Browsing Tag

video content

Casted, the First Audio and Video Podcast Solution for B2B Marketers, Raises $7M in Series A Round Led by Revolution Ventures

Casted, the first Amplified Marketing Platform and the only audio and video podcast solution made for B2B marketers, announces $7 million in Series A funding led by Revolution Ventures. The round also includes current investors High Alpha Capital, Elevate Ventures, and Tappan Hill Ventures. Casted enables B2B enterprises to leverage audio and video content as a highly effective sales and marketing tool. With Casted, marketing teams can publish content, access a fully searchable content archive with transcription services…

Digital Agency Clickdealer Selects iAmAttila As Their Educational Partner to Help Newbies Master Affiliate Marketing

ClickDealer is thrilled to announce they have chosen Attila O’Dree and his iAmAttila brand as their educational partner, creating an exciting partnership aimed at helping new publishers master affiliate marketing and provide an alternative solution for publishers in the industry. Attila O’Dree is the man behind iAmAttila, he has been in the industry since 2008 full time, he is regarded as one of the top affiliate marketing bloggers in the space sharing affiliate marketing with paid ad tips, methods and tutorials since…

MegazoneCloud and Hyundai Motor Company Launch New Media Service Platform on Cloud to Deliver New Digital Experiences for Global Customers

MegazoneCloud, a leading cloud managed service provider based in South Korea, announced a collaboration with Hyundai Motor Company (KRX: 005380) to launch a new media service platform ‘Channel Hyundai’ to provide a new digital customer experience and communication channel amid global pandemic. Marketing Technology News: CLG And Logitech G Announce Marketing Partnership “Businesses worldwide are asked to adopt video services to transform customer experience in sales, marketing, training and many areas of the business…

Roku’s Active Live Streaming Video Membership Grew Significantly Post-Quibi Shutdown

Roku has released fourth quarter and fiscal year 2020 results. The pioneer in CTV organized a conference call to announce their Q4 financial results for the period ending 31 December 2020. The call was attended by Anthony Wood, Roku's founder and CEO; Steve Louden, our CFO; and Scott Rosenberg, senior vice president, general manager of CTV Platform business. As the leading streaming to TV platform in the U.S., Roku has played an important role in the existing US-centric TV ecosystem. It has been on top of its CTV game,…

Viva Entertainment Group Launches a New Marketing Campaign for Monetization and Provides Update to Shareholders

Viva Entertainment Group, Inc, the global entertainment and technology company connecting video content owners and distributors to deliver the world's TV options in all languages on any smart device with a screen, anytime anywhere is pleased to provide a detailed update on corporate highlights and discuss future strategic initiatives. The company announced that, with Vivalivetv having reached a million-plus downloads on Google Play, commencing immediately through June 30th, 2021 Viva has started the new marketing and…

Mobile Streaming Enters the Mainstream, Opening Massive Market Opportunities For Advertising, According to a Report by Adjust

New Mobile Streaming Report by Adjust finds 52.5% of consumers worldwide have used smartphones to stream more video content amid social distancing Over The Top (OTT) streaming has exploded as consumers seek out on-demand entertainment more than ever before, according to a new report released by global app marketing analytics platform Adjust, further demonstrating a fundamental shift in consumption patterns toward mobile. Busting the myth that the majority of mobile streaming takes place on commutes, 84% of consumers across…

Synamedia Clarissa Brings New Clarity to Video Business Decisions

Synamedia, the world's largest independent video software provider, launched Clarissa, the industry's first business insights solution to take a holistic view of traditional pay-TV and OTT businesses and reveal critical behavioral and consumption insights. Business managers without data science skills can now unlock untapped potential and find new connections in their data to make more informed and impactful business decisions. Insights from Clarissa can be applied to meet KPIs such as boosting engagement, reducing churn,…

AccuWeather Partners with UGC Provider Newsflare as it Seeks to Broaden its Global Audience

Newsflare, a leading global provider of eye-witness video and user-generated content for publishers, broadcasters and digital media, has announced a further expansion of its user-generated content (UGC) offering through a partnership with AccuWeather, the leading global provider of commercial weather forecasting services. Appetite for authentic, highly-accurate weather content has been growing as the effects of climate change increasingly impact daily lives. News publishers are not only seeking to provide precise and…

Arcturus Teams Up with Telecom Giant DOCOMO to Bring Volumetric Videos to 5G Mobile Devices

Large, High Quality Interactive 3D Files Can Now be Streamed to 5G Mobile Devices and Viewed Directly Through a Browser, Along with AR/VR Global volumetric video leader Arcturus announces a new partnership with Japan’s top wireless carrier, NTT DOCOMO, created to help stream volumetric videos of any length over a mobile network for the first time. Now, anyone on DOCOMO’s 5G network – from the average user to professionals in industries ranging from ecommerce to healthcare and beyond – can stream the future of video directly…

Toldright Unveils First-Of-Its-Kind On-Demand Video Production Resource For Sports, Media, And Technology Industries

Exclusive "Neighborhood" of Emmy Award-Winning Talent and Expert Storytellers Available to Create Compelling Video Content Nationwide  Transformational Company's Content Collaborations Already Include ESPN, Tiger Woods Foundation, Adobe, Citi, Draft Kings, NFLPA, and USOPC Toldright, a first-of-its-kind on-demand production resource, announced its official launch, ushering in a new wave of video and content creation for the sports, media, and technology industries, and beyond. Providing an end-to-end video production…

