, 2022

The Gauge: Nielsen’s Monthly Total TV and Streaming Snapshot For December

Marketing Intelligence PRNewswire - January 13, 2022

NIELSEN’S THE GAUGE: MONTHLY TOTAL TV AND STREAMING SNAPSHOT FOR NOVEMBER

Analytics PRNewswire - December 16, 2021

Nielsen’s The Gauge: Monthly Total TV And Streaming Snapshot For October

Analytics PRNewswire - November 19, 2021

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