Browsing Tag

video content

Influencer Marketing Platform, Tribe Dynamics, Launches TikTok Tracking Software

It only takes seconds to understand how addicting Tiktok’s endless, hyper-personalized feed of short-form video content is. To ensure brands have the tools necessary to plan, execute, and measure influencer marketing programs across all social channels, Tribe Dynamics has launched in-app TikTok tracking features. With a growing user base of 560 million monthly global users, 43% of whom are not active on Instagram, TikTok presents a major brand awareness and influencer marketing opportunity. Customers will now be able to …

Jukin Media Surpasses $25 Million Milestone in Royalty Payments to Everyday Video Creators

The Media Company Paid $1M in Royalty Payments in Q1 2020 as Advertisers and Producers Adjusted to the New Normal Jukin Media, the leader in user-generated entertainment, has reached a new milestone: it has now paid out more than $25M in royalty payments to everyday video creators who have captured something remarkable on camera. As the global pandemic has slowed the entertainment industry to a halt, Jukin has been a go-to resource for producers of TV shows and commercials as user-generated content (UGC) can be used to…

Zixi Announces Deployment Of Services On Microsoft Azure

 Zixi, an industry leader for enabling dependable, live broadcast-quality video over any-IP, and award winning architect of the Software-Defined Video Platform (SDVP), today announced that they have successfully ported their solutions to Microsoft Azure enabling media and entertainment companies as well as enterprises to securely and reliably distribute video content over IP using Azure. Zixi has developed the ability to deploy Zixi Broadcasters on Azure using ZEN Master, a dynamic control plane that enables users to…

Canon U.S.A. Announces Crowd People Counter Software To Capture Crowd Sizes In Real Time

Software Aids in Social Distance Monitoring, City Planning and Crowd Control at Stadiums, Airports, Train Stations, Houses of Worship and Other Large Venues Canon U.S.A. Inc., a leader in digital imaging solutions, today introduced the Crowd People Counter, a video content analysis software which can quickly provide event management teams and law enforcement agencies the ability to gather crowd size data in real-time. The gathering and analysis of this data can help detect overcrowding and potentially prevent accidents at…

Catering Content to the Muted Generation

Good storytelling is gold; great audio and video content cannot exist without it. The challenge is that even when we have that skill in spades, there are dozens of steps in the production and distribution process that have even the best scratching their heads. Ever-changing formats, codecs, platforms, and mobile viewing options are just a few things to consider to get the most out of the videos we work so hard on.  It’s hard not to think about how much it costs to create videos; how much my time is worth, my coworkers’,…

Democratize Video so Everyone Can Communicate With a Human Face

If there's one comms moment that has stuck in my head from the last few months of upheaval, it was that point when Boris Johnson announced that he had Coronavirus. He broke the news using some very simple video footage filmed on a smartphone. Instinctively the Prime Minister knows, as we all do, that when there’s a difficult announcement to make, showing a human face makes the best of it. Video provides an opportunity to be transparent, to present the face of the organization, and to communicate with humanity. But it also…

STARZPLAY Partners With Zain to Boost Customer Acquisition and Make Access to Content Even Easier

STARZPLAY, the region's leading subscription video on demand service, has partnered with Zain, the pioneer in mobile communications and data services in the Middle East and North Africa (MENA), to offer even easier payment options for existing and would-be subscribers. STARZPLAY will accelerate customer acquisition through Direct Carrier Billing (DCB) integration, signing agreements with Zain in three countries – Saudi Arabia, Kuwait and Iraq. This also marks STARZPLAY's first-ever DCB integration in Iraq – providing…

Brave Bison Announces Four Global YouTube Deals

Brave Bison, the social video group, has announced four new clients that have entered the agency’s YouTube community: World Dodgeball Federation; IMVBox; Media Star Maker; and ViralPress. The partnerships created are based on Brave Bison’s proven success within a wide range of categories and are expected to strengthen the company’s overall portfolio. The World Dodgeball Federation (WDBF), the niche sporting association, has joined Brave Bison’s existing roster of sports channels, which includes World Chase Tag, a challenger…

iClick Interactive Announces Successful Completion of Campaign to Boost Tourism in Southern Kansai, Japan

iClick Interactive Asia Group Limited, an independent online marketing and enterprise data solutions provider in China, announced the results of a recent partnership with the Japanese government agency JIEDO (Japan International Economic Development Organization) to help the prefectural governments of Osaka and Wakayama attract more Chinese tourists to the relatively less-travelled southern Kansai region by leveraging iClick's multichannel network and KOL marketing strategies. Marketing Technology News: i-Sight Launches…

DOSL App Provides Live, Uninterrupted, Unbiased Video Content

Chicago company provides revenue stream via on demand innovative way to 'see' things Our lives have become the no touch and unseen society of now, waiting for nothing and no one. In this ever-changing world, consumers rely on media outlets to give them the latest up to date news in real-time but with cutbacks and lack of resources, capabilities are limited. One company is putting the power in the hands of the people, everyday people, and the best part, it is paid! In the current culture of side gigs, Chicago-based DOSL is…