More than 70% of Customers would Switch Financial Institutions for Rich Video Content, According to SundaySky, PYMNTS Research

Video-powered experience leader predicts increasing demand for financial digital experiences post-pandemic More than 70% of consumers would switch to another financial institution if it provided rich media video content and information through innovative media tools, according to new research from PYMNTS and SundaySky, the leading platform for video-powered experiences. Over the course of the pandemic, people were forced to adopt digital alternatives from their financial institutions, which wasn’t always easy. More than…

Dubb Partners With ActiveCampaign to Let Users Share Video Content Directly in Their Email Campaigns

Dubb, the world's sales-focused video communication platform, has partnered with ActiveCampaign, the leader in customer experience automation (CXA), to let ActiveCampaign users instantly share and track video content in any ActiveCampaign email campaign. Dubb's native integration with ActiveCampaign lets Dubb and ActiveCampaign users directly share screen, webcam, or phone videos. With just a few clicks, users can access a categorized library of pre-recorded videos or record custom videos and insert those videos into…

Predictions Series 2021 with Verizon Media’s Chief Business Officer, Iván Markman

Hi Ivan, please tell us how you hoped the New Year 2021 will start for the industry. The industry overall, I expect the next not-normal! For 2021...let’s start with consumers: coming out of 2020 there will be a confluence of factors that will likely create very unique consumer patterns. For starters, there will be continued uncertainty around the pandemic and its cure (vaccine timing and effectiveness, collective immunity, etc.) as well as the economic impact on households (employment, stimulus, impact to savings and…

David Nichols Joins NBTV as President

NBTV Channels, LLC, a global direct-to-consumer shoppable video platform that enables consumers to effortlessly purchase within video content, is pleased to announce the addition of accomplished marketing veteran David Nichols as President of Spirits Network and Executive Vice President of NBTV Channels. Nichols has invested in NBTV and is a Board of Directors Appointee amongst Board members Mark Bezos, Nick Buzzell, and Mike Buzzell. Nichols will lead Spirits Network, the first of several channels NBTV is developing, and…

Frontrunner Technologies Partners With Lightbox

Lightbox Unlimited, Powered by FrontRunner Technologies Will Maximize WindowFront™ Visibility With Groundbreaking Digital Video Displays North American technology leader, FrontRunner Technologies, today announced it is entering into a  partnership with leading digital out-of-home (DOOH) media company, Lightbox OOH Video Network, expanding their ability to transform urban commercial WindowFronts™ across the continent into digital video displays. With more than 10,000 media assets across North America, Lightbox has…

Minute Media and Protected Media Collaborate

Minute Media, a leading global technology and digital publishing platform, and Protected Media, an anti-fraud innovator, are announcing a wide-reaching collaboration to ensure validated high-quality traffic for advertisers across the company's publishing assets and technology users. Protected Media's cybersecurity-based ad fraud solution enables Minute Media to create transparency and trust between advertisers and publishers that use its rich video content and platform. Straddling both the supply and demand sides of the…

Social Native Acquires Olapic to Create Next-Gen Creative Optimization Platform

Social Native, a marketplace technology company that empowers marketers to source and optimize visual content to improve brand awareness and performance, announced the acquisition of Olapic, a leading user-generated, influencer, and short-form video content platform for hundreds of brands worldwide. As customer attention becomes harder and harder to capture, brands need a scalable and more efficient content solution to evaluate, refine and optimize their visual content strategy. The acquisition of Olapic solidifies Social…

Rephrase.ai Raises $1.5 Million in Seed Funding to Build its AI-Powered

Synthetic Media Production Platform Rephrase.ai aims to simplify personalization in sales and marketing video creation at scale for B2B SaaS enterprises and digital marketing agencies; envisions transforming how enterprises create and access video content in the future Rephrase.ai, a synthetic media production platform, launched with US $1.5 million in seed funding, led by LightSpeed Ventures and AV8 Ventures. Born out of Techstars 2019, Rephrase.ai intends to use the capital to scale its AI-powered video…

Vidyard Powers New Video Insights and Reporting Tools in HubSpot Video

New viewer engagement analytics and video reporting tools give users of HubSpot Video, which is powered by Vidyard, greater insight into customer behaviors and the true impact of their online video content. To support the growing appetite for video in business, Vidyard worked with HubSpot to develop new analytics and reporting functionality, which is now available in HubSpot Video — the solution for hosting and publishing video within HubSpot’s marketing, sales, service, and CMS software, powered by Vidyard’s online video…

SendtoNews Selected as the Primary Online Video Platform Provider of the Las Vegas Review-Journal

SendtoNews’ OVP to provide the Review-Journal’s LVRJ.com with digital video content, technology, and monetization solutions including complete video coverage of the Las Vegas Raiders’ inaugural season SendtoNews’ (STN) Online Video Platform (OVP) has been selected as a video coverage partner of the Las Vegas Review-Journal (LVRJ). For more than five years, STN has delivered premium, contextually relevant video content to engaged local readers of LVRJ and its partner sites. Thanks to this exciting partnership, LVRJ…