third-party data Archives — Page 2 of 3

How Marketers Can Move Forward With Or Without Third-Party Cookies

Content Elliott Clayton - September 16, 2024

Why is CTV Ad Spend not Growing like Retail Media? A Breakdown

Analytics MTS Staff Writer - July 17, 2024

Mastering First-Party Data Part 2: Essential Insights for APAC Marketers

AI/ML Billy Loizou - June 19, 2024

MarTechInterview with Dominik Facher, Chief Product Officer @ ZoomInfo

AI/ML Paroma Sen - April 2, 2024

Total Expert Expands Customer Intelligence Solution to Include Consumer Life Event Data

Events Promotion MTS Staff Writer - March 8, 2024

Marketing Beyond the Cookie with Zero- and First-Party Data

Guest Authors Manu Mathew - February 28, 2024

From Mailbox to Inbox: Bridging the Post-Cookie Gap in Precision Advertising

Customer Experience Management Mike Skladony - February 14, 2024

IAB Tech Lab Launches Accountability Platform to Deliver Greater Transparency in the Use of Personal Data for Addressability

Native & Programmatic Advertising PRNewswire - December 14, 2023

Lytics Debuts Interest Engine: Advertising Segmentation Powered by AI & First-party Data

AI/ML MTS Staff Writer - November 15, 2023

Narrative I/O and Snowflake to Syndicate Data to The Trade Desk

AI/ML PRNewswire - October 12, 2023

Demandbase Releases Its 2023 C-Suite Go-to-Market Benchmark Survey

Analytics PRNewswire - August 9, 2023

Back to the Basics: How to Avoid Being Creepy with Your AI

AI/ML Matt Tippets - August 9, 2023

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