YouTube Taps Caption Leader Rev.com as ‘Recommended Vendor’

Rev earns distinction with true-to-video captions, seamless YouTube integration, and fast turnaround -- now at a special discounted rate YouTube and Rev.com have teamed up to make captions more readily available to YouTube creators. Rev — recently named a "recommended vendor" for human-generated caption services — is offering discounted rates to creators who order captions via Rev's streamlined YouTube integration. As a worldwide leader in captioning services, Rev knows that many people rely heavily on the accuracy of…

Whip Media Group Introduces Strategic Supply Chain Partnership Program

Launch Partners Include Bitmax, Giant Interactive, ODMedia Group, Pixelogic, Prime Focus United Group and Wyvern Media Solutions Whip Media Group, the leading integrated cloud platform that empowers the world's largest entertainment organizations to intelligently acquire, distribute and monetize video content, announced a new Strategic Supply Chain Partnership program that will dramatically simplify and optimize media fulfillment. The first group of digital content management companies joining the program include industry…

Mvix is Making Its Digital Signage Players Cheaper

Mvix is slashing prices on two digital signage players, saving buyers 17%-38%. The price drop makes digital signage more accessible to SMBs Mvix, a leading provider of turnkey digital signage solutions with free software, today announced a major price drop on two of its digital signage players. The price reduction makes the Xhibit Lite and Xhibit Plus players more accessible to budget-minded businesses and improves the ROI of digital signage. "With our Xhibit line of media players now well-established, we're able to…

EX.CO Joins IRIS.TV’s Contextual Video Marketplace

Publishers using EX.CO’s video solution, Channels, now provide marketers with contextually segmented and guaranteed brand-suitable ad inventory IRIS.TV, a video intelligence platform for broadcasters and publishers, today announced the introduction of EX.CO to the company’s Contextual Video Marketplace. With this integration, the thousands of publishers using EX.CO’s video inventory through their Channels product will have their videos contextually segmented by a growing list of leading data providers including Oracle Data…

Ziotag Announces Its Participation in New CH Accelerator’s Next Virtual Demo Day

Austin-based startup Ziotag offers technology which allows users to navigate and contextualize video content dynamically Ziotag, an AI-powered contextualization company, announced its participation in the next New Chip Acceleration Program (NCAP) virtual Demo Day, set to take place between May 7 and 8 of this year. During the event, investors will have the opportunity to connect with startups across the globe and partner on the advancement of innovative projects. The Demo Day will be held over livestream and will feature…

Degreed Partners With Kaltura to Bring Clients Market-Leading Video Management and User-Generated Content Capabilities

Partnership provides an integrated skill-building solution using live-streamed and on-demand video  Degreed, the workforce upskilling platform, is partnering with leading video cloud Kaltura, to enable quick and simple use of video in talent development. The Degreed and Kaltura partnership will enable learning and talent teams to create, unify, curate, and protect videos, and insert them seamlessly into both self-directed learning and structured training experiences through a flexible, branded portal in Degreed. The…

Arti is Offering a Free Coronavirus AR Graphics Package to Help Broadcasters Deliver Impressive Augmented Reality Content from Home

To help news media continue to deliver high-quality video programming as they broadcast from home or outside a traditional studio, Arti is offering a free package of COVID-19 augmented reality graphics that can be easily integrated into video content using the Arti platform. Arti is the first cloud-based, no-hardware augmented reality platform for broadcasters and video producers. It enables both professional and amateur content developers to deliver high-quality AR video anywhere. “We want to help broadcasters continue to…

Levels Beyond Appoints Ralf Jacob, President, Verizon Digital Media Services to its Board of Directors

Levels Beyond announced that it has named media technology pioneer, innovator, and former President of Verizon Digital Media Services, Ralf Jacob, to its Board of Directors. This appointment is effective immediately and supports the continued growth of Levels Beyond by enhancing its visionary leadership facilities. Jacob further strengthens the marked expansion of the Levels Beyond Board, joining recent appointee Skarpi Hedinnson, formerly of Disney Digital and current CTO of SoFi Stadium and the Los Angeles Rams.…

Shutterstock Announces New Footage Subscription for Increased Accessibility to Fresh Content

Faced with challenges to produce high-quality video content at scale, new footage subscription provides content creators with efficient solutions to meet market demands Shutterstock, Inc., a leading global technology company offering a creative platform for high-quality content, tools and services, announced the launch of an annual subscription for Shutterstock Footage. Shutterstock's collection of 18+ million HD and 4K video clips are now available for license through a range of cost-effective monthly plan options or for…

Top 10 Methods to Convert Your Leads into Customers with SEO

Search Engine Optimization is a useful practice that helps us to maximize the website’s organic traffic reach. However, the methods used to improve SEO can sometimes be at odds with our CRO (Conversion Rate Optimization) strategy.  Fortunately, most modern SEO methods are fully compatible with CRO, in fact, some SEO methods can actually make it easier to convert your leads into customers. This article will cover some of the SEO methods that will make your website convert like crazy.  Page Load Time Page load time is a very…