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MarTech Interview with Philip Inghelbrecht, CEO and Co-Founder at Tatari

"If I see a first true use of AI, it’s probably more in the world of fraud detection." Tell us about your role and journey into Technology. What inspired you to start Tatari? Tatari was born from direct experience as a first-time and large TV advertiser while at TrueCar. We ultimately realized two things: TV advertising, when treated with the right data and analytics, can work for any company Traditional agencies are simply not equipped for this method. What is Tatari and how does it make TV advertising…