TurboTax Takes First Place Spot in Merkle’s Seventh Annual Digital Bowl Report
Report Highlights Advertisers’ Digital Marketing Efforts During Super Bowl LIV
Merkle, a leading technology-enabled, data-driven performance marketing agency, released its seventh annual Digital Bowl Report, evaluating Super Bowl advertisers’ 2020 digital marketing efforts. This year, TurboTax and Avocados From Mexico took first and second place, respectively.
“The Super Bowl is one of the most crucial moments of the year for advertisers, and with viewer consumption habits evolving, the game presents an opportunity for…