Browsing Tag

videos

SyncWords Media Localization AI Integrates with Kaltura Video AI and Enrichment Services

SyncWords Machine Translated Subtitles are available to all Kaltura REACH users SyncWords, the leader in cloud-based video captioning and subtitling, announced that it has joined the Kaltura Video Technology Marketplace offering Kaltura customers automated localization of video into multiple languages via machine translated subtitles. SyncWords’ advanced automation is now integrated into the Kaltura REACH video AI, captioning and enrichment framework.  SyncWords within Kaltura REACH will help organizations save time and…

Cloudinary’s 2020 State of Visual Media Report Reveals Untapped Opportunity to Profit From ‘Dark Social’ Peer Referrals

Report finds adding images and videos to link previews in messaging apps like iMessage, Slack and WhatsApp significantly improve audience engagement and conversion Cloudinary, the media management platform for many of the world’s top brands, today announced its second annual State of Visual Media report. This year’s data reveals an online universe rapidly expanding by geography, device, browser type and other factors. Crucially, with the continued rise of messaging apps like Slack, WhatsApp and WeChat comes growth in…

Travel World VR Launches Virtual Reality App

Travel World VR is a new platform for viewing 360° virtual reality travel videos. Company founders, John Graham and Steve Perillo ask, "Can you imagine of a better time to launch a virtual reality travel app?" The company started as a promotional service for destinations, resorts, cruise lines, tour operators and attractions. But the fully-immersive 360° experience has now captured the homebound audience of armchair travelers. "Actually," comments Mr. Graham, "It's best to sit in a swivel chair to take full advantage…

La-Z-Boy Launches One Million Thanks For Healthcare Workers

Kristen Bell And La-Z-Boy Team Up To Provide Furniture To Healthcare Workers And Find One Million Different Ways To Say Thank You La-Z-Boy, one of the most recognized brands in the furniture industry, is launching a new campaign called "One Million Thanks" that honors the sacrifices of frontline healthcare workers throughout the COVID-19 pandemic. With support from brand ambassador Kristen Bell, La-Z-Boy is rallying the collective creativity of the internet community to create one million different ways to say "thank you"…

Adfone Announces the Closing of a $7.5M Seed Funding Round to Expand its Play2Pay Rewards Platform

Play2Pay is the First Rewards Platform to Gamify Getting Your Mobile Phone Bill Paid Adfone Inc., a leading mobile savings and rewards technology provider, announced the closing of a $7.5 million seed funding round. The funding will play a key role in further developing its Play2Pay rewards platform, which allows mobile phone users around the world to reduce their phone bills by playing games, watching videos and completing special offers and surveys on their devices that are paid for by brands. The platform converts user…

DVDVideoSoft.com Launches Free YouTube Subtitles Downloader to Obtain Subtitles From Any YouTube Video in TXT and SRT

DVDVideoSoft.com, well-known for its first class multimedia programs, has announced the launch of his new software product - Free YouTube Subtitles Downloader. This is a totally free Windows app that extracts subtitles from all YouTube videos with closed captions and saves them in plain text or .srt. Some videos on YouTube have built-in subtitles as an integral part, while others have independent subtitles created specifically for the videos. The DVDVideoSoft subtitles downloader centers around the last ones. It doesn't…

Binumi Pro Announces Financial Education Provider RedSTART As Its 2020 Charity

Video platform will help develop alternative to school workshops during lockdown Binumi Pro, the video-editing platform, has announced that its chosen charity for 2020 is the financial education provider RedSTART. Founded in 2012, RedSTART works to put young people in control of their financial futures by teaching them the importance of good money management. RedSTART has already helped over 10,000 young people in the UK through experiential activities that teach important financial lessons for life in a fun and memorable…

Club Management Leader Troon Launches New Troon.com Website

Troon, the leader in club management, development, and marketing, recently launched a new website that will help the global brand to communicate and market over the next five-plus years, while better connecting members and guests to Troon-affiliated clubs. Troon®, the leader in club management, development, and marketing, recently launched a new website that will help the global brand to communicate and market over the next five-plus years, while better connecting members and guests to Troon-affiliated clubs. The new…

Reuters Launches Fact-Checking Initiative to Identify Misinformation, in Partnership With Facebook

Reuters, the world's largest multimedia news provider, announced the launch of a new fact-checking initiative aimed at identifying misinformation on social media, in partnership with Facebook's Third-Party Fact-Checking Program. The newly created fact-checking unit at Reuters will verify content posted on Facebook and Instagram and identify where media is false or misleading. The fact-checking initiative is an extension of the media verification efforts Reuters has built through its long history of providing accurate and…

Big Game Marketing – 15 Lessons From the Field

Market Report Details Missed Engagement Opportunities by Major Ad Agencies to Maximize Reach and Consumer Interaction A new report by Chicago-based IP firm Intelliname reveals that a majority of the commercial ads featured during the Big Game this past Sunday missed major opportunities to drive positive engagements to score added points. The illustrative report provides a comprehensive look into how major advertising agencies failed to incorporate creative paths and intuitive experiences that consumers could follow to get…

