Browsing Tag

WhatsApp Business Solution

The Top Four Messaging Channels in Customer Care and How to Select the Right One

As part of customers’ communications shifting to digital, messaging is one of the fastest growing channels: 67% of people now expect to use messaging apps to talk to businesses. To accompany this trend, GAFAs are opening new business messaging channels such as WhatsApp Business Solution and Apple Business Chat. While they may look similar at first glance, each of them have their specifics in terms of user base, features, entry points… We have gathered the top 4 messaging channels to help you understand their specifics…

10 Tips for Using Messaging Apps in Customer Care

Messaging apps can be hugely advantageous for digital Customer Engagement strategies, offering a multitude of benefits such as increased privacy, an alternative to live chat, new message notifications, “message read” statuses, image messaging and providing geolocation data. In a recent survey,  67% of people said they expect to use messaging apps to talk to businesses. With new emergent channels like Apple Business Chat and WhatsApp Business Solution, the trend for the utilization of messaging within customer service is…

Freshworks Integrates with the WhatsApp Business Solution to Empower Brands to Offer Scalable Online Support to 1.5 Billion Messaging Users

WhatsApp Business API Added to Freshworks Omniroute, Its Patent-Pending Routing Technology, Allowing Businesses to Easily Manage WhatsApp Inquiries  Freshworks, a global leader in customer engagement software, has integrated its customer engagement suite with the WhatsApp Business solution to offer on-the-go conversational support via WhatsApp. Over 1.5 billion people from 180 countries use WhatsApp to stay in touch with friends, family and businesses, anytime and anywhere. Freshworks now helps businesses efficiently…

Vonage Drives Customer Engagement for MuleSoft Anypoint Platform Users via Nexmo and WhatsApp Business Solution

Vonage, a business cloud communications leader, announced that its Nexmo Communication API Connector, available on MuleSoft’s Anypoint Platform, is now integrated with the WhatsApp Business solution. This integration enables MuleSoft customers to leverage the new WhatsApp Business solution to elevate their customer engagement. Simple integration of Nexmo APIs into WhatsApp Business solution workflows eliminates the complexity of ongoing maintenance and operations. This integration allows MuleSoft business customers to…

Vonage and Nexmo Bring Cloud Communications at the Center of WhatsApp Business Solution

Nexmo to Provide Support for the Largest Chat Application in the World with a Simple API for Easy Implementation within  the Unified Cloud Communications Platform Leading business cloud communications company, Vonage has announced that Nexmo, The Vonage API Platform, is now a provider for the new WhatsApp Business solution. In limited availability, WhatsApp, the largest chat application in the world, is now opening its doors to businesses, allowing them to communicate with their customers on a more engaging platform.…