tvScientific

Television was and continues to be one of the biggest and most impactful advertising channels of the last 70 years, but it also wasn’t an open ecosystem for advertisers. High friction sales processes, complex media planning processes, and…
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More than 1 million installs already delivered at an average Cost Per Install of $1.90, Day-7 Return On Ad Spend of 1.25X tvScientific, the first performance advertising platform built for the connected TV (CTV), announced…
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More than 50 percent of consumers watch video content from connected TVs, while brand recall on CTV advertising is at least 39 percent higher than social media and other ad digital channels tvScientific, the first…
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tvScientific, a Connected TV (CTV) buying and attribution platform, announced the appointment of its new Chief Revenue Officer, Shannon Jessup, former Global Chief Revenue Officer for Tapjoy, a leader in mobile performance advertising…
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Magnite, the world’s largest independent sell-side advertising platform, and tvScientific, a CTV buying and attribution company, announced a first-of-its-kind program to connect CTV publishers with a new class of TV buyers, digital-first…
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Jason Fairchild, CEO and cofounder at tvScientific talks about why CTV ad spends will increase down the line in this quick chat with MarTech Series: _______ Welcome to this martech chat Jason, tell us more about tvScientific and its…
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The New Platform combines the Power of TV Advertising with the Control and Measurability of Digital Platforms tvScientific announced the launch of its Connected TV (CTV) buying, measurement, and attribution platform, built for…
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