Browsing Tag

Workflow Management

Clear Skye Named a 2021 Gartner Cool Vendor in Identity-First Security

Clear Skye Inc., the “Better Way to IGA” identity company, announced it has been named a Cool Vendor in the 2021 Cool Vendors in Identity-First Security report by Gartner. The IAM vendors presented in this research demonstrate critical, identity-first approaches that support rapid assessment of trust, enhanced modes of authentication, and cloud access. Marketing Technology News: Alliance Develops Shared Diversity and Inclusion Goals “We’re excited to be named a Gartner Cool Vendor in Identity-First Security” As…

Pipefy Shared Inbox Empowers Teams to Optimize Shared Email Performance and Collaboration

Pipefy, the workflow management software that empowers doers and transforms the way teams work, announced the release of Pipefy Shared Inbox - a free product that allows users and administrators of shared inboxes to centralize tasks and manage shared accounts while optimizing team efficiency, reducing risk of human-error and consolidating work in one place. With the average professional spending 28% of their workday reading and answering email, and 10% increase due to longer working days post pandemic, Pipefy recognizes…

Benefits of Headless CMS Adoption

With an increase in customers' expectations from any business, there is a need to look towards those CMS tools that are more scalable, flexible and can adapt to the customer's requirements. However, traditional CMS may not be able to deliver the experience that the customers require. Headless CMS can be a good option as it can allow the organizations to focus on their business and deliver the customer's requirements seamlessly. The business can effectively speed up its deliveries, among other things. This is another reason…

BrandMaker Research Shows Marketing Ops Critical to Effective Campaign Planning & Workflow Management

- Marketing and campaign planning tops the list of 2021 marketing operations investments - Campaign and workflow coordination challenges are impacting marketing success - Campaign management improvement needed to keep pace with market changes BrandMaker, the leading innovator in Marketing Operations and Marketing Resource Management solutions, today announced the second in a series of findings of its independent research study on experiences and attitudes of top marketing executives around marketing operations. The…

Automation Tools for Scaling an E-commerce Business

During the early days of your e-commerce business life, it’s hard to keep anything other than survival in mind. After all, close to 90% of online stores fail within their first four months. As your marketing starts picking up traction, you build a loyal customer base, and your sales volume gathers pace, it’ll become necessary to start thinking about more than just staying afloat. Ensuring your business practices are scalable should be one of your first goals, especially if you’re seeing rapid growth. In this article,…

Translations.com Announces New GlobalLink Connect Integration for Shopify

GlobalLink Connect Accessible through Shopify UI for Multilingual Content Management Translations.com, the technology division of TransPerfect, the world's largest provider of language and technology solutions for global business, announced that it has built and launched a new GlobalLink Connect integration with Shopify. The integrated solution allows users to create translation requests within Shopify's admin panel and take advantage of GlobalLink Connect's translation workflow management without leaving the familiar…

New Mobile App for inMotion ignite Aims to Relieve Creative Directors, Project Managers, and Designers from Chasing Stakeholders for…

Reviewers Can View, Comment, and Approve Creative Assets on-the-go from a Mobile Device and Keep the Creative Process and Workflow in Motion inMotionNow, a leading provider of workflow management software for creative and marketing teams, announced it has released a new mobile app that works in tandem with the review and approval features of its flagship product, inMotion ignite. The inMotion ignite Review + Approval App for iOS enables stakeholders to review creative assets, leave feedback or comments, or approve…

TechBytes with Steven ZoBell, Chief Product & Technology Officer, Workfront

Steven ZoBell Chief Product & Technology Officer, Workfront Learning the clear definition of an Ideal Customer is the most critical aspect of understanding any business model. The martech landscape is witnessing a deluge of automation tools for Digital Asset Management (DAM) and Enterprise Content Management (ECM). Therefore, it becomes even more important for marketing teams to understand the Ideal Customer Profile (ICP) of any martech company to gauge if it would fit their budget and tech stack. To better…

Interview with Will Wiegler, CMO, SpringCM

"AI should not be applied to a process until the risks and errors are fully understood."Tell us about your role at SpringCM and how you got here. What galvanized you to join the company? As Senior Vice President and Chief Marketing Officer, my focus is growing awareness and market share for SpringCM, and helping to build a brand with which customers want to do business. At SpringCM, we help workflow for businesses and organizations worldwide through adoption of a cloud-based document management and automation platform. I…

inMotionNow Unveils New Integration with Adobe Experience Manager

Latest Update Follows a Series of Enhancements the Creative Workflow Management Provider Has Released Heading into the Adobe MAX Conference inMotionNow, a leading provider of workflow management solutions for marketing and creative teams, has unveiled a new integration with Adobe Experience Manager at the Adobe MAX conference. The inMotion product facilitates the flow of creative work from request to approval. The final project can then be directly added in Experience Manager Assets for teams to access. The new integration…