Browsing Tag

TikTok

FeedPixel Launched New TikTok Calculator to Help Influencers Estimate Engagement and Earnings

The new TikTok calculator from FeedPixel estimates TikTok engagement rate, influencer earnings, and other key metrics in under 3 seconds This week, one of the most reputable social media marketing companies, FeedPixel, has announced the launch of its new TikTok calculator, a free tool for emerging influencers and bloggers. Marketing Technology News: Major Changes Await RPA Market in Europe in 2021 — Customers Will no Longer Have to Pay for… A few days prior, FeedPixel launched its new multilingual website available in…

Enthusiast Gaming Signs Integrated Partnership With TikTok

Partnership to create custom content leveraging media advertising, esports sponsorships, influencer marketing, and entertainment activations across Enthusiast Gaming’s diversified fan engagement platforms Enthusiast Gaming Holdings Inc.  the largest gaming media platform in North America, reaching over 300 million monthly video game and esports fans worldwide, is excited to announce that it has signed an integrated partnership deal with TikTok, the leading destination for short-form mobile video. TikTok will leverage…

New Data From Conviva Illuminates TikTok’s Explosive Growth, Top Brands on the Platform and the Key to Gaining Followers

Conviva’s Analysis of 900+ TikTok Accounts Outlines Which Sports and Brand Accounts Lead the Pack – and Why Conviva, the intelligence cloud for streaming media, released its second annual TikTok Benchmarks & Strategy Guide today, examining more than 900 brand accounts on TikTok, with a combined 612.7 million followers. The report details which brands are most effectively leveraging the platform and highlights TikTok’s explosive growth over the past year as accounts amassed an average of 494,000…

ListenFirst Launches Owned + Competitive TikTok Analytics

First Social Analytics Solution to Provide Competitive TikTok Analysis + Benchmarks ListenFirst, the most comprehensive enterprise social analytics solution, today announced the launch of competitive tracking and industry benchmarks for TikTok. With this release, ListenFirst becomes the first social analytics solution to provide comprehensive owned and competitive analytics for TikTok. ListenFirst offers analysis of brand and content performance on TikTok, as well as benchmarks based on analysis of more than 150K brands.…

Zoomd Signs Agreement With TikTok And Receives TikTok Marketing Partner Certification

Zoomd Technologies Ltd and its wholly-owned subsidiary Zoomd Ltd. the marketing tech (MarTech) user-acquisition and engagement platform, announces it has signed an agreement with TikTok and has been certified as a Marketing Partner. The agreement enables Zoomd's customers to manage their TikTok user-acquisition campaigns directly on Zoomd's SaaS platform and to aid in their user acquisition, user retention and monetization of their campaigns. Over the last two years, TikTok has become one of the hottest…

93% of Small Businesses Struggle With Common Social Media Challenges

Almost all small businesses (93%) in the U.S. face at least one widespread social media challenge, according to a new survey report from Visual Objects, a visual guide to finding and hiring the best creative firms. Visual Objects surveyed 500 small business owners and managers in the U.S. about their most significant social media challenge. Marketing Technology News: Domo Invests For Growth, Welcoming New Executives To Lead Company’s Demand Engines The most notable social media challenges among small businesses…

38% of Small Businesses Increased Ad Spend in 2020, Despite Effects of COVID-19 Pandemic

The spread of the coronavirus caused the worst economic downturn since the Great Depression. Still, new data shows that more small businesses chose to increase their advertising efforts rather than decrease to cut costs Since the start of the COVID-19 pandemic, the time spent on digital platforms for adults jumped to over 16 hours a day. Companies recognized this opportunity to connect with customers. In fact, 38% of small businesses increased their ad spend in 2020, according to a new report from The Manifest, a how-to…

WPP and TikTok Announce First-of-Its-Kind Global Agency Partnership

Partnership will focus on delivering new opportunities for creative excellence for WPP agencies and clients WPP and TikTok, a leading destination for short-form mobile video, announced an innovative global partnership to enable WPP agencies and clients to tap into the culture-shaping impact and reach of the platform. The partnership allows WPP clients to benefit from unique access and capabilities on the TikTok platform. Recognizing the significant opportunities for brands that both short-form video and digital content…

Music.ly, TikTok, Triller and MoviePass Innovators Unite to Create Digital Media Disruption

Vinco Ventures, Inc. Executes Agreement to Complete a Plan of Merger with ZASH Vinco Ventures, Inc. and ZASH Global Media and Entertainment Corporation (“ZASH”), a U.S. based entertainment, content and distribution company, announced the signing of an Agreement to Complete a Plan of Merger subject to certain conditions, creating exciting acceleration and growth in live-streaming content, video-sharing, distribution and production within its own ecosystem. ZASH, led by media disruptor and financier Ted Farnsworth, Music.ly…

BBTV Launches New Service Offerings to Instagram and TikTok Influencers

BBTV Helps Influencers Boost their Brand, Grow their Audience, and Drive Monetization BBTV Holdings Inc. a media tech company that uses technology enabled solutions to help content owners become more successful, announces the launch of new offerings at scale to influencers across all genres of content on Instagram and TikTok. BBTV's expansion of services to Instagram and TikTok creators furthers the company's high margin Plus Solutions, which include Branded Entertainment Sales and SaaS/Content Management. As of …