Atmosphere Announces New Channels on Free Streaming Platform

Red Bull, America’s Funniest Videos, QuickTake by Bloomberg, GameSprout and AirVuz Join the Largest Streaming Platform for Businesses Atmosphere, the free streaming service for businesses, known for its bundle of TV channels including flagship channel, CHIVE TV, announced the launch of five new partner channels on its platform. Red Bull TV, AFV TV (America’s Funniest Videos), QuickTake by Bloomberg, GameSprout TV and Drone TV join the streaming service currently available in over 7,000 businesses streaming over 100,000…

Meredith Corporation And US Farmers & Ranchers Alliance Partner To Launch Content Platform

New Digital Content Initiative Leverages Real-Time Data to Explore Trends and Topics Critical to the Food & Agricultural Value Chain and Consumers Nationwide Meredith Corporation, the leading media and marketing company reaching more than 180 million American consumers, in partnership with U.S. Farmers & Ranchers Alliance (USFRA), announced the launch of a new dedicated content platform covering real-time trends and topics important to the entire food and agriculture ecosystem and consumers nationwide this spring…

ANA and Innovid Release New Research Study Revealing Key Insights in Connected TV

Data from 17 National Brands Uncovers Effectiveness of Creative Formats and Key Trends in Measurement, Creative, Customer Experiences to help Guide Brands, Agencies and Publishers As consumers increasingly demand more focused and relevant advertising, a new study reveals that connected TV (CTV) significantly extends reach, provides more interactivity and increases earned time over standard ad experiences. .@Innovid and @ANAmarketers release new research study revealing key insights into connected TV Innovid and the ANA…

Bold Screen powered ‘BestSelf TV’ OTT App Launches, Cornering the Women’s Lifestyle Market

BestSelf TV, a new women's lifestyle OTT app, has officially launched and is now available on the ROKU platform. The app is designed specifically for women and focuses on "helping women become their best self."  Women are to feel empowered, motivated and entertained with the variety of genres found in the app. With the launch of BestSelf TV, consumers can enjoy a diverse spread of videos from fitness, beauty, home, and food content. Within those categories, instructional videos can be followed in the comfort of your home;…

AirVuz.com’s Top 10 Most Popular Countries Filmed by Drone in 2019

As drones become more portable, travelers have taken their flying cameras around the world to capture our stunning planet from an aerial perspective. But which countries were the most popular for drone pilots in 2019? AirVūz —an online community and media hosting site for drone pilots and aerial enthusiasts — compiled a list of the top-ranked countries for drone videos. The ranking is based on the location of all videos uploaded to drone media site AirVuz.com from Jan. 1 to…

CES 2020 Exhibitor Profiles: Razer to zGlue

CES, the world’s largest gathering for the consumer technology industry, takes place January 7–10, 2020 in Las Vegas. Business Wire is the official news wire partner for CES. Marketing Technology News: Adjust Becomes First Mobile Measurement Partner in Unity’s Verified Solutions Partner Program Listed below are exhibitor profiles for Razer to zGlue. Company: Razer Booth: 21000 Ticker Symbol & Exchange: HK.1337 (SEHK - Hong Kong Stock Exchange) Web: www.razer.com Twitter:…

New Streaming TV Data Shows Significant Increase In Viewership And Quality As New Services Prepare To Launch

Conviva's Quarterly State of Streaming Report Reveals Why Streaming Ads Are (Still) Failing, How Fans are Watching the NFL and Who is Winning the Device Wars Conviva, the leader in global streaming media intelligence, released its quarterly State of Streaming report for Q3 2019, revealing time spent streaming continues to climb – up 53% year over year – as consumers embrace on demand videos (63% of all streaming viewing is on demand) on their TVs, PCs and mobile devices. This significant growth in viewing – along…

4 Ways to Improve Your Facebook Video Marketing

Video marketing is one of the most effective ways to generate leads and boost sales. Video content is engaging, as evidenced by the success of streaming platforms including YouTube and Twitch, and the fact that it's versatile in the topics it encompasses makes it a smart investment. Nonetheless, there are a few ways for one to make their advertising efforts stand out among the competition. As provided by Carola Jain, here are 4 ways to improve your Facebook video marketing. Provide captions with videos. By performing a…

Moving Images: The Future of Digital Marketing

Videos have become ubiquitous in the Digital Marketing industry. Whether it’s on a desktop or a mobile phone, there’s a chance of seeing at least one video on our feed. Since gaining its popularity, videos have made its way into many platforms in one way or the other through live streaming, long-form content, and ephemeral snippets just to name a few. When it became clear that the video was here to stay, many social media platforms have been quick to adjust to the change. The likes of Facebook, Instagram, and Youtube…

8 Tips for Creating High-Performing Emails

Every month it seems like there’s a new way to contact customers—social media, chat, text messages, push notifications—and yet email is still the top-performing communication channel for the majority of marketers. There are no signs of Email Marketing slowing down either, with more and more consumers expected to adopt email worldwide over the next three years. Knowing these trends, it’s more important than ever to ensure that your Marketing emails are designed to actively engage customers and get a solid Return On…