Browsing Tag

TV programs

New Gracenote Watch Prompts dataset helps video providers drive audience tune-in and engagement

PRNewswire Sep 4, 2024

Leveraging AI and human editorial expertise, Watch Prompts complements Gracenote Video Descriptors to deliver facts, talent call-outs and content comparisons Gracenote, the content solutions business unit of Nielsen, has launched…
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Customer Experience Management

EDO NFL TV Outcomes Report Reveals NFL Ad Effectiveness, Strength of Streaming

Business Wire Aug 24, 2023

NFL holds five of the top ten most engaging TV programs in the last year while Amazon’s TNF debut and Spanish-language record strong engagement EDO, the TV outcomes company, released the inaugural NFL TV Outcomes Report, which…
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AI/ML

New Study from BENlabs Reveals Product Placement in Media Drives Consumer Behavior

PRNewswire Aug 17, 2023

Findings from 'State of Product Placement 2023' report show 86% of U.S. marketers who have tried product placement rate it highly, while 75% of U.S. consumers have searched for a product or brand online after seeing it in a TV show or film…
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AI/ML

Inuvo Launches the Audience Discovery Portal, A Showcase for its Generative Artificial Intelligence

Globe Newswire May 5, 2023

Inuvo, Inc., provider of the first generative artificial intelligence (AI) solution made specifically for brands and agencies, today announced the launch of world-wide access to its proprietary language model, IntentKey, at…
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Customer Experience Management

Sinclair to Offer Sophisticated Open-Source Broadcast App to the Broadcast Industry

Business Wire Apr 20, 2022

Common Foundation Ties Industry Together for Hybrid TV Sinclair Broadcast Group, Inc. will offer to the entire broadcast industry an open-sourced version of its sophisticated Broadcast App as a common baseline for hybrid TV. Merging…
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