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Vidyard

Adoption of Video Messaging and Screen Recording in Business Skyrockets by 400% as Remote Work Becomes the New Normal

In the past 90 days, Vidyard has added 2.8 million users of its video creation, sharing, and engagement tools, with an increase of more than 400% in new monthly sign-ups More than 50% of business professionals report they are now sending asynchronous video recordings while 87% report greater use of live video conferencing Fastest growing use-cases for screen recording and video sharing include sales, education, team collaboration, and internal communications In the wake of the COVID-19 pandemic, businesses…

Helping School Districts, Teachers and Students Stay Connected During COVID-19 with Free Video Tools

Vidyard announced today that it will provide all school districts and teachers with free, early access to its secure video messaging and screen sharing solution, Vidyard for Schools, to help school staff and teachers stay connected and productive while physical schools remain closed during the COVID-19 pandemic. Staff and teachers of K-12 school districts have been impacted by widespread school closures; as have millions of students and parents. Maintaining effective lines of communication across all levels of the school…

Global Organizations Turn to Video to Drive Marketing, Sales, and Employee Engagement in the Digital Age

As businesses ramp up investments in digital communications, online events, and remote work policies, teams are turning to online video to power conversations with prospects, customers, and employees Organizations around the globe are embracing online video as a more personal and compelling way to engage their audiences in an increasingly digital business world. Global organizations, including Ceridian, HubSpot, and Zycus, have turned to video to power marketing campaigns, accelerate sales deals, support customer…

Lumavate Expands Platform Features for Marketers

Lumavate released new features today, allowing marketers to build and publish mobile apps rapidly with no code required Lumavate, a low-code mobile app platform, announced new functionality that further enables marketers at enterprise organizations to quickly build and publish mobile apps. All apps built using the Lumavate Platform are delivered as Progressive Web Apps (PWAs) to end users. Marketing Technology News: Booking.com Predicts the Top Travel Trends for 2020 “The features included in this release make it…

Growing Businesses Turn to DIY Video Content to Scale Faster and Optimize Revenue Growth

Marketing, sales, and customer service teams embracing new approaches to using video content to cut through the noise, book more meetings, and accelerate revenue growth Growing businesses continue to look for new ways to stand out from larger competitors and efficiently scale their revenue in a digital-first world. Recent innovations in the tools available to create, host, and share custom videos quickly and easily have revolutionized the content format for brands. Many businesses are now turning to on-demand and one-to-one…

Vidyard Introduces ‘Video Selling’ Certification to Accelerate Digital Marketing and Sales Agency Growth

With increasing demand from clients for training on how to incorporate video into their sales processes, 10 leading digital marketing and sales agencies have now completed the certification Vidyard, the leading video platform provider for business, has just expanded its Agency Partner Program to include an industry-first Video Selling certification. This certification was built to help digital marketing and sales agencies expand their services while helping their clients grow their revenue. The first cohort of agency…

Kiite and Vidyard Partner to Bring the Power of Video to Kiite Playbooks

Kiite’s Partnership With Vidyard Brings Video Content to Kiite’s Playbooks Offering, Which Makes Knowledge, Training, and Coaching More Accessible to Employees Kiite, a leading provider of sales enablement software, has announced a new partnership with Vidyard, the top video platform for business. Kiite provides organizations with a scalable solution to connect disparate knowledge sources, capture tribal knowledge, and build focused sales playbooks to help teams maximize every interaction with buyers. Kiite’s partnership…

Vidyard Extends Partnership with Adobe to Bring Industry-Leading Video Hosting and Analytics to Marketo Engage Customers

Expanded partnership helps Marketo Engage customers personalize their marketing experiences and drive greater audience engagement through the power of video content and video analytics Vidyard, a leading video platform for business, today announced an expanded partnership with Adobe to bring the power of video content and video engagement analytics to B2B marketing teams around the world. Marketo Engage, part of Adobe Marketing Cloud in Adobe Experience Cloud, is a complete solution for B2B marketers responsible for…

Sales and Marketing Leaders Increase Video Investments Even Though 80% Not Confident in Measuring its Performance

For the Sixth Consecutive Year, Video Investment Is up and 94% of Companies Say Videos Are Valuable in Their Daily Marketing Mix. Vidyard, the leading video platform for business, has partnered with Heinz Marketing on an original research report to better understand the power that video has within the increasingly noisy, digital world. Findings uncover how businesses today connect, communicate, and engage with buyers through video programs and identify gaps between how B2B professionals perceive video and how they…

Vidyard Extends Partnership with Adobe to Bring Industry-Leading Video Hosting and Analytics to Marketo Engage Customers

Expanded Partnership Helps Marketo Engage Customers Personalize Their Marketing Experiences and Drive Greater Audience Engagement Through the Power of Video Content and Video Analytics Vidyard, a leading video platform for business, today announced an expanded partnership with Adobe to bring the power of video content and video engagement analytics to B2B marketing teams around the world. Marketo Engage, part of Adobe Marketing Cloud in Adobe Experience Cloud, is a complete solution for B2B marketers responsible for…

Vidyard Expands Offering to Bring Personalized Video App to Any Sales Professional, No Matter How They Work