How to Increase the Click-Through Rate of Music Videos With the Help of Covers

YouTube is one of the major platforms for the development of musicians. More than 2 billion people visit the platform every month, and music is the second most viewed category among all content on YouTube. But promoting musicians through the platform is not so simple. At AIR Music we often encounter the following trend: musicians are ready to spend tens of thousands of dollars to shoot a video and only 10 minutes to create a cover for it. As a result, they spend their budget but do not get enough number of views.…

How to TikTok: 4 Key Steps as Told by a Brand

With over 800 million active users worldwide, TikTok has become a force to be reckoned with. It's offered in 154 countries, has the highest social media engagement rates per post, and 9/10 TikTokers use the app multiple times a day. A major perk is that it's still in its early stages, so building an audience on the platform is easier than on anywhere else online. If you’re thinking TikTok is for teens—think again. Users of all ages, celebrities, influencers, publishers, and businesses are joining the TikTok phenomenon.…

Later Ranked Number 16 Fastest-Growing Company in Canada on Deloitte’s 2020 Technology Fast 50

The leading visual social marketing platform, Later attributes 1074% Revenue Growth over four years to ongoing product advancements, and machine learning capabilities built to support over four million global users. Later, the leading visual social marketing platform for Instagram, Facebook, Twitter, Pinterest, and TikTok, is presented the Deloitte Technology Fast 50™ program award for its rapid revenue growth, entrepreneurial spirit and bold innovation. The program recognizes Canada’s 50 fastest-growing technology…

Wickes Launches UK’s First Home Improvement Campaign on TikTok in Partnership With TAKUMI

Home improvement retailer Wickes, is the first brand in its industry to launch a campaign on TikTok, partnering with leading global influencer marketing agency, TAKUMI. The #MyWickesMyWay campaign, which involved seven content creators each producing a video on the social media platform, is designed to drive awareness of Wickes’ range of products and reach a new audience with authentic and creative content. Working with TAKUMI, the TikTok creators were tasked with adapting existing trends including DIY tips and…

OpenSlate and TikTok Partner to Deliver Brand Safety Solution for Advertisers

Company builds on expertise in content ratings to deliver a brand safe environment for TikTok advertising OpenSlate, the leading provider of content ratings across the world's largest digital platforms, announced a partnership with TikTok, the leading destination for short-form mobile video. OpenSlate and TikTok are offering a third-party verified brand safety solution for TikTok advertising. TikTok is growing at a rapid pace, with more than 100 million American monthly active users. Advertisers are eager to engage -…

transcosmos Signs Exclusive Selling Agreement in Japan With Dash Hudson, Leading AI-Powered Visual Marketing Software Highly Praised by Top…

Aiming to help Japanese brands increase revenue on social media channels like Instagram by predicting performance transcosmos inc. is honored to announce that Dash Hudson (Headquarters: Nova Scotia, Canada; CEO: Thomas Rankin) has granted exclusive selling rights in Japan for their proprietary visual marketing software to transcosmos. As Dash Hudson begins to grow in the Japanese market, this exclusive selling agreement allows transcosmos to offer consulting and SNS operations services to Japanese clients on behalf of Dash…

Playbook Media Announces Launch of New TikTok Video Advertising Capabilities for Brands and Advertisers

As a New TikTok Marketing Partner, Playbook Media Announces New Offering to Complement Existing Services Like Facebook and Instagram Media Buying, Creative, and Strategy Playbook Media, the full-service performance marketing and creative agency, announced the launch of its new TikTok advertising capabilities for brands and advertisers. With this new offering, Playbook Media is now able to offer TikTok advertising as a service and help brands and advertisers create fun, creative video ads that will promote their business.…

Fitbit Test Reveals the MOST Relaxing Hobby You Should Take Up This Year

The most relaxing hobby with the lowest measured heart rate is knitting - with 65 beats per minute it was voted by 93% of Brits as the most relaxing. Knitting can lower your resting heart rate to 75% whereas, ‘pedal to the metal’ hobby, biking can increase it by up to 118.75%! In last place is cycling with 175 beats per minute and only 29% of people saying it is the most relaxing hobby. According to Brits and the Fitbit test, the top five most relaxing hobbies to take up this year are: knitting, fishing, blogging,…

Josh Richards Joins Social Media App Triller as Part of Executive Team

Josh to Serve as an Officer on Triller's Executive Team, Griffin and Noah to Serve as Advisors As a growing number of companies and countries ban TikTok due to security concerns, social media A-listers and entrepreneurs Josh Richards, Griffin Johnson and Noah Beck have joined an impressive roster of top influencers and content creators jumping over to Triller, the leading AI-driven music video and entertainment platform in the U.S. and around the world. Richards, the co-founder of digital talent management firm TalentX…

Volunteers Make Music Videos, Share Hobbies and Stories, to Help Dementia Patients and Older Adults Isolated by COVID-19

More than 2 million older Americans reside in nursing homes and assisted-living facilities in America, and for many of them, particularly those in memory care units, the loss of outside visits due to COVID-19 has led to worsening mental and physical health. Massachusetts-based Generus saw the need and began an initiative allowing volunteers to create pre-recorded "Video Visits" to let seniors know they are not forgotten, ignored or alone. Marketing Technology News: Globo Named Anchor Partner Of Plug And Play’s Media…