Browsing Tag

Video on Demand

Numerator Launches Paid Social Media And Streaming Ad Monitoring

EMERGING MEDIA COVERAGE FURTHER EXPANDS AD VISIBILITY Numerator, a data and tech company serving the market research industry, has introduced Paid Social Media and streaming ads in the form of Ad-Supported Video On-Demand (AVOD) monitoring through Numerator Ad Intel. Numerator Ad Intel will now report on 24 media channels with the two new additions -- providing intelligence into creative and ad spend. "Marketers deserve data and products that allow them to quickly cut through the noise and understand a complete view of…

Straight To View: Nielsen Begins Tracking Premium Theatrical Films Being Distributed On Streaming Platforms

New service gives industry a wide array of consumer data and actionable insights for this new form of distribution accelerated and influenced by COVID-19 Nielsen announced that it is launching its Theatrical Video On-Demand (TVOD) measurement service as a way to capture viewing to movie releases that are directly available to consumers to rent or purchase on demand through streaming/MVPD platforms. Often offered at premium pricing, this rapidly expanding distribution model of film releases was accelerated by COVID-19…

DocuBay Enhances its Offering by Launching Linear OTT Feed

DocuBay, the global membership VOD offering from IN10 Media Network designed to showcase the best of international, non-scripted content has launched a global linear feed, adding to its existing VOD service. Sharing his views on the launch of the linear feed Mr. Aditya Pittie, Managing Director, IN10 Media Network said, "Enhancing our offerings through a linear feed is an extension to our promise of providing the best factual entertainment in the most intuitive manner possible. A linear feed will go the distance by…

Vbrick Simplifies Enterprise Communications with Enhanced Microsoft Teams Integration

Vbrick, the leader in enterprise video platform solutions, announced comprehensive integrations with Microsoft Teams, a leading workplace collaboration application, with the December 2020 Rev Platform release. This integration brings complete self-service to all Microsoft Teams users by providing every employee the ability to deliver large scale meetings and webcasts with no IT support needed. Microsoft Teams users are now able to seamlessly and efficiently deliver large scale internal and external video streaming events…

Silverbullet Accelerates Network 10’s Monetisation Capabilities Through Trusted Partnership

Silverbullet helps accelerate the Australian commercial TV network's data rollout to better serve its advertisers and audiences, while helping solidify its in-house capabilities Part of ViacomCBS, Network 10 is one of Australia’s major commercial television networks. 10 Play is its broadcast video on demand (BVOD) platform and features shows such as the highly successful MasterChef Australia series and Bachelor franchise as well as exclusive content supporting 10’s shows. 10 Play’s audience continues to grow with the…

iQIYI Premieres “The SpongeBob Movie: Sponge on the Run” via PVOD in its Ultimate Online Cinema Section

iQIYI Inc., an innovative market-leading online entertainment service in China, premiered Paramount Pictures' The SpongeBob Movie: Sponge on the Run (the "Film") in its Ultimate Online Cinema section through its premium video-on-demand (PVOD) mode, making it China's first animated blockbuster to premiere only one day after the premiere of the film in overseas regions. The Film is priced at RMB 6 for subscribers and RMB 12 for non-subscribers. Marketing Technology News: eCommerce Product Photography Industry Adopts…

Microsoft Partners with Eros Now to Deliver Content to Users in Low Internet Areas of India

Microsoft has partnered with Eros Now, a South Asian streaming entertainment service owned by Eros STX Global, a global entertainment company to deliver content to users in low Internet areas of India. The pilot leveraged Microsoft Azure, content from Eros Now and commerce capabilities from Novopay, a digital transaction partner and the commerce engine. Recent statistics show that media consumption has changed dramatically over the last decade, revealing opportunities and challenges for media and over-the-top (OTT)…

The Ultimate Rap League Debuts VOD Feature on App

First Battle Rap League to Successfully Navigate Streaming on Multiple Tiers at Cost for Fans The Ultimate Rap League announced on Monday, October 19, the release of its first fully intergender card, Kings vs. Queens, on the URL App; announcing the platform's ability to stream full cards for $7.99 through their innovative Video on Demand feature. One year after its BETA stage, the most influential entity in emcee battle culture's App has changed the way that fans consume media, developed new stars, provided licensing…

LiveXLive Adds Linear OTT Channel To SLING TV To Expand Distribution Of Live Streams And Video On Demand Content

24-Hour Linear Programming Channel Extends Advertising Revenue Potential and Reaches 2.6 Million Subscribers in the U.S. LiveXLive Media, a global platform for live stream and on-demand audio, video and podcast content in music, comedy and pop culture, and owner of PodcastOne, announced that LiveXLive launched a 24-hour linear music channel on SLING TV, a leading TV streaming service that delivers live and on-demand entertainment instantly to compatible internet-connected devices. LiveXLive's 24/7 linear OTT channel is…

MarTech Video Interview with Frank Sinton, President and Founder at Beachfront Media

https://www.youtube.com/watch?v=RpkG3Ai-d0o Some advertising technology providers like Beachfront have a very important role to play in the current Connected TV and OTT ecosystem. We have come a long way since the first generation of OTTs, Set-up-box VODs and programmatic advertising platforms made their entry in the ad tech market. Today, we are witnessing rampant innovations in both video ad management as well as CTV performance analytics, hinting at the next big developments for the Digital TV advertisers and…

