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Udayan Bose

Interview with Udayan Bose, Founder and CEO at NetElixir

Tell us about your role at the company and how you started here. I founded the company in 2004 to help retailers win new online shoppers through data-driven Search Marketing. What opportunities and challenges did you and/or the company identify at the start and have things worked out as planned? We have been focusing on three trends. The first is Voice search, which is changing search from being keyword led to context led. The second is the application of AI by Google and other ad platforms and marketplaces, which is…

Prediction Series 2019: Interview with Udayan Bose, Founder and CEO, NetElixir

Tell us about your role at the company and how you started here. Udayan Bose, Founder and CEO, NetElixir, a retail search marketing agency. I founded the company in 2004 to help retailers win new online shoppers through data-driven search marketing. What opportunities and challenges did you and/or the company identify at the start of 2018 and have things worked out as planned? We have been focusing on three trends this year. The first is voice search, which is changing search from being keyword led to context led. The…

NetElixir Expands Leadership Team by Appointing Lisa Batra to VP of Client Services & Digital Marketing

E-Commerce Entrepreneur and Retail Industry Maven to Strengthen NetElixir’s Offerings for Retailers Retail search marketing company NetElixir has expanded its leadership team by appointing Lisa Batra to the newly created position of VP, Client Services and Digital Marketing. In this role, Batra will support the company’s efforts to continue growing its roster of iconic ecommerce retail brands by scaling out its client services operations and focusing on results that are key for retailers. Batra is based out of NetElixir’s…