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Four Ways to Improve Your Facebook Video Marketing

Even though Facebook has moved away from being the cool, young kids' platform and more towards a mature, adult audience, it's power as a social media platform is still undeniable. While video sharing sites like YouTube and Tik-Tok are dominating the younger audience, Facebook video marketing still commands attention as a form of promising video content sharing. Videos precede higher engagement rates, and when paired with the massive user scope and a video-biased algorithm, Facebook becomes a video platform rivaling its…