As Utilization of Its Personalized Video App Doubles Year-Over-Year, Vidyard Introduces New Capabilities to Bring the Power of Video to Any Sales Professional, No Matter How They Work Vidyard announced major updates to its free video messaging and screen recording app, Vidyard GoVideo, that make it easy for any sales professional to leverage the power of personalized video no matter how, or where, they work. With more than 3 million videos created through the app, utilization of Vidyard GoVideo has more than doubled over…

Outreach and Other Leading Sales Platforms Add Personalized Video Selling Tools, Powered by Vidyard GoVideo

Vidyard, the leading video platform for business, announces a new partnership with Outreach, the leading sales engagement platform, to bring personalized video messaging and real-time video engagement data to sales teams around the world. Outreach joins EveryoneSocial, Reply.io, 366 Degrees, ConnectLeader, and FunnelAmplified as the latest members of Vidyard’s partner Integration Directory to integrate the Vidyard GoVideo video selling app directly into their sales engagement workflows. Through these integrations, sales…

Zoom Video Becomes the Seventh Built-In Integration in HubSpot’s Growth Platform

Zoom’s Entry into the HubSpot Platform Opens a Channel for the Latter’s Customers to Easily Organize Meetings and Webinars HubSpot, one of the largest growth platforms globally announced the infusion of Zoom Video’s capabilities in its ever-growing platform facilitating a better conferencing experience to its users. 2018 saw Zoom to be the most searched term in HubSpot’s integrations directory possibly driving the latter to integrate. Since Zoom Video will be in-built, HubSpot’s customers can easily incorporate video into…

Marketing Technology Bulletin Covering the Week Gone By

Top Picks from MarTech Series. Original MarTech Insights from the Week Gone By Our staff writers compile a bulletin covering important news in the world of Marketing Technology. This bulletin is the best source of the major MarTech developments of last week. Vidoomy Launches Contextual Video Targeting Sprinklr’s Social Media Management Platform, Experience Cloud, Acclaimed by Frost & Sullivan for Helping Brands Improve Customer Engagement Sprinklr’s Platform Analyzes Data and Bridges Data Silos Across Resource…

Vidyard Welcomes SmartBug Media to Its Agency Partner Program, Brings the Power of Video to HubSpot’s Highest-Rated Agency Globally

As the Use of Video Continues to Skyrocket in the World of B2B Marketing and Sales Tactics, SmartBug Media and Vidyard Collaborate to Bring the Best in Video to HubSpot Users Worldwide Vidyard, the leading video platform for business, announces that SmartBug Media, HubSpot’s highest-rated Diamond Agency Partner, has joined the Vidyard Agency Partner Program. The partnership will empower SmartBug Media to deliver inbound video services to clients in a wide range of industries. This partnership recognizes SmartBug…

TechBytes with Russ Reed, VP, Analytics and Technology, MarketStar

Russ Reed VP, Analytics and Technology at MarketStar Sales as a Service® is much more than just hiring an off-site sales team. It starts with data, taking full advantage of big data and analytics. We spoke to Russ Reed, VP, Analytics and Technology, MarketStar, to understand the core tenets of the model as well as how directors and VPs of sales within organizations know when it is the right time to engage with an outsourced sales vendor.Tell us about your role at MarketStar and the team/technology you handle.   I lead…

2019’s Biggest Business Trend is Already Here: Personalized Videos, Made Just for You

New Engagement Tactics Go Beyond Traditional, Tired ‘Insert First Name’ Strategies. with Vidyard’s Latest Product Updates, Marketing and Sales Reps Can Connect with More Prospects Using Personalized Video Messages at Scale Vidyard, the leading video platform for business, unveiled new enhancements to its flagship video messaging app, Vidyard GoVideo, to enable Sales and Customer Service reps to easily create and share highly-personalized video messages at scale from within a wide range of business applications. The new…

Vidyard and Strategic IC Outline How Video and Technology Trends are Disrupting B2B Sales and Marketing

UK Platinum Hubspot Partner and Inbound to Account-Based Marketing (ABM) Agency, Strategic IC Host Successful Trends Disrupting Sales Event In the second of their 'Inbound to ABM' breakfast event series, Inbound to ABM agency Strategic IC partnered with Vidyard, the online video platform for business, to outline how the sales and marketing landscape is evolving, predicting why 1-2-1 personalization and storytelling - particularly through video - will be increasingly crucial if modern marketing and sales strategies are to…

Dreamforce Interview with Tyler Lessard, VP, Marketing, Vidyard

"When it comes to video, intent data can manifest itself in triggering specific workflows, most relevant that individual, that deliver the right video at the right time."What is the most exciting aspect of leading the thought-train in Video Marketing technology? For many businesses, the adoption of video isn’t just about achieving incremental gains. It’s about transforming how they communicate with customers, how they tell their brand story, and how they deliver truly personalized experiences that matter. It’s so exciting…

Five Rising Video Capabilities to Accelerate Sales and Marketing Campaigns

Emerging Technologies Are Extending Video's Outreach Advancing technologies aiding the development of video content are creating new markets and inspiring teams to design newer methods to drive sales. This is promising for marketers who are already increasingly adopting videos in their B2B marketing campaigns. Video promotions are becoming the norm. Content-rich videos are increasingly becoming popular among B2B audiences. Forbes Magazine made the following observations: 50% of online traffic is dominated by video…