Foxtel Selects TiVo’s Personalized Content Discovery, Conversation Service to Power Voice Search

TiVo Powers Leading Australian Subscription TV Operator’s Services with Intelligent Voice Search Innovation TiVo, the company that brings entertainment together and a wholly-owned subsidiary of Xperi Holding Corporation announced that Foxtel, Australia’s leading subscription-TV platform, has chosen TiVo to deliver its voice search innovation for subscribers in Australia. TiVo is providing Foxtel with a natural language, voice-based search solution, making it quicker and easier for Foxtel customers to find the content they…

Video on Demand (VoD) Market is Expected to Reach USD 175 Billion by 2026

According to a recent study from market research firm Global Market Insights, Increasing availability of high-speed internet and mounting demand for easily accessible entertainment services will propel global video on demand (VoD) market. Adoption of advanced gadgets like smart TVs and smartphones is fulfilling the requirement for preferred entertainment services. Rise in number of smartphone users meanwhile is accelerating the demand for new online streaming content. Marketing Technology News: Teads Launches Teads…

Intelivideo Names Adam Zeitsiff President and CEO

Intelivideo, a video on demand (VOD) and digital technology platform for gyms and health clubs, announced today the appointment of Adam Zeitsiff as the company's new president and CEO, effective immediately. Zeitsiff, who most recently served as President and CEO of global fitness icon Gold's Gym, is stepping into this new role as Matt Given, exiting CEO of Intelivideo, transitions to serve as chairman of Intelivideo's Board of Directors. Marketing Technology News: SAP To Acquire Omnichannel Customer Engagement Leader…

Vbrick Further Expands Video Analytics and Video Conferencing Integration In The Rev August Release

Vbrick, the leader in enterprise video platform solutions, announced the delivery of enhanced video analytics with the August 2020 Rev Platform release. Enhanced video-on-demand (VOD) analytics and webcast analytics continue the innovation in Rev’s industry-leading video intelligence capabilities. Additionally, existing video conferencing integration (VCI) has been enhanced to support greater user management and control. Video has become a mission-critical component of the digital workplace as more companies leverage it for…

Glewed TV Nets New Content Distribution Deal with Plex for Original Content

Glewed TV to distribute original content on popular streaming platform Glewed TV, a leading video-on-demand (VOD) discovery, live distribution and monetization management platform for original and professionally produced video content, announced a partnership to distribute original content through Plex, the popular platform for streaming all your favorite media. “We are excited about working with Plex to help them provide premium original content to their viewers,” said Melody Wolff, Chief Marketing Officer at Glewed TV.…

The American Council of the Blind Honors Disney+ for Immersive Audio Description

Popular subscription Video on-demand (VOD) streaming service provider Disney+ is entertaining millions of users with great content. But, the platform has earned special recognition from an unexpected quarter. The American Council of the Blind (ACB) has recognized Disney+’s immersive content delivery campaigns and honored it with the 2020 Achievement Award in Audio Description. The ACB is an independent US-based organization which strives to provide security and equality of opportunity to all blind and visually-impaired…

AnyClip Launches Luminous Watch Event Video Solution

Automated video hub technology maximizes lifetime value of events for hosts, attendees and sponsors As virtual events, conferences and trade shows gain popularity among event hosts and audiences alike, video data and technology company AnyClip is launching Luminous Watch for Events, a specialized version of its Google News Initiative-supported video on demand (VOD) platform. The newest solution in AnyClip's Luminous Video Platform lineup, Luminous Watch for Events enables event organizers to maximize the lifetime value…

Comscore Finds Video on Demand Transactions Peaked in April 2020

Overall May 2020 consumption dips month-over-month Sports category transactions in May 2020 were 925 percent higher year-over-year New research from Comscore, a trusted partner for planning, transacting and evaluating media across platforms, shows a continued year-over-year (YOY) increase in video on demand (VOD) transactions as millions of Americans seek entertainment during the COVID-19 pandemic. However, overall consumption for May 2020 declined compared to the previous month, suggesting that consumption may be…

Qwest TV Partners With Amagi to Grow CTV Business

Amagi, a global leader in cloud-based technology and advertising for broadcast and streaming TV, today announced that Qwest TV – the largest video-on-demand catalogue dedicated to jazz, soul, funk, classical and world music has partnered with Amagi to distribute and monetize its distinct music content to CTV platforms. Qwest TV will leverage Amagi's rapidly growing footprint across Free Ad Supported TV (FAST) platforms to bring Qwest TV Jazz and Beyond, Qwest TV Classical and Qwest TV Mix channels to music loving audiences…

Comscore and Shout! Studios Partner for Premium Video Measurement

In today's rapidly-evolving media landscape, audience consumption habits are undergoing seismic changes. That's why Comscore, a trusted partner for planning, transacting and evaluating media across platforms, is excited to announce an agreement to provide Shout! Studios, the multi-platform filmed entertainment distribution and production arm of Shout! Factory, with census level video on-demand (VOD) measurement. Marketing Technology News: Comscore and Cox Media Group Announce Expansion Agreement for Television Measurement…